Facebook Ads - From Being Frustrated to Pure joy

I really want to get into facebook marketing but every ad I have done so far has gotten disapproved. jeez

Sorry to hear about your Adwords account being suspended. Definately test FB Ads, they are worth pursuing. Works slightly differently to Adwords.

I never followed any specific course. It was as simple as naming the campaign, entering the destination url, writing a title, ad text and uploading an image.

Then selecting target countries, demographics, targeting users with specific Likes and Interest and then selecting how much i want to pay per click using FB's suggestion.

It really was as simple as that. It will now come down to testing different text, titles, like groups etc.

I really don't think anyone with half a brain needs a course on this

Keep trying, something will stick if you are following the rules.

I am paying cpc. I am not only targeting Scotland. I am targeting UK, USA and UAE.

I'm not sure if my ctr is bad. I don't have any stats to compare it against. I would however definately expect the ctr to be low on FB as compared to other PPC engines. FB is a place where people go to interact, not look for services/products/info like they may do on search engines.

In saying that although the ctr is low my conversions are fantastic at 10%.

£0.12 per click seems low. Google suggested £0.25 per click but are only charging an average of £0.12.

The bizarre thing is i have 2 campaigns running with the only difference being that one targets males and the other targets females. The male campaign averages £0.17 per click and the females average £0.09 per click. I'm still trying to figure that one out

I would definately recommend a test run

I highly doubt FB is guilty of foul play.

No, i am not using a squeeze page. It goes straight to the Home page which we have tested to convert well.

Thanks Riz, that's exactly what I wanted to hear! I've been procrastinating on this for the past week but you've given me the inspiration to get a test campaign up tonight!

£0.12 doesn't sound too bad. I was getting a great ROI on £0.08 through Adwords, anything under about £0.20 with a similar conversion rate on FB would still be quite profitable. If I can get close to your figures in a similar timeframe I'll be very happy

At the moment i have it set at £30 per day. £15 per day for the Ad for males and £15 per day for the Ad for females.

Total spend for day 1 of the 2 campaigns was £19.38 so my daily budget was not even exhausted.

I'll have a better idea of how the Ads perform after they have been running for a while before i decide to ramp up the campaign.

Riz