RAP $7, $17, $27, $47 $97 Products, What to name the Aweber lists?

by entry
5 replies
When promoting $7, $17, $27, $47 $97, of the same product, but different versions of the product (each higher price having more value)

you would need a seperate set of similar emails for each level, each email set promoting the NEXT level.

What would you call the aweber list in these cases?

Buyers who have the $7, -> Get sent Emails promoting the $17,
Buyers who have the $17, -> Get sent Emails promoting the $27,
Buyers who have the $27, -> Get sent Emails promoting the $47,
Buyers who have the $47, -> Get sent Emails promoting the $97,

what have you called yours? for some ideas for me thanks.

Product1
Product1_level2
Product1_level3?

(I know them red ones are too large, but as examples)

a) What would you advise?

b) and how many emails would you suggest for each level, as a minimum? (As they will need some persuasion of course, but I don't want to add too many)

c) Is it hard to integrade the Aweber function to 'When subscriber Joins List 1,.they Automatically Unsubscribe from list 2)...so i can set up a different set of emails for each level.

I have done it before with squeeze pages...But..

...integrating that, into the RAP Sales Purchase/Thank you page- Is that easy? or fiddly? or RAP has an easy function that letss you enter the Aweber list details for each one, to make everything easy ?
#$17 #$27 #$47 #$97 #aweber #lists #products #rap
  • Profile picture of the author CDarklock
    Originally Posted by entry View Post

    What would you call the aweber list in these cases?


    List names aren't altogether hidden, so assume your subscribers will see what it's called. I usually name them after the specific product, and while I don't generally do "levels" of product, I'd probably give them the typical "bronze/silver/gold" designation. If you have more levels of product, you can easily tack on "budget" and "basic" below bronze or "platinum" and "diamond" above gold. So I'd have something like:

    [product]-bronze
    [product]-silver
    [product]-gold

    If you're concerned about customers seeing your internal designations, use code names, like a city:

    [product]-rome
    [product]-london
    [product]-venice

    Or a type of liquor:

    [product]-lager
    [product]-vodka
    [product]-whisky

    Or anything, really. So long as you can keep track of which one is which, it doesn't matter how you name them.

    c) Is it hard to integrade the Aweber function to 'When subscriber Joins List 1,.they Automatically Unsubscribe from list 2)...so i can set up a different set of emails for each level.


    It's really simple. You just go to automation and set up your rule. AWeber recommends you only have one rule per list, so you don't get confused, but I often do more than one - for example, I have a product A that is included with product B, and when you buy product B you are automatically subscribed to product B's list, which uses automation rules to:

    - unsubscribe you from the prospect list
    - subscribe you to the customer list
    - subscribe you to the product A list

    Now, if you don't keep careful track of your rules, you can easily get things hosed up... but, in general, I never set up "unsubscribe" rules that fire when you unsubscribe from a list.

    ...integrating that, into the RAP Sales Purchase/Thank you page- Is that easy? or fiddly? or RAP has an easy function that letss you enter the Aweber list details for each one, to make everything easy ?
    I don't personally use RAP, but I would expect you just handle them as completely separate products. For example, I have SEO Forever available for $37 in the WSO Forum, and $67 out in the rest of the world. These are not only two separate products, they're handled through two separate processors: WSO Pro and E-Junkie, respectively. Each one subscribes customers to the same list, but with different campaign tags so I can tell which one is which.
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    "The Golden Town is the Golden Town no longer. They have sold their pillars for brass and their temples for money, they have made coins out of their golden doors. It is become a dark town full of trouble, there is no ease in its streets, beauty has left it and the old songs are gone." - Lord Dunsany, The Messengers
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    • Profile picture of the author entry
      Thanks. if you dont use RAP do you just do it from $7DSS ?

      and what amount of emails would you recommend? - question b)
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      • Profile picture of the author rikkib51
        Hey,

        I reckon ...

        Level 1 - $7
        Lever 2 - $17


        and so on...

        Keep it simple

        Recky
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      • Profile picture of the author CDarklock
        Originally Posted by entry View Post

        Thanks. if you dont use RAP do you just do it from $7DSS ?


        I don't use the $7 script either. I use E-Junkie.

        and what amount of emails would you recommend? - question b)
        I think that's sort of like asking "how much should you talk to your customers?" - and it really depends on what it is you have to say. If all you have to say to them is "buy more stuff," you should speak to them significantly less often than if you have added tips and tricks to get more out of the product they've bought.
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        "The Golden Town is the Golden Town no longer. They have sold their pillars for brass and their temples for money, they have made coins out of their golden doors. It is become a dark town full of trouble, there is no ease in its streets, beauty has left it and the old songs are gone." - Lord Dunsany, The Messengers
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  • Profile picture of the author netkickstart
    Originally Posted by entry View Post

    Is it hard to integrade the Aweber function to 'When subscriber Joins List 1,.they Automatically Unsubscribe from list 2)...so i can set up a different set of emails for each level.

    I have done it before with squeeze pages...But..

    ...integrating that, into the RAP Sales Purchase/Thank you page- Is that easy? or fiddly? or RAP has an easy function that letss you enter the Aweber list details for each one, to make everything easy ?
    RAP has an auto-optin feature to get buyers into your autoresponder (provided, of course, they confirm, if you're using double-optin). So, to have it such that an upgrader no longer sees the messages of level 1 after purchasing level 2, you'd set up product 2 (level 2) to auto-optin to the 2nd autoresponder and let the automation rule in Aweber unsubscribe them from the first.
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