ATTN: Wake UP! -- Internet Marketing - The Red Pill

22 replies
Warriors...

It's time I drop a bomb on you and wake you up from the matrix that many of the "newbies" seem to be stuck in.

I don't know if this has been done before, but honestly, I've been seeing a whole lot of threads popping up about people quitting, getting lost and confused, and insulting our industry by calling it a big ol' sham.

It's getting annoying.

Just because you failed to make some money in a SEA of opportunity doesn't mean you should give up and quit, then try to bring people down with you.

And it's very time wasting to have about a 100 other Warriors jump in and try to give them an intervention...

  • "don't give up yet!", or
  • "just stick to 1 thing" or
  • "it's just information overload, hang in there".

OK... So heres the red pill.

You make the decision...

"You take the blue pill, the story ends, you wake up in your bed and believe whatever you want to believe. You take the red pill, you stay in Wonderland, and I show you how deep the rabbit hole goes."

1. You're not going to get rich overnight.

Just face the facts. Yeah, there are tons of promises out there for products that will "put everything on complete autopilot", but honestly.

Just keep reading to find out why.

You mean to tell me I'd have to WORK to make money. I thought autopilot means don't do anything, just like those pilots in their big Boeing 777 Jets.

Oh wait a second, those pilots in those big shiny jets spent years learning to fly, spent thousands of hours in the cockpit getting hours under their belt, competed against thousands of other pilots, all before they could push the autopilot button. I'll bet Internet Marketing is kind of like that.
2. Internet marketing is TOUGH

Are you willing to commit yourself and take it seriously?

Unless you have money to drop on your business, you're going to have to learn a few skills and learn to do things yourself. Whether it's writing articles, salescopy, graphics, or using Wordpress.

You're going to be spending a lot of hours learning the lingo, and learning skills that you need.

When you CAN afford it, it's time to re-invest and do renovations. That means investing in better quality tools, services, and information.

Hint: GOOGLE IT!
Yes, I'd liken this to learning to ride a bicycle or learning to swim. You're going to get some bruised knees and elbows or perhaps gulp some water along the way, but you'll get there as long as you persist and don't quit!
Another hint: Don't expect to make your first products, websites, or emails perfect the first time. It's not going to the best thing since sliced bread, but you're kicking a lot of ass because you're actually doing something.

3. Prepared to work for free or damn near it?

Look, as if I haven't already made this clear enough... You can't just click a few buttons and expect cash to come pouring into your bank accounts.

In fact, I know a few marketers who are in the 6 figures.

But these guys are the ones slogging it out... On close to MINIMUM wage!

Why?

They're in the trenches... Studying, learning, applying, improving...

I'm pretty sure they have dreams about how to get more traffic or improve their marketing approaches

4. Yeah, theres information overload. Suck it up.

Stop hanging out on the Warrior Forum, and start to take action.

You just bought a course?

Double click it, get to the action step, and DO IT!

I know everyones been saying the same thing. But if you keep getting tempted by every offer under the sun, you're not going to get anywhere any time soon.

Heres a tip I learned from a fellow Warrior to beat procrastination:

Just do the minimum amount you're prepared to do. Even if it's just opening up your word processor - It get's the ball rolling.

Also, don't look ahead. Do what you have to do, and don't think about what you need for the next step. That's how you end up with a desktop full of files and folders that you don't know what to do with. And bookmarks .

I'd go so far as to call this a SKILL. Get good at it. Now.

5. Learn to distinguish hype from help

As I said before, you need to get the information or tools, or services you need for NOW and NOW ONLY.

Don't look for products and services on how to get traffic if you haven't finished your website.

Also, don't expect to make tons of cash with some "secret" or "underground" method (They will ALWAYS be around...)

Save your money for ESSENTIAL stuff - Think about it long and hard. I can't tell you what exactly because everyone has their strong suits and weak suits.


6. Have a finish line.

It help to put things in perspective.

Ever feel like you're working hard but not getting anywhere?

That's probably because you haven't planned to finish it.

Write out a detailed plan - and have spaces in between so you can add things that you will have inevitably missed.

It feels great to check and cross things off your list.

7. You're Going To HAVE to cop flak.

It's true. You will have a hard time trying to explain yourself to family and friends. They'll think you're up to some get-rich-quick scheme and try to discourage you.

Because... most marketers are NOT normal people. Realize that.

Why? Because we decided to take a step towards securing our OWN financial future, rather than have someone else have us by the proverbial balls with a measly paycheck.

Do you realize how insane that sounds to people who can't see past the "system" (go to school, get a job, blah, blah, blah). I'm not bashing the educated folks, just saying that being at the top of the chain (having your own business) doesn't even occur to them.

My advice is this: Ignore these people trying to tell you that it's crazy and will never work because it WILL work. When you have that "aha" moment and crack open your first "payment recieved" email you'll start getting momentum... Which leads me to my next point:

8. Get your first sale A.S.A.P.

I don't care if you have to whore yourself out and write articles dirt cheap, research, or whatever. Just do it.

When you get the ball rolling and get your first sale - your confidence will SKYROCKET. I can't tell you how important it is to get even your first $1 on the internet.

It really does create momentum which you can use... It's called "bootstrapping". You re-invest the money you have into your business and create massive leverage for yourself.

Get testimonials, start charging higher prices, start outsourcing tedious stuff, learn some more, take more action, and bada bing bada boom (I just wanted to say that lol) $!

You'll eventually catch onto a cycle which makes you money on a consistent basis. Keep doing it.

---Far enough down the rabbit hole yet?---


I was going to make a post like this as my 500th.

But I honestly don't see why I should wait to do that, I try and help out when I can anyway.

If you have any tips, I'd like to keep this post updated so we can keep marketers from falling into the common traps. PM me if it's been a while.

As you can see guys, it's not all it's cracked up to be.

- Dean

#internet #marketing #pill #red
  • Profile picture of the author dvduval
    So true, especially in this economy. There are more people competing for fewer opportunities.
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  • Profile picture of the author paulie888
    Excellent observations, Dean. It's time for the whiners in here to put up, or shut up! In my humble opinion, especially if they're not getting any results with their internet marketing, they should spend far less time learning (and also reading and posting in this forum!) and MUCH more time implementing! Whining and complaining in here (and browsing through threads and WSOs) will not make you a single dime if you don't implement what you learn. Make it a goal to spend TWICE as much time implementing and cut down on your "learning" time, especially in here!

    Paul
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    • Profile picture of the author Dean Jackson
      Originally Posted by paulie888 View Post

      Excellent observations, Dean. It's time for the whiners in here to put up, or shut up! In my humble opinion, especially if they're not getting any results with their internet marketing, they should spend far less time learning (and also reading and posting in this forum!) and MUCH more time implementing! Whining and complaining in here (and browsing through threads and WSOs) will not make you a single dime if you don't implement what you learn. Make it a goal to spend TWICE as much time implementing and cut down on your "learning" time, especially in here!

      Paul
      Exactly Paulie!

      Misery loves company as they say...

      If more people spent time just DOING the work than they would figure it out.

      I have to say that actually taking as much action as you can (even if you barely know what you're doing) is far more effective than looking for the "best" or "most effective" way to do something.

      When things start to just flow than you're on the right track.

      - Dean
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      • Profile picture of the author paulie888
        Originally Posted by Dean Jackson View Post

        Exactly Paulie!

        Misery loves company as they say...

        If more people spent time just DOING the work than they would figure it out.

        I have to say that actually taking as much action as you can (even if you barely know what you're doing) is far more effective than looking for the "best" or "most effective" way to do something.

        When things start to just flow than you're on the right track.

        - Dean
        I feel like they come here just to rant and commiserate with like-minded people, unfortunately this does nothing for their progress. If they mingle with like-minded people who don't take action and fail to aggressively implement what they've learned, then guess what happens? It's a slippery slope you do NOT want to get on.

        Yes, I'd liken this to learning to ride a bicycle or learning to swim. You're going to get some bruised knees and elbows or perhaps gulp some water along the way, but you'll get there as long as you persist and don't quit! Come to think of it, internet marketing is just like that - you'll learn far faster and more effectively if you implement rather than keep trying to learn the theory behind it!

        Paul
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        • Profile picture of the author Dean Jackson
          Originally Posted by paulie888 View Post

          I feel like they come here just to rant and commiserate with like-minded people, unfortunately this does nothing for their progress. If they mingle with like-minded people who don't take action and fail to aggressively implement what they've learned, then guess what happens? It's a slippery slope you do NOT want to get on.

          Yes, I'd liken this to learning to ride a bicycle or learning to swim. You're going to get some bruised knees and elbows or perhaps gulp some water along the way, but you'll get there as long as you persist and don't quit! Come to think of it, internet marketing is just like that - you'll learn far faster and more effectively if you implement rather than keep trying to learn the theory behind it!

          Paul
          That's some great advice and I like the analogy.

          Cool if I add it to the post?

          - Dean
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  • Profile picture of the author trytolearnmore
    Harsh, but so true.

    Internet marketing is all about patience and thinking outside the box. I mean, you can use proven methods, but you won't achieve anything unless you start doing something on your own.
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  • Profile picture of the author Anup Mahajan
    Thats so true Dean. A lot of people have got into internet marketing thinking that there is some magic button that will make them rich overnight. But the people who have made it big are the ones who are actually doing something and constantly tweaking and testing their strategies.

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  • Profile picture of the author Barry Unruh
    But gosh darn it...

    I was just in the WSO section and someone told me I could make over $15,000 per month on autopilot. You mean to tell me I'd have to WORK to make money. I thought autopilot means don't do anything, just like those pilots in their big Boeing 777 Jets.

    Oh wait a second, those pilots in those big shiny jets spent years learning to fly, spent thousands of hours in the cockpit getting hours under their belt, competed against thousands of other pilots, all before they could push the autopilot button. I'll bet Internet Marketing is kind of like that.

    Damnations...There's the problem.


    Brilliant post.
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    • Originally Posted by Barry Unruh View Post

      But gosh darn it...

      I was just in the WSO section and someone told me I could make over $15,000 per month on autopilot. You mean to tell me I'd have to WORK to make money. I thought autopilot means don't do anything, just like those pilots in their big Boeing 777 Jets.

      Oh wait a second, those pilots in those big shiny jets spent years learning to fly, spent thousands of hours in the cockpit getting hours under their belt, competed against thousands of other pilots, all before they could push the autopilot button. I'll bet Internet Marketing is kind of like that.

      Damnations...There's the problem.


      Brilliant post.
      The original post is great, but this analogy is awesome. I am glad it was added to the original post up top. It is so true, a lot of hard work goes into IM in order to make it run on autopilot. The problem is most people give up and quit before they ever get to the point they can hit the autopilot button.
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  • Profile picture of the author Paul Hancox
    That's another great analogy, Barry. I love it. The years a pilot has to train before he/she gets to press the autopilot button!

    Dean, I loved your Matrix introduction. Quite frankly, this post should be a *sticky*, or whatever fancy term they call it for being pinned to the top of the forum.
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    • Profile picture of the author Letitia
      I support this as a sticky and "read this first' post.
      I've worked at IM stuff and would get stuck. Usually because I didn't have enough understanding. Sometimes because I didn't understand the "tech" portion. I use that as a way to figure out what I needed to learn more about.
      I try very hard to only post when I have something useful to contribute.
      I don't ever remember posting a complaint about internet marketing in general. I don't see any reason for anyone else to do so unless they are doing it for attention or as research on a product. There are more honest ways to get both.

      I consider the non-constructive threads about IM, clutter. They make it a lot harder to find useful information.

      To be perfectly honest I look at a the join date before I even read a post.
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      LLRhodes

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  • Profile picture of the author Dean Jackson
    Thanks everybody!

    Yes,it would be great if people got their heads out of the clouds about this industry by having easy access to some real, down to earth advice.

    I have done a few updates to add some of your helpful analogies to it. I didn't put your usernames into it to save space, please forgive me

    - Dean
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  • Profile picture of the author Dean Jackson
    These are some great suggestions. Keep them coming Warriors.

    This could get comprehensive real fast!

    Also, I try to say as much as possible with as little words as I can because I know a lot of Warriors don't have time to read essays. Let me know if theres any fluff I can cut!

    - Dean
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    • Profile picture of the author Will Compton
      Taking action is the most important advice I would give someone:
      1. Choose your business model (adsense, list buiding, info product creation, etc...)
      2. Write out a business plan with short term / long term goals
      3. Keep your focus on your plan and reaching your goals
      4. In a couple months, go back and read your business plan, mark off accomplished goals
      5. Set new goals...
      6. Repeat steps 2 through 6
      Take action everyday...
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      • You are so right, I´ve been working on my product for almost a year now. HUNDREDS of our spent with almost nothing in return. I do hope though that it is gonna change big time before this year is over
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        • Profile picture of the author sfrewerd
          I remember back in 2004 when I first got the idea to start internet marketing. Of course no one knew what I was talking about, they all thought I was going to sell stuff of eBay. I got sucked into some whiny message boards with a bunch of stay at homes who just wanted pals to complain with. Boy oh boy was that a mess. I lost several good months of what would have been positive steps forward.

          Stay out of whine groups and do the work. That's really the best advice I can think of. I hope that brain surgeons don't spend the majority of their time standing around complaining when they're supposed to be learning how to save lives. Not that IM is on the same level of importance as brain surgery, but it is to me since that's how I make a living...my family appreciates it.

          Nothing good is easy...except brownies from the freezer section...those are really good and pretty easy...but they're not going to pay the bills either.
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  • Profile picture of the author Dean Jackson
    Thanks for all your input Warriors. I have added #7 and #8 to the post and I have noticed it come up a few times on the board.

    Keep 'em coming!


    - Dean
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    • Profile picture of the author AndrewCavanagh
      I would add one really huge tip.

      Many people come into internet marketing with the attitude that they want to make money (which is fine).

      At first most would like to make money with as little effort as possible (also understandable but not at all realistic).

      So to make money you're going to have to get over that initial mindset and embrace the idea that you'll have to learn and take a lot of action which takes you out of your comfort zone.

      But there's another key that is even more important than ANYTHING that's been mentioned in this thread so far.

      Marketing at its core is about effectively persuading people to buy.

      And great marketers understand that if you're going to get a niche of real people (who communicate with each other) to buy from you over and over you're going to have to sell something that has real value to them.

      So the key is to have a genuine service ethic:

      Provide products and services that have genuine value to the people you're selling them to.

      Be genuinely concerned about the people you sell to.

      Get to know who they are, what their wants and needs are and do your best to find ways to genuinely help them.

      When you do that the whole internet marketing world becomes a lot easier.

      Sure you're in this to make money but when you change your primary focus from making money for yourself and put it on genuinely helping others products, strategies and the contacts you need are a lot easier to come by.

      Kindest regards,
      Andrew Cavanagh
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  • Profile picture of the author DarioMontesdeOca
    Man I can so relate to this post, a lot of people in IM need to read this.

    Newbie or not it's a great foundation and mindset to adopt.


    Originally Posted by Dean Jackson View Post

    Because... most marketers are NOT normal people. Realize that.
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  • There is another rule that is not in your list but that I've found it to be totally crucial:

    You have to be creative and think outside the box: you will not make money by doing exactly the same as every newbie out there. Smarts and creativeness is an important factor of this dynamic and ever-changing online world.
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  • Profile picture of the author jazbo
    There are a couple of points I would make.

    1. Look through the WSO forum. Most of those are selling dreams or "systems". That is why IM gets a bad name.

    2. Contrary to what people say around here, not everyone can do IM, or make money online. No matter how much some people try, they simply are not cut out for it. Nobody ever tells them that though.

    So there are some honesty issues for me.
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