is bad publicity good publicity?

18 replies
I was checking my webstats this morning, and found that I've received a few hits from a certain poker forum. Following the link to the forum, it appears that someone found my article and has decided to post it as a joke as he thinks it's so bad.

In return for the abuse, I've received visitors and a backlink from a large poker forum.

Aside from the ego thing, should I consider this a positive or negative experience?
#bad #good #publicity
  • Profile picture of the author King Shiloh
    Banned
    Article marketing is all about getting quality backlinks and high targeted traffic. Since you are getting these two benefits, you are fine!

    But the question is, are they just mere visitors or meaningful buyers?
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    • Profile picture of the author Louise Green
      Apparently Ben Mack and Mick Meaney conducted a marketing experiment in 2004 to find out and it worked really good.

      It created controversy, which creates attention.

      It also forces people to "have an opinion", and sometimes when people form an opinion, they can end up caring about the topic.
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  • Profile picture of the author JonAlfredsson
    Even people in the entertainment world would also use bad publicity just to make a “buzz.” Most of the time, this procedure can help you be popular at the fastest time possible. As you said it, you are getting all the traffic that you may want. The only problem is once you’re labeled with that bad publicity, it sticks to you like crazy. It may not really leave a good impression to you which is a problem if you want to increase your credibility.
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    • Profile picture of the author cheapskatemate
      Originally Posted by JonAlfredsson View Post

      Even people in the entertainment world would also use bad publicity just to make a "buzz." Most of the time, this procedure can help you be popular at the fastest time possible. As you said it, you are getting all the traffic that you may want. The only problem is once you're labeled with that bad publicity, it sticks to you like crazy. It may not really leave a good impression to you which is a problem if you want to increase your credibility.
      Well, the guy's now dissected my article, though I think he's totally wrong. The problem is that my article calls into question the validity of the most popular poker style, and while it's not perfectly written I'm not changing it for him as it's year old and getting traffic.

      The thing is, should I reply to him immediately, or wait a week, let it drift down the forum list a bit, and then ping it back to the top of the thread list?
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    • Profile picture of the author Sean Fry
      Originally Posted by JonAlfredsson View Post

      Even people in the entertainment world would also use bad publicity just to make a "buzz." Most of the time, this procedure can help you be popular at the fastest time possible. As you said it, you are getting all the traffic that you may want. The only problem is once you're labeled with that bad publicity, it sticks to you like crazy. It may not really leave a good impression to you which is a problem if you want to increase your credibility.
      Exactly. The entertainment industry has turned "bad publicity" into an art form. I have actually known PR people in the business and they've told me that some celebrities even go so far as to work with their PR team to deliberately cultivate bad publicity of some kind. Why? The immediate boost in buzz for the celebrity.

      Think of all the "leaked" sex tapes of celebrities, for example. If a celebrity tries to "stop" the tapes, it only serves to shine a spotlight on the celebrity, making it even more of a hot topic.

      Addictions, drug problems, etc...are another way this is done. It's very risky though and has to be very carefully calculated. Ever see the show Californication? Do you think it was an accident that David Duchovny, who plays a womanizing sex addict on the show, checked himself in for rehab for...you guessed it, sexual addiction? Of course, I have no proof that it was simply a publicity stunt, but having known people in the entertainment industry, I wouldn't put it past them. At any rate, Californication has been met with mostly rave reviews. It hasn't hurt the show or Duchovny one bit.

      Remember Robert Downey Jr's substance abuse problems? His addictions may have indeed been very real, but the negative publicity he received over the years sure hasn't hurt his success, he's one of Hollywood's top "A list" actors these days.

      You know those celebrity magazines like "Us?" Those are celebrity "buzz" boosting publications masquerading as "entertainment" for the public. A lot of celebs don't necessarily mind if an unflattering "candid" pic of them shows up in one of those, as again, it only shines the spotlight on them, keeping them "on people's minds."

      Negative publicity can hurt you though, see Mel Gibson for a good example. If he ever recovers from his recent "phone call" tapes, it will be amazing.
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  • Profile picture of the author patJ
    Ouch, that's pretty harsh! You can't really do much about it anyway, right? So i wouldn't worry about it.
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    • Profile picture of the author cheapskatemate
      Originally Posted by patJ View Post

      Ouch, that's pretty harsh! You can't really do much about it anyway, right? So i wouldn't worry about it.
      I'm not really worrying. While it's disappointing that people so strongly disagree with me, I know I'm not a bad player. I'm just really surprised that he's getting so much joy from criticising me.

      EDIT: Meant to say I know I'm not a good player. I loose every time I play.
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      • Profile picture of the author patJ
        Originally Posted by cheapskatemate View Post

        I'm not really worrying. While it's disappointing that people so strongly disagree with me, I know I'm not a bad player. I'm just really surprised that he's getting so much joy from criticising me.
        That's how some people work. Some people just love to hate and bash, especially on the internet.
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  • Profile picture of the author aritrim
    Tell me about it. Search my name and you will find interesting stuffs. Don't you think it created attention. Well it hell did.
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  • Profile picture of the author cheapskatemate
    So is my best reaction to...

    - ignore him
    - try to defend myself seriously
    - try to defend myself like an idiot
    - agree with him?
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    • Profile picture of the author Sean Fry
      Originally Posted by cheapskatemate View Post

      So is my best reaction to...

      - ignore him
      - try to defend myself seriously
      - try to defend myself like an idiot
      - agree with him?
      In this situation, considering it was just an article you wrote, I wouldn't suggest you try to defend yourself. Instead, take a look at their criticisms. Could they have any legitimate points? If so, perhaps it will show you some "holes" in your thinking, and you can make improvements for future articles. If their criticisms aren't legit, and they're just being dicks, then don't worry about it, it will cool off within a week or so.
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      • Profile picture of the author Sandor Verebi
        Hi,

        I read about the so-called famous people (actor, journalist, politician, tv-prominent, etc.) who give everything in order that people talk about them. They do not care at all, good or bad to say about them, their goal is that they should be publicized because they want to get attention.

        In my opinion, only the positive publicity is useful to an internet marketer. Besides a negativity he starves to death because people doesn't buy from him. Controversy may make a buzz around him what causes attention. Depends on his skill, how he can to turn that controversy into positivity.

        But I may be in mistake at this.

        What snowtiger says about criticism, I agree.

        Regards,

        Sandor
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    • Profile picture of the author LaneB
      Originally Posted by cheapskatemate View Post

      So is my best reaction to...

      - ignore him
      - try to defend myself seriously
      - try to defend myself like an idiot
      - agree with him?
      I'd stoke the flames a little bit. Write an article about mediocre players who think of themselves as experts who use the style you critiqued and how to exploit them at the table as a follow up.
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      • Profile picture of the author Pradeep Bhagwat
        I think that you have got good back link and visitors source, then why should get disapointed? Let the visitors to decide if your content is good or bad.

        - Pradeep
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  • Profile picture of the author threenine
    Your definately right. Not Bad meaning bad, but bad meaning good.
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  • Profile picture of the author AFI
    I think it's a good thing. Some people may agree with the article and think the guy joking about it is an idiot himself. Others may just sympathize with you for getting picked on and head on over to your site. Yet others will just want to see what all the fuss is about and they'll go to your site to check it out and they may just see something on there that they like.
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  • Profile picture of the author Jay D
    Can be good AND bad....I mean it depends how the viewers look at it.
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  • Profile picture of the author NicoleBeckett
    Is bad publicity good publicity? Ask Paris Hilton.

    That being said, I certainly wouldn't do anything to attract negative attention. Shiloh brings up a good point - is this new traffic spending any money, or are they simply checking out your site because a buddy of theirs trashed it?

    As far as what to do next, my gut says to just ignore him. If he's gone to all the trouble of trashing your article line by line, it doesn't sound like there's much reasoning with him. Just keep coming up with well-researched content. If you have facts on your side, he can try and trash you until he's blue in the face. In all likelihood, he'll just make himself look stupid.
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