I am about to tell you a story of how I made a little over $1,100 in less than 2 hours and how YOU can do the same even if you are a newbie. It does take very little technical knowledge and if I say something technical that you do not know how to do - just Google it, that's what I did.
This idea has been posted MANY times on this forum and many other IM forums, it's about taking your online business offline.
I was driving home from (I really don't remember where) about two weeks ago and I noticed this small office with a huge window, they had many led signs displayed and projecting whole bunch of different lights. I figured those were for sale, so I stopped and walked in.
The owner welcomed me and ask if he could help me with anything.
- How is business? - I asked.
- Not too well, replied the owner of the store.
He then proceeded telling me a little more about the business. They sold led displays to businesses, schools, hospitals and so on. I asked if they had a website and as we're in 2008, they did have a website just like many other businesses. The owner told me their website does not bring new customers but serves a purpose of showcasing the products to existing clients and to those who walked in at some point of time and took a business card with the website mentioned on it.
I told the guy that I could possibly help him get customers from the Internet, I proceeded by explaining the benefits of being in the top results of search engines, then I asked him how exactly those products are called and asked him to use his computer.
So I typed: WHATEVER THE PRODUCT Montreal. Then I tried Monteal WHATEVER THE PRODUCT - sure enough his website was nowhere to be found in the first 5 pages of Goolge, I didn't check any further. In fact most results were somewhat irrelevant and those that were relevant seemed to be there by pure luck.
I made an offer the owner could not refuse.
I offered him to build a brand new site that would rank at least in the top 5 results for any keyword phrase he wants. I would charge him $1,000 ONLY if this happens and he agreed. I also asked him to purchase a domain name (that I already had in mind) and a cheap hosting plan - this cost him under $10. (Since he picked a monthly payment plan for the hosting, possibility to cancel any time and the first month was only $0.01). I also asked him to write the name of the top 5 products he sold, detailed description of each product and take a photo of each product. We drafted a quick contract, signed it and I went home. All this took about 30-40 minutes.
In 2 days I received an e-mail with all the information I requested. I logged into his hosting cPanel, uploaded Wordpress, uploaded a few free WP themes that I though would match the business, I also uploaded ALL-IN-ONE-SEO-PACK plug-in for WP and the sitemap plug-in. I created 5 pages, each with the name of the product I made sure to fill out all of the All-In-One-Seo fields with relevant information - so title of the page, description and keywords/tags. In about 30 minutes the site was complete.
I left it alone for a week, hoping to have the time to work on some backlinks, but as I was trying to see if Google indexed it - it appeared on the first page of the results for all 5 keyword phrases. That's not all. Each keyword phrase was ranked as a result #1 and #2! Now, this might be surprising for some of you, but the truth is, when you are doing this for a local business you put the name of the city in the search - which makes ranking on top MUCH easier for MOST businesses.
Anyways, I went to see that guy the very next day, showed him the results which made him speechless and $1,000 poorer. Yes, folks that was it.
Now, you say - it's only $1,000 - but the title says $1,300!
Pretty simple. The hosting he purchased - it was through my affiliate link which gave me a $100 commission (Hostgator on CJ). Before leaving the office I offered him a consultation for.... $200. In 15 minutes I told him about keeping his site on #1 spot by building backlinks. I explained the theory of article marketing - this took about 20-30 minutes.
A week later I received a call from this guy, thanking me once again. In one week this brand new simple WP website (... blog, really) brought him 2 new customers and a profit of $3,000.
... Should I have charged him more for such service? Probably... but it was the first time I tried anything like this and it was so spontaneous - I though even $1,000 was too much to ask. I'll know better next time. However, It was a great experience and he already referred me to a friend of his who owns several used cars dealerships...
So, it is that simple. As you can see nothing technical in it. Or at least nothing that you can't find a video tutorial for on Youtube. I am not a good face-to-face salesman, my offer was just too good to turn down. I promised results or it was free. The only expense I asked for was under $10 for the domain name + 1 month hosting. I am sure some businesses will turn me down - and this was my fear that always kept me away from trying such thing, but for some reason I had a good feeling about these guys, so I walked in with a smile and well... made $1,300 in under 2 hours.
You can do it as well, I am sure of it.