Frank Kern's "International House of Ninjas"

14 years ago

I heard someone else talk about getting the dollar bill from Frank a couple weeks ago, when will mine show up? Thanks for linking to the file so we all can see it.

Thanks

Signature

*Free Report* Reveals How to Build an Email List â€“ the EASY WAYâ€¦ Using The Warrior Forum!

>>>>> Instant List Guru WSO <<<<<

{{ DiscussionBoard.errors[2813799].message }}

petelta

14 years ago

The dollar bill trick has worked like magic for my consulting business. It's one of my favorite direct mail tricks I use.

Thanks

Signature

TEESPRING Student Rakes In Over $116k In Less Than 3 Months
Niche Pro Profits - How I raked in OVER $120k in 9 months with authority niche sites...

{{ DiscussionBoard.errors[2813809].message }}

celente

14 years ago

Ok its KERNOLOGY at its best.

He might be doing a test of offline stuff??

I heard one of his high paying student come in here and say he will be doing alot more offline stuff in the next year or two...maybe they werent kidding.

Hmmmm?

Thanks
1 reply

Signature

Create a $5000 USD a month Business. 1-on-1 Coaching. By 6 figure marketer! - CLICK HERE

{{ DiscussionBoard.errors[2813817].message }}

celente

14 years ago

Originally Posted by celente

Ok its KERNOLOGY at its best.

He might be doing a test of offline stuff??

I heard one of his high paying student come in here and say he will be doing alot more offline stuff in the next year or two...maybe they werent kidding.

Hmmmm?

I can confirm he really is from the International House of Ninjas especially using sneaky tactics like he does in this video below. Make sure you watch!!!.

Old Frank Kern Video - Sneaky!

Sneaky sneaky SOB.!!!

Thanks
1 reply

Signature

Create a $5000 USD a month Business. 1-on-1 Coaching. By 6 figure marketer! - CLICK HERE

{{ DiscussionBoard.errors[2813826].message }}

Chad Heffelfinger 14 years ago

I saw that video about a month ago and was surprised to see the message on the speedometer. I had seen the original and had never noticed it, but I guess that's the point. Sneeky stuff he's throwing out there.
- Thanks
Signature

*Free Report* Reveals How to Build an Email List â€“ the EASY WAYâ€¦ Using The Warrior Forum!

>>>>> Instant List Guru WSO <<<<<
{{ DiscussionBoard.errors[2813888].message }}

Alan Petersen

14 years ago

The address wasn't really handwritten. Printers can do real cool things to make it look like that.

Mortgage companies and insurance companies use that trick in direct mail promos I get from them.

Thanks

Signature

The Asset - My CIA Thriller Fiction Book For Your Kindle
Fictive Universe - Internet Marketing for Fiction Writers

{{ DiscussionBoard.errors[2813837].message }}

Mike Hlatky

14 years ago

Are you going for that $200 by Paypal?

Thanks

{{ DiscussionBoard.errors[2813850].message }}

CCGAL

14 years ago

Makes me think of a sales letter I got one that promised me a computer (back when I really, REALLY wanted one) if I came to a "conference" ... and after I sat through a 2 hr hard sell session (in a hot stuffy room with no water, and THREE different people coming in to try to bully me into buying what they were selling) ... they sent me out the BACK DOOR with a small box ... that contained a Vic 20 that they'd bought for 10 cents. When I called the computer store to buy peripherals for it, they laughed at me.

So I got a very bad taste in my mouth reading over the sales letter. "Danger, Danger Will Robinson!" is what my inner self says.

Thanks
1 reply

{{ DiscussionBoard.errors[2813911].message }}

magnates 14 years ago

Frank Kern is sending me a dollar bill . i want mine right now ! Lol

I guess it goes to show the offline strategy. everybody is going online and some people forget to use offline strategies :p
- Thanks
- 2 replies
Signature

==>[[FREE WSO]] -These Five Powerful Strategies Will Solve Your List Building Problems For Good !!

==>[**Â£7 WSO**] - 7 Ways To Drive An Extra 100,000 Targeted Visitors To Your Website
{{ DiscussionBoard.errors[2813937].message }}
- Jesus Perez 14 years ago
  
  Originally Posted by Alan Petersen
  
  The address wasn't really handwritten. Printers can do real cool things to make it look like that.
  
  I knew printers could do this...but I didn't check twice. Now that I look closer, there are no pressure marks at the beginning of the strokes. So, you're right! Pretty impressive...I didn't even doubt that part until now.
  
  It still doesn't excuse him for forgetting my name.
  
  Edit: It also appears he's segmenting using custom fields in Aweber. What happened to InfusionSoft, Frank?
  
  Edit 2: I replaced the PDF with a blacked-out user/password so Frank Kern's segmentation data doesn't get all screwed up.
  
  Thanks
  
  Signature
  
  {{ DiscussionBoard.errors[2813964].message }}
- magnates 14 years ago
  
  I just watched the video ... Bloody hell Frank !, Trying to get subliminal on my a**.
  
  Not cool . Not cool at all.
  
  That is Some "tricksy" tactic right there .Is that really neccessary ? Do you have to go subliminal to get the message across ?
  
  Thanks
  
  1 reply
  
  Signature
  
  ==>[[FREE WSO]] -These Five Powerful Strategies Will Solve Your List Building Problems For Good !!
  
  ==>[**Â£7 WSO**] - 7 Ways To Drive An Extra 100,000 Targeted Visitors To Your Website
  
  {{ DiscussionBoard.errors[2813965].message }}
  
  Pointer 14 years ago
  
  I just received this letter in the mail today also.
  
  I find it interesting that Frank spent the time and money ($1 bills and all) to send this through snail mail as opposed to sending it to his bigger email list. Especially since the intent is to get people to go online and fill out his survey. He mentioned in the letter how he sent the letters to 3000 people.
  
  Who's the person he's referring to in his email? Is it Kevin Wilke? I know he JVed with him on his "offline marketing" product earlier this year.
  
  Thanks
  
  1 reply
  
  {{ DiscussionBoard.errors[2816899].message }}
  
  JasonValens 14 years ago
  
  I thought he retired after his 10 grand tell-all, last time ever etc seminar. Now he's found the next big secret. that's super for him.
  
  Thanks
  
  Signature
  
  If in doubt, follow the Russian guy selling pills...
  
  {{ DiscussionBoard.errors[2816923].message }}

celente

14 years ago

yes you might be right.

This could be someone else, just pretending to be FK the original. It has happend before online. So they maybe just doing this the offline way.

If that is the case, someone might have a defamation case on their hands very soon.. but who knows right???

Thanks

Signature

Create a $5000 USD a month Business. 1-on-1 Coaching. By 6 figure marketer! - CLICK HERE

{{ DiscussionBoard.errors[2813924].message }}

V12

14 years ago

I wonder how many dollar bills he's posted out so far. He can afford to do it, that's for sure.

Seems to me that the marketers at the top of their game do a lot of thinking and those at the bottom want their thinking done for them. The difference between big success and mediocrity?

Abdul.

Thanks

{{ DiscussionBoard.errors[2817226].message }}

Pointer

14 years ago

Opportunex, I read in Frank's letter that he sent it to 3000 people. So that would be $3000 in $1 bills plus the cost to print and mail them.

Thanks
1 reply

{{ DiscussionBoard.errors[2817406].message }}

DrewClement 14 years ago

Originally Posted by Pointer

Opportunex, I read in Frank's letter that he sent it to 3000 people. So that would be $3000 in $1 bills plus the cost to print and mail them.

Damn...Frank Kern is printing his own money now? What a gangsta....impressive.
- [ 1 ] Thanks
Signature

50% Commission, Proven Products, and MASSIVE Profits

Drew@SellHealth.com
{{ DiscussionBoard.errors[2817647].message }}

Don Schenk

14 years ago

There is a marketing group that meets at my office at least once a month. At the last meeting I had Frank's $1 letter sitting on the table and it sparked an interesting conversation.

Turns out, one of the fellows at the meeting had use a $2 bill stapled to the top of one of his sales letters that went out to people who might be intersted in the very expensive video securities systems he sells.

He had a 60% response from that letter - people who wanted him to evaluate the security at their businesses!

That's a variation on the old Gary Halbert dollar letter.

Now if we can only find a way to attach that to the top of a website salespage.

:-Don

Thanks

Signature

Studies prove happier people have massively more success. It has worked for me. Use this one trick too... Click Here

Total Competition Stomper - Simply the most powerful tactic your IM or Offline business will ever use... See it here!

{{ DiscussionBoard.errors[2817420].message }}

Nick Brighton

14 years ago

For a man that can afford to send out dollar bills to so many people, surely he can afford an extra .25 cents to get a member of staff to hand write names in ink, on the opening of the letter.

I'm surprised that more people aren't picking up on Jesus' point about congruity and consistency. Those are two secret weapons (and death cards) for most copywriters and marketers in general.

Thanks

{{ DiscussionBoard.errors[2817573].message }}

SeanyG

14 years ago

Thats awesome. Frank is brining direct mail back baby!

Thanks
1 reply

Signature

FREE Video DJ Lessons to help you learn
>>>How To DJ

{{ DiscussionBoard.errors[2817642].message }}

Lance K 14 years ago

Originally Posted by SeanyG

Thats awesome. Frank is brining direct mail back baby!

When did it leave?
- Thanks
Signature

"You can have everything in life you want if you will just help enough other people get what they want."
~ Zig Ziglar
{{ DiscussionBoard.errors[2818839].message }}

Steven Carl Kelly

14 years ago

celente:

Thanks for sharing the analysis video. It would have been more effective if the person who did it actually knew what "NLP" stands for. Since he uses the incorrect terminology at the very outset of the video, it undermines the analysis.

[ 1 ] Thanks
1 reply

Signature

Read this SURPRISING REPORT Before You Buy ANY WSO! Click Here
FREE REPORT: Split Test Your Landing Pages the Easy Way

{{ DiscussionBoard.errors[2818069].message }}

celente

14 years ago

Originally Posted by Steven Carl Kelly

celente:

Thanks for sharing the analysis video. It would have been more effective if the person who did it actually knew what "NLP" stands for. Since he uses the incorrect terminology at the very outset of the video, it undermines the analysis.

Hi Steve,

that is exactly what I thought.... he (the guy analyzing) goes off on a bit of a tangent, but when I saw the video i thought it was interesting.

I think the best thing I have got from frank kerns freebie stuff, is dont be like all the other marketers out there. That does not create interest. Be friendly, relaxed and do things the opposite to all the gurus out there. Frank makes money because he is different and has good content. A good lesson to any marketer newbie or guru level.

Thanks
1 reply

Signature

Create a $5000 USD a month Business. 1-on-1 Coaching. By 6 figure marketer! - CLICK HERE

{{ DiscussionBoard.errors[2818082].message }}

frank-kern

14 years ago

That video is hilarious. The part about the subliminal stuff. That car displays the radio station and the song playing on the cluster by the speedometer.

I was listening to Jazz on the public radio station, which was doing a fundraiser at the time.

So the song title was "become a member" - because it was during that fundraising part of the show where they ask you to call in and give them money.

So there was no deliberate subliminal message - just a coincidence. I never noticed it until someone "exposed" it.

Classic.

As far as the letter goes, I used direct mail because it works. Really well. I didn't personalize it because I forgot.

Two versions were sent. One where the session was offered for $97.

One where it was offered for free. Same guarantee.

The one for $97 got a 16.2% response rate.

I wrote a similar piece for a client that manages a hedge fund.

It will have $1,000 in cash enclosed, a $5,000 guarantee, and will be delivered by courier.

We'll see how it goes.

And whoever posted the letter, please remove the web address.

You'll mess up my stats.

Thanks
4 replies

Signature

Get on my list and you will make a billion dollars instantly. http://www.frankkern.com

{{ DiscussionBoard.errors[2818351].message }}

Frank Donovan

14 years ago

Originally Posted by frank-kern

That video is hilarious.The part about the subliminal stuff. That car displays the radio station and the song playing on the cluster by the speedometer. <snip> So the song title was "become a member" - because it was during that fundraising part of the show where they ask you to call in and give them money.
So there was no deliberate subliminal message - just a coincidence. I never noticed it until someone "exposed" it.

Phew, Frank. It's good to hear it was just a coincidence.

Frank

[ 5 ] Thanks

Signature

When I was offered the choice of any superpower, I chose the power of hindsight. Now that I come to think of it...

{{ DiscussionBoard.errors[2818417].message }}

Tony_Brayley 14 years ago

Frank,

Let's not worry about the internet marketing stuff like NLP, SEO, SERP, HTML, CPA, CPC, CTR, FFA, PPC, PPL, etc. etc.

Just teach me how to surf Dude!

Great Stuff, all this!

Cheers,

Tony.
- Thanks
{{ DiscussionBoard.errors[2818465].message }}

celente

14 years ago

Originally Posted by frank-kern

That video is hilarious. The part about the subliminal stuff. That car displays the radio station and the song playing on the cluster by the speedometer.

I was listening to Jazz on the public radio station, which was doing a fundraiser at the time.

So the song title was "become a member" - because it was during that fundraising part of the show where they ask you to call in and give them money.

And whoever posted the letter, please remove the web address.

You'll mess up my stats.

OMG! thanks for posting frank, that is totally crazy story, and you should use it in your next video. ha ha I am laughing now when we know the true story of what was going on.

And I agree with frank, this forum is SEO sensitive and frank will be getting a ton of traffic from here... and messing up his stats and conversions....so out of respect you should remove the link. Just saying.

Celente.

Thanks
1 reply

Signature

Create a $5000 USD a month Business. 1-on-1 Coaching. By 6 figure marketer! - CLICK HERE

{{ DiscussionBoard.errors[2818480].message }}

Black Hat Cat

Banned 14 years ago

Originally Posted by celente

OMG! thanks for posting frank, that is totally crazy story, and you should use it in your next video. ha ha I am laughing now when we know the true story of what was going on.

Celente.

Dude, do you believe everything you read online, lol?

Thanks

{{ DiscussionBoard.errors[2819376].message }}

Jesus Perez 14 years ago

Originally Posted by frank-kern

And whoever posted the letter, please remove the web address.

You'll mess up my stats.

Done. Why didn't you use PURLS. You could have bypassed the entire user/pass thing and received laser-targeted stats.

BTW, I suspect you were at IHOP when you came up with the Sender name.
- Thanks
- 1 reply
Signature
{{ DiscussionBoard.errors[2820513].message }}
- BillyBee 14 years ago
  
  For those of you who received the actual letter . . . .
  
  Can you tell me what sort of paper it was printed on?
  
  Just regular white paper? Or was it nicer, thicker stationery-type paper?
  
  Any logos or pre-printed graphics . . . or just bare bones?
  
  Would appreciate any description of the piece from a physical standpoint. Thanks.
  
  Thanks
  
  {{ DiscussionBoard.errors[2823567].message }}

OpticalOut

14 years ago

Thanks for the video man. I need to watch Frank Kern more often.

[ 1 ] Thanks
1 reply

{{ DiscussionBoard.errors[2818484].message }}

celente 14 years ago

Originally Posted by OpticalOut

Thanks for the video man. I need to watch Frank Kern more often.

no probs brother!.

But now I know the full story, i am peeing my pants a little. Thats a classic.

Again frank kern uses his voodoo magic on us, without even using his voodoo magic at all. LOL.

Now that is GOOD!!! LOL
- Thanks
Signature
Create a $5000 USD a month Business. 1-on-1 Coaching. By 6 figure marketer! - CLICK HERE
{{ DiscussionBoard.errors[2818507].message }}

Gary_The_Ace

14 years ago

Hey,

To the guy asking if it's Kevin Wilke ... no, another Kevin, and he's one of the smartest marketers I know. Whenever people ask me who's business model I "envy"... it's the other Kevin.

-Gary

Thanks
2 replies

Signature

If you have an automated webinar in the IM, biz opp, or make money space, and if it already converts to cold, and/or paid traffic... I want to send free traffic, and free leads to you registration page, every single day, until it stops converting. CLICK HERE FOR DETAILS NOW.

P.P.S. Viral Marketing Doesn't Work ... Tell Everyone You Know! ;)

{{ DiscussionBoard.errors[2818566].message }}

Kevin_Hutto

14 years ago

Originally Posted by Gary_The_Ace

Hey,

To the guy asking if it's Kevin Wilke ... no, another Kevin, and he's one of the smartest marketers I know. Whenever people ask me who's business model I "envy"... it's the other Kevin.

-Gary

Thanks man...

Thanks

{{ DiscussionBoard.errors[2818660].message }}

BillyBee 14 years ago

16% conversion rate when asking for $97!!! How come nobody wants to talk about THAT?

That's a "Wow!" stat.

Frank doesn't say whether the "free" version of the sales letter pulled better or worse than that.

I'm just glad to hear that direct mail can work well. I'm planning to use it in my own markets.

If anyone wants to pass along any resources to help me do that, I'm all ears.

And how about a direct mail piece with $1,000 enclosed!! That's what I call a qualified market.
- Thanks
- 1 reply
{{ DiscussionBoard.errors[2818807].message }}
- Lance K 14 years ago
  
  Originally Posted by BillyBee
  
  16% conversion rate when asking for $97!!! How come nobody wants to talk about THAT?
  
  That's a "Wow!" stat.
  
  Agreed. Brilliant campaign. Mind control at it's finest.
  
  Thanks
  
  Signature
  
  "You can have everything in life you want if you will just help enough other people get what they want."
  ~ Zig Ziglar
  
  {{ DiscussionBoard.errors[2818876].message }}

Chad Heffelfinger

14 years ago

Ah, so that's the explanation? I always wondered how he got that to display on the speedometer like that. That is pretty funny considering how that video makes it out to be that Frank was messing with peoples minds.

Thanks

Signature

*Free Report* Reveals How to Build an Email List â€“ the EASY WAYâ€¦ Using The Warrior Forum!

>>>>> Instant List Guru WSO <<<<<

{{ DiscussionBoard.errors[2818707].message }}

Willmarathon

14 years ago

Two days ago I received the same letter in the mail with a dollar bill attached inside. Tomorrow I will sign up at the website listed in the letter...............
.............Co__ewD____v___.c

Thanks

Signature

Best Internet Web Success Home Businesses:Work at Home to Make Money Online,Stay Healthy & Travel the World
Make Affiliate ClickBank Sales & Profit Online

{{ DiscussionBoard.errors[2818899].message }}

paulie888

14 years ago

Some people here seem to be getting hung up on the cost of attaching a $1 bill to the direct mail piece. The cost is truly insignificant if it results in a great ROI, which is what direct mail should produce, if implemented correctly.

Say you send out 1,000 direct mail pieces that might cost you $1800 for the $1 bills and printing/postage expenses. If this results in even a 3% response rate for a $100 product, that would mean a return of 30X$100 = $3,000 for every 1,000 mailers sent out.

I don't know about you, but I'd gladly send out $1 bills in my direct mail if I got a positive ROI like that. I'm sure Frank meticulously tracks and split tests his direct mail pieces, and you can be absolutely sure he's getting a very nice, positive ROI on them!

Paul

Thanks

Signature

[WSO] Secrets To Making $100/Day In 21 Days Or Less - Starting From Scratch!

>>> Features Jason Fladlien, John S. Rhodes, Justin Brooke, Sean I. Mitchell, Reed Floren and Brad Gosse! <<<

{{ DiscussionBoard.errors[2819447].message }}

paulie888

14 years ago

The part I found funny was when the digital scrolling display beneath the speedometer said something like "Become A Member" and it was truly an unintended occurrence, as Frank explained the radio station that was currently playing at the time was having some kind of membership drive, which so happened to display below the speedometer right as the video was being filmed!

Paul

Thanks

Signature

[WSO] Secrets To Making $100/Day In 21 Days Or Less - Starting From Scratch!

>>> Features Jason Fladlien, John S. Rhodes, Justin Brooke, Sean I. Mitchell, Reed Floren and Brad Gosse! <<<

{{ DiscussionBoard.errors[2823613].message }}

kenny5

14 years ago

The strategy he's talking about seems pretty big, did you end up signing up for it?

Thanks

Signature

Need a mobile website for your business?
Of course you do!
Click here to get one super cheap

{{ DiscussionBoard.errors[2823804].message }}

Firstrate

14 years ago

I really need to try out the good old $1 bill deal on some offline campaign ideas I have.

What a smart move - would definitely capture peoples attention!

Thanks

Signature

{{ DiscussionBoard.errors[2823834].message }}

paulie888

14 years ago

I think that direct mail marketing is going to experience a resurgence simply because of the fact that so few people are doing it, and as a result it really isn't that hard to stick out like a sore thumb and make an impression on the people who receive your mail.

Paul