This whole keyword research format is a fad

by 21 replies
25
I don't understand why gurus and many warriors suggest newbies to go for keywords under some phrase match limit.

This doesn't make sense. Everybody here is giving different suggestion, some warriors say that you should only look at top competitors while others suggest just the opposite.

Some says you should take a look at site's overall authority others say that only page links matter.

Still after following most of the stuff I see many exceptional sites ranking on the first page of google.

Why everybody is confusing us?

Is there any solid plan SEO plan which has basis in the real world?
#main internet marketing discussion forum #fad #format #keyword #research
  • Keywords of themselves are just that words.

    Unless you wrap them up in some content then they wont achieve much.

    As for which ones to use it really depends on what you are trying to sell.

    If you stuff pages with keywords about dogs and your selling cat products then obviously they are not worth anything.

    As for the traffic they generate it will again be determined on what people search for.

    Example: Do people search for investment properties or property investments. There is quite a difference in traffic. In the end you would create content around both terms but people use one much more than others.

    Quentin
  • I am asking ranking part of keyword research not about buying psychology.
  • To me, what matters is the competition you face with websites ranking on the first page of Google.

    If there are articles and no authority sites etc on the first page of Google, then regardless of whether there are 500,000 results under phrase match (searching for your keyword in inverted commas in Google), you should have a good chance of ranking at the top.

    Likewise, if there are authority sites and high PR sites dominating the first page of Google, then it doesn't matter if there are only 500 results under phrase match - it will be hard work ranking your website at the top. (although with low competition levels like that you can consider getting traffic with other methods - SEO is only one source of traffic)

    I usually just look at the level of competition on the first page of Google.
  • Well you want to see if there is any demand for it first off. If you're not going to go by anything else in regards to SEO or your domain name, at least do the research and see if there are searches for it. I was surprised at some terms I was looking up last night in fact. I thought for sure there would be searches for it and there was "not enough data".
    • [1] reply
    • The more likely scenario is that your keyword traffic will fall somewhere in between the phrase and exact match.

      But when choosing words in the keyword tool, go for three word or higher keywords because the chances of the competition being lower on those are better.

      Then after that you want to check the strength of the competition. For free tools, if you use a Windows PC computer, then download Traffic Travis. It should help you determine if your keyword will be easy to rank for or not.
  • Okay, so all you experts tell me whether this term is competitive or not "folding screen"
    • [2] replies
    • Perhaps if the tone of your request seemed less demanding and rude, warriors may feel more inclined to help you.
      • [ 3 ] Thanks
    • Yes, it is competitive. I am actually in the same niche and for some reason, the keywords in the niche seem to be extremely hard to rank for.

      Lee
      • [1] reply
  • Mr. Nick had guided you very correctly...
    • [1] reply
    • Anoop,

      The point of keyword research is to see how likely or how much effort would be required to rank for that keyword.

      And it is important as search engines are heavily based off keywords in deciding who's web site to show.

      It's the same as working out somethings value for money, except you are trying to see if the traffic you will get vs the difficulty in ranking is worth your time.

      But that's one way of trying to get traffic, not everyone does SEO, some people just focus on a really strong product and do JV or PPC or affiliates.

      There are no hard rules, just guidelines.

      Test everything for yourself and become your own expert.

  • When in doubt use your own judgment. If I am understanding you right then you are correct. Anything that doesn't involve looking at where you actually want to rank (first page) is bogus and misleading. Anything that causes you to focus on search results count (Any of them - phrase, all intitle etc) is just getting you into a bad habit. Install something like SEO Quake and you can judge the strength of competition by looking at the first page. Period.
  • keywords: well, if you are expecting your traffic to come from search engines then you need to be ranking for keywords that people are searching for.

    Being #1 for knitted kitty sweaters isn't going to do you a lot of good while bing #1 for cat breeds will get eyeballs on your website.

    You also need to take into consideration buying keywords or niches that are going to sell if you're pushing a product. List building is another story but it's not my scene so I'll leave that to the list gurus.

    competition: depending on your SEO abilities, competition is your biggest adversary. Sure, Dating gets a lot of traffic and being #1 for dating is going to make dirty rotten filthy stinkin' rich... but that's a competition level that is out of reach for that majority of marketers.

    Authority is just a generic term for the strength of a site and includes the number of backlinks, page rank, domain age etc... Amazon.com has authority.

    You need to put the pieces together yourself... find keywords that people are searching for with a competition level that you can compete with.

    This is different for everybody.

    Yes, a lot of backlinks from a lot of sites has always worked for me. Simple as that.

    We can nit-pick the details like the quality of backlinks and blah blah blah but really, if you get a lot of backlinks you will see results.

    Exact match domains, quality content, unique content, .com is best, page rank... it's a lot of overrated hogwash.

    backlinks will lead you to the promised land.

    .
    • [ 1 ] Thanks
  • As several knowledgeable people have already said, the only thing that matters is the strength of the competition on page one for the term. Its not really keyword research, so much as competitor research that is the base to work from.
    • [ 1 ] Thanks
  • "folding screen" gets 4,400 exact match searches according to google. A quick look at the top 10 reveal an average PR of 2 and you have herman miller, target, amazon, ehow in the top 10. No exact match domains available so this seems to me to be a little hard to crack.
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    This whole keyword research format is a fad

    I don't understand why gurus and many warriors suggest newbies to go for keywords under some phrase match limit. This doesn't make sense. Everybody here is giving different suggestion, some warriors say that you should only look at top competitors while others suggest just the opposite.