new user with new website

by ryor
16 replies
Hey everyone, this is my first time on the forum, which was recommended by a friend.

I am really struggling financially at the moment because of things outside my control - so I am trying any low cost ideas that I can think of to try and make any money I can.

So I've set up a website that could help, but of course I need people to visit it. So far I have:

Set up a facebook page (only helped getting my friends to look).
Sent a press release to local newspapers / radio (no responses yet).
Printed some flyers and put them around my university.

I need to generate MUCH more interest, and was hoping that you guys might be able to offer some advice.

Any help at all would be very gratefully received.

(the site is runyourownrestaurant.com)

Thanks in advance of any replies posted,
Paul.
#user #website
  • Profile picture of the author Supernatural_fan
    Wow, you actually did two things which a lot of people don't even think of when trying to promote their websites ( i'm talking about the press resease and the fliers). I took a peak at your site, and I got to say this is the most original and intriguing site that I've ever seen lately. If you could attract people which often visit cooking/recipes/restaurants/local businesses-related blogs, you'd have quite a traffic. You could risk with looking for co-partners in this restaurant niche, posting adds on freelancing sites. it might not get you anywhere, yet you also might find someone in love with the idea who'd have the resources to help you and take your attempt to the next level. Sorry if my reply isn't really specific.
    {{ DiscussionBoard.errors[2905594].message }}
  • Profile picture of the author Greg D
    WOW!

    What a unique idea for a restaurant and a site. I also can't believe you did all that physical work as well.

    FREE:

    Do some keyword research for terms specific to your goal and area

    Write several unique press releases and submit them online to press release sites

    Start trying to 'friend' everyone you possibly can

    Build web 2.0 sites around those keywords

    COST:

    Join the War Room
    Get some software and get tons of backlinks!

    Really unique idea for that. Pretty cool!

    Greg
    Signature
    Premium Wordpress Directory Theme
    No Other Directory Theme Compares
    Premium Wordpress Adspace Plugin
    All On Site Advertising On Autopilot
    {{ DiscussionBoard.errors[2905661].message }}
  • Profile picture of the author dadamson
    It is refreshing to see someone using these offline methods of lead generation.

    I think the best investment for your time and lack of funds is to sign up to various popular forums around your topic and spread the word. I think this would drive a larger number of targeted visitors to your website.
    {{ DiscussionBoard.errors[2905678].message }}
  • Profile picture of the author kenny5
    That's a really cool idea! I would go after blogs and forums at first, there is a lot of information on this forum about blog and forum traffic.

    I think Craigslist could potentially bring you some traffic as well. If you have any extra money to spend Google Adwords could work, but I would be careful not to spend too much with this.

    This is also something that could potentially go viral because it is a cool idea. Try social bookmarking it using Onlywire or something like that. You can also make a Youtube video describing the idea and put a link to the site in your description.

    Those are just a few ideas that popped into my head, good luck!
    {{ DiscussionBoard.errors[2905694].message }}
  • Profile picture of the author Greg D
    There has got to be a few local and small radio and television stations that would love to do a piece on this.
    It is pretty unique.
    You will find plenty of online ideas here. The online classifieds is a great idea. Here is a headline idea:

    "Want to own a restaurant for 30 bucks?"

    What about?

    You Tube videos

    Greg
    Signature
    Premium Wordpress Directory Theme
    No Other Directory Theme Compares
    Premium Wordpress Adspace Plugin
    All On Site Advertising On Autopilot
    {{ DiscussionBoard.errors[2905739].message }}
  • Profile picture of the author Diana Lane
    I think that optimizing your page a bit for the search engines wouldn't hurt. I had a look at the source code and there's no sign of an H1 tag in there anywhere, just an H4 and an H6 tag, and the text they were giving weight to did not seem particularly vital. I couldn't see any sign of the keywords you were targeting either, apart from - presumably - those in your title tag and so the search engines will find it harder to establish what your page is about too, and therefore which audience they should be presenting it to.

    It would even help to name your header image file with your keywords rather than 'goodlogo' - if it can be seen in the source code it can be seen by the search engines. That shouldn't be a bmp file either - filesize would be much smaller and page loading a lot quicker if the image were a png or a gif. I'm not saying you should stuff your page with keywords, but you do need to help the search engines out with their job of getting you together with your target audience by giving them some idea of who they are.

    I like the idea behind the site too, and I also thought how TV would like it. I'm seeing a cross between The Apprentice (a whole nation of them hoping that their restaurant has the grit to get to the top!) and Hell's Kitchen I hope it catches on for you - good luck!
    Signature

    Plot short fiction, long fiction, even outline non-fiction * Edit the question prompts to suit your genre * Easily export text and image files for use with your word processor or Scrivener.
    {{ DiscussionBoard.errors[2905775].message }}
    • Profile picture of the author ryor
      Originally Posted by Diana Lane View Post

      I think that optimizing your page a bit for the search engines wouldn't hurt. I had a look at the source code and there's no sign of an H1 tag in there anywhere, just an H4 and an H6 tag, and the text they were giving weight to did not seem particularly vital. I couldn't see any sign of the keywords you were targeting either, apart from - presumably - those in your title tag and so the search engines will find it harder to establish what your page is about too, and therefore which audience they should be presenting it to.

      It would even help to name your header image file with your keywords rather than 'goodlogo' - if it can be seen in the source code it can be seen by the search engines. That shouldn't be a bmp file either - filesize would be much smaller and page loading a lot quicker if the image were a png or a gif. I'm not saying you should stuff your page with keywords, but you do need to help the search engines out with their job of getting you together with your target audience by giving them some idea of who they are.

      I like the idea behind the site too, and I also thought how TV would like it. I'm seeing a cross between The Apprentice (a whole nation of them hoping that their restaurant has the grit to get to the top!) and Hell's Kitchen I hope it catches on for you - good luck!
      Thank you Diana (and everyone) for your reply... I just hoped you wouldn't mind if I asked you some follow up questions.

      Firstly, you mention that I should change my bmp files to another format, which I have done. I have also changed the names of the images on the page to something more relevant, as you suggested.

      You also noted that I don't have any H1 tags on my page, and that my H4 and H6 tags don't highlight any words of importance.

      Now the reason for this, is just because I created the page with only it's outward appearance in mind. I just made it look how I wanted it to look. Is it more common for people to put relevant words as H1 in order that the search engines can find it easier - even though the website may not look as intended? I hope I made my question clear.

      Finally, a related question - a friend told me that my source is messy, and the best thing for me to do would be to recreate my page using wordpress blog software. Would you agree with this? I've been trying to figure it out, and have made some headway but I'm struggling to get the page looking as I want it. Do you think it is something worth doing?

      Any advice at all that you (or anyone) could give me would be very very gratefully received!

      Kind regards,
      Paul.
      {{ DiscussionBoard.errors[2953686].message }}
      • Profile picture of the author Diana Lane
        Originally Posted by ryor View Post

        You also noted that I don't have any H1 tags on my page, and that my H4 and H6 tags don't highlight any words of importance.

        Now the reason for this, is just because I created the page with only it's outward appearance in mind. I just made it look how I wanted it to look. Is it more common for people to put relevant words as H1 in order that the search engines can find it easier - even though the website may not look as intended? I hope I made my question clear.

        Finally, a related question - a friend told me that my source is messy, and the best thing for me to do would be to recreate my page using wordpress blog software. Would you agree with this? I've been trying to figure it out, and have made some headway but I'm struggling to get the page looking as I want it. Do you think it is something worth doing?
        Using CSS you can make your H1 tagged text look however you like - there's no need to lose the look that you intended.

        I'd give a resounding 'yes' to the WordPress question as I am a bit of a WordPress evangelist anyway for a whole load of reasons (I don't think you'd look back if you tried it). Just as much can be achieved with HTML and CSS though (with regard to design, anway - you'd also need to toss in a fair amount of php to achieve the same functionality) but most people do find WordPress a whole lot easier.
        Signature

        Plot short fiction, long fiction, even outline non-fiction * Edit the question prompts to suit your genre * Easily export text and image files for use with your word processor or Scrivener.
        {{ DiscussionBoard.errors[2953848].message }}
  • Profile picture of the author simplebutcreative
    Originally Posted by ryor View Post

    Hey everyone, this is my first time on the forum, which was recommended by a friend.

    I am really struggling financially at the moment because of things outside my control - so I am trying any low cost ideas that I can think of to try and make any money I can.

    So I've set up a website that could help, but of course I need people to visit it. So far I have:

    Set up a facebook page (only helped getting my friends to look).
    Sent a press release to local newspapers / radio (no responses yet).
    Printed some flyers and put them around my university.

    I need to generate MUCH more interest, and was hoping that you guys might be able to offer some advice.

    Any help at all would be very gratefully received.

    (the site is runyourownrestaurant.com)

    Thanks in advance of any replies posted,
    Paul.
    That's a nice concept hmm...You should try the blogging approach if you want to better promote your business concept. It's easier to get traffic that way.

    Your Facebook page is that a fan page? that's what you need...You should be more interactive with your flyers instead of just passing out...I think it's waste of money if you just do that...I work in a clothing store and I get a bunch of these local rappers passing out flyers but doesn't take the time to sell themselves...They waste money just by dropping it off. We end up throwing them away.

    They should be networking with store owners or maybe exchange services so that those flyers won't go to waste.
    {{ DiscussionBoard.errors[2905805].message }}
  • Profile picture of the author ryor
    Wow, thank you for all the replies guys! There's a lot to digest there. Awesome feedback!

    I'll look into it all and see where that takes me. This forum is great.

    Thanks again,
    Paul.
    {{ DiscussionBoard.errors[2907333].message }}
  • Profile picture of the author ryor
    Okay guys, I've had a chance to read and digest all your suggestion.

    Firstly I have been reading about wordpress websites, and I am trying to recreate my website using wordpress.. then I will press on and figure out all the keyword stuff and make sure my site is in shape.

    Just a quick question regarding posting on popular forums to try and attract traffic:

    Do I try and manufacture genuine questions / answer queries - or I am just able to go on and honestly tell people about my website? Perhaps that will just annoy people.

    The more I find out, the more questions I have, but this feels like it's going to be a fun journey.

    Thanks guys!
    {{ DiscussionBoard.errors[2937468].message }}
  • Profile picture of the author vstar00
    wow, awesome site dude!

    Normally I would say buy my traffic product below

    But your site is so unique and original, I would say media is the way to go.

    Try and find an advisor and give them 5% of the company. Someone who has connections. Cold call every media outlet you can find.

    One mention on mashable will be better than 10,000 crappy backlinks built by software, and I truly believe you can achieve that.

    Try contacting PR firms.

    Pay for a press release.

    But if you have no money, cold call advisors.

    Look up 'angle investors' and call them all offering them a slice of the pie.

    My 2 cents
    {{ DiscussionBoard.errors[2937518].message }}
  • Profile picture of the author Ethan Ooi
    WOW, it seems to be a really big project!
    {{ DiscussionBoard.errors[2937553].message }}
  • Profile picture of the author paulie888
    Well, make sure your Facebook page is a fan page and not a personal one, for starters.

    For something like this, a full-blown social media campaign could really take things viral, so make sure you utilize Twitter. When you hand out your flyers and write up your press releases, make sure your Twitter name/handle is on there. Also consider submitting a press release to the free internet PR sites in addition to your local media channels.

    In addition to that, create multiple catchy videos and post them on youtube, making sure to keyword optimize them.

    Paul
    Signature
    >>> Features Jason Fladlien, John S. Rhodes, Justin Brooke, Sean I. Mitchell, Reed Floren and Brad Gosse! <<<
    {{ DiscussionBoard.errors[2953720].message }}
  • Profile picture of the author monthlykash
    Hey Paul,

    There is a pretty cool video by Adeel Chowdhry (14 Point List Building System) that gives a good overview of 14 places to generate buzz about your site. It's actually more geared towards creating a list, but I think it would apply to any new site being marketed.

    I must say that I found your business idea incredibly interesting and unique, however, you are in a very narrow niche market. I would start by creating some unique articles telling people what the site is all about and send it out to all of the major article directories with links back to your site. Also, try creating a video that explains in-depth what you are trying to do with your site and post it on YouTube and the other video sites. Videos are an excellent way to generate buzz about your offer.

    Also, you can check out my site at http://www.MonthKash.com for numerous tools and products available to you to help kick start your launch. I am currently in the process of creating a newbie marketing system that will walk a beginner such as yourself through the processes step by step so keep you eye out for that coming in about 2 weeks! It will detail everything you need to know about launching a new site and generating much needed traffic!

    To your success!
    Bruce
    Signature

    Bruce McCulloch
    MonthlyKash.com
    Your source for making money online!
    Sign up for your Free account now!

    {{ DiscussionBoard.errors[2954062].message }}
  • Profile picture of the author ajetayo
    Your Idea is Genius! and trust me, It will sell. The world is tired of recycling Ideas and needs unique ones like this.

    Try and work on the web design, the landing page should be graphical and attractive, Most internet users trust sites with very good graphic

    Use Forums and Guest articles but be very careful cos someone could steal your idea

    You can strike a deal with a reputable webmaster to exchange advert for share units. pretty much what I can think of right now

    Kudos
    {{ DiscussionBoard.errors[2954323].message }}

Trending Topics