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Paid advertising

by ronc0011
13 replies
Wanting to know if others have tried paid advertising. What I'm talking about is going to the sites that are in the 1st or 2nd position on Google for a highly searched keyword and buying advertising with that site.

I'm looking at a site that shows 10,000 hits a day or maybe it's a month, can't tell. A 300 X 200 ad at the top of the page runs about $300.


Any thoughts?
#advertising #paid
  • Profile picture of the author noble
    Paid advertising can work great, that amount seems excessive though.
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  • Profile picture of the author NeilC
    You still need to think about "targeted traffic" that's relevant to your offers though.

    Be careful about just paying for space on some random busy site and hoping the traffic you get will convert.
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    • Profile picture of the author Bill Farnham
      You really need to test it.

      $300 is not a lot of money if the ROI is decent or even a break even where you get some back end action.

      A lot depends on how long a period of time the $300 buys as well as the number of impressions.

      ~Bill
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  • Profile picture of the author forexaffiliate
    Problem with paid advertising is that it takes a big chunk of your gross profit. I use very little paid advertising, and still make a lot of money..
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    • Profile picture of the author EpicPerformance
      If the site gets 10,000 hits a month and is very targeted to your niche, then it could well be worth paying that amount but ensure that you have a good conversion rate or lead capturing system.

      Ideally when you do paid advertising you should try and captcher any prospects email address.

      Have you tried any other forms of advertising yet and got results?

      Also, have you contacted the site owner directly or gone through another company? Could be cheaper contacting directly.
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    • Profile picture of the author Rod Cortez
      Originally Posted by forexaffiliate View Post

      Problem with paid advertising is that it takes a big chunk of your gross profit. I use very little paid advertising, and still make a lot of money..
      What are you basing this on? I've had the complete opposite experience.

      RoD
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  • Profile picture of the author bdm
    The nice thing about paid traffic is the instant results. Even if you don't profit right away, you will have some numbers to work with. and remember, always set a daily budget.
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  • Profile picture of the author RegalWeb
    Paid advertising has been proven very effective but may require huge start-up money and you can't be quite sure that ROI will be achieved as soon as possible.
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  • Profile picture of the author walterj79
    Try, try, try. Make sure you capture their email address!
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  • Profile picture of the author theentry
    Ask for a test run (a week or so for $100), then you will see how is it working out
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  • Profile picture of the author Rich Struck
    A friend of mine does it and he makes a lot of money. I don't have the stomach for throwing around hundreds or thousands of dollars testing different sites.
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  • Profile picture of the author JonAlfredsson
    yes. the sites can give you the result that you want since they are high traffic pages but it's still important to take note that other factors will also play a factor and of course finding the best site where you can advertise for your target market.
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