Amazon Marketers Question

13 years ago

I'm sure it makes a big difference if you are sending traffic from a product review or just traffic from the product description (same as you can find on the site). Since I am too lazy to do a proper review for most of my sites, my average is about 1%.

Lee

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neil_patmore 13 years ago

Currently around 8% for me. Of course it all depends on the keywords you choose and how targeted your traffic is.
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Rsberg

13 years ago

As others have said there are several factors that come into play here but I'm averaging about 5-6% depending on the niche and target product.

Good luck!

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jan roos 13 years ago

Amazon converts between 7 and 9% of the customers I sent to them for the last 6 months already. You'd be hard pressed to find conversions this high anywhere else and that's also the reason why I'd settle for a lower commission percentage than I can get from Clickbank.

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Barb Thornback

13 years ago

My last months Amazon statistics:-

Ordered items 92
Clicks 4114
Conversion 2.24%

I don't earn a great deal of money from Amazon, but it all helps.

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Success With Dany Banned 13 years ago

Originally Posted by Barb Thornback

My last months Amazon statistics:-

Ordered items 92
Clicks 4114
Conversion 2.24%

I don't earn a great deal of money from Amazon, but it all helps.

Is it safe to say that you earned between 100-600$ with your 92 items ordered?
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- IMoptimizer 13 years ago
  
  Originally Posted by Success With Dany
  
  Is it safe to say that you earned between 100-600$ with your 92 items ordered?
  
  I just started using Amazon Associates a few months ago and I'm at 4-5%.
  
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- Barb Thornback 13 years ago
  
  Originally Posted by Success With Dany
  
  Is it safe to say that you earned between 100-600$ with your 92 items ordered?
  
  Only $90 I'm afraid. A lot of the orders are small items.
  
  Thanks
  
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  Success With Dany Banned 13 years ago
  
  Originally Posted by Barb Thornback
  
  Only $90 I'm afraid. A lot of the orders are small items.
  
  Better than nothing!
  
  I thought you concentrated on 100$+ items so you cashed around 450$!
  
  Thanks
  
  1 reply
  
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  Barb Thornback 13 years ago
  
  Originally Posted by Success With Dany
  
  Better than nothing!
  
  I thought you concentrated on 100$+ items so you cashed around 450$!
  
  The items I sell on Amazon are an alternative for people coming
  to my site. I am not directly trying to sell Amazon products, that
  is probably why my stats are low.
  
  Thanks
  
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cashcow

13 years ago

Wow, my conversion rate stinks!

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RichMag 13 years ago

Originally Posted by cashcow

Wow, my conversion rate stinks!

I'm with you Cashcow....I'm sitting right at 1.89% for the year on all of my sites. Like most have already said, it really depends on what you promote.
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- tijja 13 years ago
  
  My average is 8.5% to 10.5%
  
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Darla

13 years ago

I just started about two weeks ago, so no real track record as yet. I am curious to see how well it will convert for me though. I try to combine product descriptions with a review as well as target specific product keywords that are more prone to "buy". I also try to target products that have lots of positive reviews. I am curious to see what my conversions will be like after the first 30 days, but for now its too soon to tell.

From the conversions mentioned above, i am convinced that Amazon is a good strategy though. So even if my conversions are below average for the first few months, I'll stick with it for a while and see if I can get to the 5%+ conversion rates mentioned above!

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Zeus66

13 years ago

I'm sitting at about 4.14% conversions for all of 2010. That's across about 145 sites in probably about 50 different niches.

John

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Rsberg 13 years ago

Originally Posted by Zeus66

I'm sitting at about 4.14% conversions for all of 2010. That's across about 145 sites in probably about 50 different niches.

John

Thats great Zeus!

Hell....I'd take 3% (prefer more obviously) if I had 145 sites raking it in.

I dont really focus on my Amazon sites as much as I should, guess I need to step up my efforts
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jan roos

13 years ago

Here is an image of my conversion from Amazon so far this month. It's a bit higher than normal because of the holidays but it normally runs around 9%.

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inter123 13 years ago

Just wondering why your referral rate is 6.50% and not 7% given that more then 14 times have been shipped?

Originally Posted by jan roos

Here is an image of my conversion from Amazon so far this month. It's a bit higher than normal because of the holidays but it normally runs around 9%.
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- 1 reply
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- TiffanyB 13 years ago
  
  Originally Posted by inter123
  
  Just wondering why your referral rate is 6.50% and not 7% given that more then 14 times have been shipped?
  
  You have to have 101 items shipped in a month for it to raise to 7%.
  
  My conversion rate for November was a little over 7% but for the past weeek it has been at around 8% - which I am sure is due to Christmas time.
  
  Thanks
  
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wardo74

13 years ago

He needs to ship 14 more items to get to 7%. Not refer 14 referrels to get 7%.

Still, for that many items it should be 7%.

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pavionjsl

13 years ago

Mine:

November
Conversion
11.38%

December so far
Conversion
17.39%

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jan roos 13 years ago

Originally Posted by pavionjsl

Mine:

November
Conversion
11.38%

December so far
Conversion
17.39%

Dang! 17.39% conversion rate. That's awesome!

Congrats to you. This is my first holiday season promoting Amazon and now I see why marketers make such a fuss about this time of year.

Cheers
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parg

13 years ago

Hi pavionjsl

Congrats for this high conversion rate. Is this the examples of your amazon sites????
Parg

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pavionjsl 13 years ago

Originally Posted by parg

Hi pavionjsl

Congrats for this high conversion rate. Is this the examples of your amazon sites????
Parg

Simple WP sites. This one I threw up in 20 minutes. Had the domain for awhile, put it up last month, use a squidoo utility tool to add amazon and copy some info from amazon.

I use long tails , and have a bunch of micro niche sites. Have not done seo really on this one, except indexing the site using Stephen Hawkings free indexer tool from war room.

Just checked it through SEOserp which shows you your page ranking for the keyword used from 1 to a 1000 position:

Now is finding keyword ( small wireless speakers ) Searching SERPs from 1 to 100 pages.

with key URL : ( smallwirelessspeakers.com/ ) search engine results page ranking

5 : http://smallwirelessspeakers.com/
6 : http://smallwirelessspeakers.com/29/
7 : http://smallwirelessspeakers.com/surround-sound-basics/
8 : http://smallwirelessspeakers.com/introduction-to-bluetooth-technology-used-with-small-wireless-speakers/

So I guess its micro niching, longtail keyword, I use a .info they rank fine. Done. Just picked up another script here in a wso that the pages are starting to rank already and heck they are 5 minutes to do.

And I started using another free tool to get things indexed. It creates up to 2500 directory links, pings them. Sometimes it hangs up on 1599 but its sweet for new sites, helps.

Here is that link - http://www.imtalk.org/cmps_index.php...site-Submitter
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Spot the Ball

13 years ago

Im hovering between 5-6% for everyone who clicks through.

Remember, your Amazon account might say 2% on the main page but on closer inspection, half the clicks can be on "other links" which they have clicked on once they were sent to Amazon through your initial link.

Also bare in mind how many unique visitors you need per 1 sale, while my Amazon stats run at 5-6%, I need on average 200 visitors to my site for every sale.

Thanks
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jan roos

13 years ago

Originally Posted by Spot the Ball

Im hovering between 5-6% for everyone who clicks through.

Remember, your Amazon account might say 2% on the main page but on closer inspection, half the clicks can be on "other links" which they have clicked on once they were sent to Amazon through your initial link.

Also bare in mind how many unique visitors you need per 1 sale, while my Amazon stats run at 5-6%, I need on average 200 visitors to my site for every sale.

You are right. The conversion rate that shows in Amazon is just for people sent to their site. Not everyone that goes to my sites click through to Amazon so in reality the conversion rate is lower if you measure it from the amount of visitors coming to your site vs the amount of visitors going to Amazon.

What this info tells us is that Amazon converts like crazy and our job is to get people there. Simple as that.

I'd be interested to know what the average click through rate is for you guys? I have 10 sites and it seems like the average click through rate between them all is around 50 - 60%. I think its pretty good but I could be wrong.

Cheers

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shuvo

13 years ago

It also varies for me between 5 to 8 percent.but I am trying to increase the conversion rate as much as I can.

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wardo74

13 years ago

145 sites!! WOW. That must have taken over a year! I have one site that I am struggling just to get it onto the Google radar. I've done research for another site but I am quite a ways away from your level! I'd be happy with 10 sites that converted at those rates.

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Craig McPherson

13 years ago

9.28% for November

8.76% so far in Dec

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pavionjsl 13 years ago

Originally Posted by Craig McPherson

9.28% for November

8.76% so far in Dec

Love the laptop review site design.
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- Kym Lawn 13 years ago
  
  My year to date is 4.21%
  
  I nearly choked on my coffee when I checked my stats last night:
  
  I hope that keeps up all month
  
  Cheers
  Kym
  
  Thanks
  
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  Rsberg 13 years ago
  
  Originally Posted by Kym Lawn
  
  My year to date is 4.21%
  
  I nearly choked on my coffee when I checked my stats last night:
  
  I hope that keeps up all month
  
  Cheers
  Kym
  
  VERY NICE!
  
  Keep up the good work Kym...thats great!
  
  [ 1 ] Thanks
  
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- Craig McPherson 13 years ago
  
  Originally Posted by pavionjsl
  
  Love the laptop review site design.
  
  Thanks.
  
  That site converts at just over 18%
  
  Thanks
  
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  Success With Dany Banned 13 years ago
  
  Originally Posted by Craig McPherson
  
  Thanks.
  
  That site converts at just over 18%
  
  Wow! It's that simple????
  
  Apparently .info works as well as .com if yours converts at 18%? Did you do massive seo on it?
  
  How many websites in that style do you have?
  
  Thanks
  
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mbarty2010

13 years ago

I have had varied level of success. During the rush time like Cyber Monday and Black Friday, the conversion rates goes above 20% or more.

During other times, it is between 5 to 10% depending on how targetted the traffic is.

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carlo_sim

13 years ago

Hi,

Amazon converts pretty well. It really depends on how you place your links. So far my conversion is sitting at 10 - 13%.

Gian Sim

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clever7

13 years ago

Read this post about Amazon:

http://www.warriorforum.com/main-internet-marketing-discussion-forum/220802-amazon-affiliates-you-seriously-making-money.html

You’ll learn a lot.

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Michael Franklin

13 years ago

Your conversion rate should be 3% minimal. If it's below that, you need to reassess your site and focus on your keywords as well as your blog layout. The answer lies in one of those two areas.

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Eyetrap

13 years ago

November was my forth month trying to earn money on amazon.
This is from about 8 sites

Items shipped 1003
Rate 8%
earnings $930
Ordered items 1134
Clicks 7590
Conversion 14.94%

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1 reply

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Success With Dany

Banned 13 years ago

Originally Posted by Eyetrap

November was my forth month trying to earn money on amazon.
This is from about 8 sites

Items shipped 1003
Rate 8%
earnings $930
Ordered items 1134
Clicks 7590
Conversion 14.94%

Were the earnings respectable before November?

Thanks
1 reply

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Eyetrap 13 years ago

Originally Posted by Success With Dany

Were the earnings respectable before November?

My Amazon income for the last 4 months:

Aug $161

Sept $241

Oct $516

Nov $930
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- Success With Dany Banned 13 years ago
  
  Originally Posted by Eyetrap
  
  My Amazon income for the last 4 months:
  
  Aug $161
  
  Sept $241
  
  Oct $516
  
  Nov $930
  
  For my standards, very respectable numbers! Did you do massive seo on your websites?
  
  Thanks
  
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