30 replies
Hi all

We all know PLR material is a great resource for quick content development. After all, we can put our own names on them and use them in several ways
But that is the issue that is always in my mind: since the content was written by somebody else, how can I ethically an even legally claim to be the author or "expert" in that field. I mean, is this honest for my subscribers and customers?
Because of that, I think resale rights are a more "honest" approach. The content has the author of a real "expert" and I´m just a reseller.
I would like to have thoughts and comments from as many members as possible to consolidate a firm concept on this issue
#concern #plr
  • Profile picture of the author Tina Golden
    You do realize that it is your choice whether to put yourself as author? If you don't feel comfortable with it, then simply don't put an author's name on it.

    The best solution would be to buy PLR that is in an area that you actually know something about so that you can read it over for accuracy.

    Tina
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    • Profile picture of the author dipadmin
      Thanks Tina

      I have two questions for you

      1) The majority of PLR content available are bundles where you don't know who write them. So if I don't want to put my name on it, what should I put ?

      2) Would you say that you´ll never sell PLR content where you don't have any knowlege at?
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  • Profile picture of the author Sheryl Polomka
    I agree with Tina, you don't have to put your name to it if you don't feel comfortable. PLR is no different than resell rights in that respect, you can still use them and not put your name as author.
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  • Profile picture of the author nickthompson85
    Depends how you use PLR like the above said, and also if the content was in fact written by an expert (which seems to be rare these days) then you don't need to worry about putting your name on it as long as they gave you the right to do so.
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  • Profile picture of the author Will Edwards
    What the guys have said above was my initial thought too. But, there are many people who put their names on texts they don't write - including almost every celebrity autbiography you read - and we are generally familiar and comfortable with the approach.

    Will
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    • Profile picture of the author dipadmin
      Originally Posted by Will Edwards View Post

      What the guys have said above was my initial thought too. But, there are many people who put their names on texts they don't write - including almost every celebrity autbiography you read - and we are generally familiar and comfortable with the approach.

      Will
      Hi Will, thank you for your response

      I'd like to go deeper on the point you mention. In the case of celebrity, they look for writers to write about their personal experience, and that is a valid point in my view, because the "celebrity" just don't have the time/experience on how to write something. But in essence, the history talked about is comes from the celebrity itself.

      My concern is when you, as a marketer don't have a direct experience and or knowledge about a particular niche and you want to use PLR to sell something on that niche. Is this something that you would do?
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  • Profile picture of the author willyboy104
    Why do you have to put your name branded on the material in the first place? As Tina mentioned this is your own choice and many other people decide to use names they have personally created instead.

    There are no ethical or legal issues here as it is PLR, PLR is created with the focus on giving rights to those who purchase the material as PLR.

    Will.
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    • Profile picture of the author RevenueGal
      For viral marketing, I want my domain name on the content, of course. I usually put, "provided by mydomainname". I'm providing some of the content, but by no means am I claiming to be the sole author.
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      • Profile picture of the author dipadmin
        Originally Posted by RevenueGal View Post

        For viral marketing, I want my domain name on the content, of course. I usually put, "provided by mydomainname". I'm providing some of the content, but by no means am I claiming to be the sole author.
        Thanks Rhonda

        Your approach is interesting. What other members think about this?
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  • Profile picture of the author cashcow
    I think you have just as much chance of PLR being written by a real expert as you do with reseller rights so I'm not sure why you feel that products with resale rights would be more accurate or better written and I wouldn't think using one over the other would be more "honest".

    As mentioned above, you don't need to claim to be the expert at all in either case.

    Lee
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    • Profile picture of the author Irish Intuition
      Most PLR products I find are not quite good enough as is, however...

      I like to go through it and add/subtract content then it sorta
      becomes my own. I will only use PLR that is specific to my niche

      Re-titling is where I start (make sure it is niche specific to add
      weight to the value of the thing).

      I can re-edit and personalize a PLR in an hour... worth every second. I
      then have a graphics person do me up a new cover and voila.

      Put out crap and your list associates you with the crap. It's worth
      a little effort, IMHO.
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      • Originally Posted by IM Viper View Post

        Most PLR products I find are not quite good enough as is, however...
        The real problem is when PLR content is really good. It makes rewriting it problematic.

        Addressing the concerns of the OP, you need to carefully read the license that comes with any PLR content. In many cases, PLR content needs to be rewritten to comply with the terms of its license agreement.

        Since most writers of content craft their content out of research and sources other than themselves, these writers are essentially rewriting source material. PLR can be great source material, if it represents good research and original writing.
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        • Profile picture of the author nickthompson85
          Yeah it definitely comes down to the license that comes with the PLR. Some PLR licenses do not allow you to change your name, or they require you to change the PLR in order to do so, so just check with the author if you can.

          Originally Posted by Vince Runza Online View Post

          The real problem is when PLR content is really good. It makes rewriting it problematic.

          Addressing the concerns of the OP, you need to carefully read the license that comes with any PLR content. In many cases, PLR content needs to be rewritten to comply with the terms of its license agreement.

          Since most writers of content craft their content out of research and sources other than themselves, these writers are essentially rewriting source material. PLR can be great source material, if it represents good research and original writing.
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          • Profile picture of the author Alan Petersen
            You should always re-write PLR anyway (IMO). The amount of re-writing depends on the quality of the PLR. And some quality PLR writers require you at least do a light re-write in their terms.

            As to the ethics of putting your name to it, as has been noted already it's a common practice used by many people. JFK won the Pulitzer Prize for Profiles in Courage which was mostly ghostwritten by Ted Sorensen.

            Be more concerned about the quality of the work than anything else.
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        • Profile picture of the author ccd
          Originally Posted by Vince Runza Online View Post

          ...The real problem is when PLR content is really good. It makes rewriting it problematic...
          Really?! Great, well-written PLR is not good? Hmm....
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          • Originally Posted by ccd View Post

            Really?! Great, well-written PLR is not good? Hmm....
            Great, well-written PLR can be hard to rewrite! I got that feedback from a respected write-for-hire pro about PLR articles I wrote. I was told that the content itself was so concise and targeted, that to rewrite it according to the terms of the license (30% rewritten) was a pain because it meant spoiling the style and narrative.

            Of course, if you use PLR strictly for research and background, that won't be a problem. You'll craft your own content from scratch and it will reflect your style and target market.

            HTH

            Vince Runza
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            "The will to prepare to win is more important than the will to win." -- misquoting Coach Vince Lombardi
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      • Profile picture of the author Debbie Allen
        Like everyone else has said, the choice is yours - you can add your name, a pen name or none at all to PLR content. And the truth is, PLR should always be tweaked at least a little to make it your own - not only does this make the content unique to your site or blog, etc. but because you have personalized it you can feel better about adding your name to the document.

        Even quality PLR should be changed to add your own personality and style. I really don't think you have to feel bad about adding your name to PLR. Buying and using PLR content is very similar to paying someone to write an eBook or article - only cheaper!
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      • Profile picture of the author Darla
        Originally Posted by IM Viper View Post

        Most PLR products I find are not quite good enough as is, however...

        I like to go through it and add/subtract content then it sorta
        becomes my own. I will only use PLR that is specific to my niche

        Re-titling is where I start (make sure it is niche specific to add
        weight to the value of the thing).

        I can re-edit and personalize a PLR in an hour... worth every second. I
        then have a graphics person do me up a new cover and voila.

        Put out crap and your list associates you with the crap. It's worth
        a little effort, IMHO.
        This works for me too. I always want to edit to "my taste" and add my touch to the final product some how. But as what previously said, You do not have to put your name on it and claim to be the other at all. I like the idea to use "provided by". That would work perfectly.
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        • Profile picture of the author sal64
          Personally, I see PLR as research short cut. I wouldn't use any PLR as-is.

          Always re-write and edit it.

          If you are having unique content created, then it's yours.. no big deal.

          As long as you are comfortable with the quality, then you probably shouldn't get too hung up over it.
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    • Profile picture of the author dipadmin
      Originally Posted by cashcow View Post

      I think you have just as much chance of PLR being written by a real expert as you do with reseller rights so I'm not sure why you feel that products with resale rights would be more accurate or better written and I wouldn't think using one over the other would be more "honest".

      As mentioned above, you don't need to claim to be the expert at all in either case.

      Lee
      Thanks Lee for your response

      The asnwer is simple: with a reseller product, the author (expert) is someone else, not you. You just act as a reseller
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  • Profile picture of the author BlondieWrites
    You don't have to name yourself as author of the content, it's a choice. I usually put "Presented by soandso.com" for reports and ebooks, and PLR articles are posted under whatever my blog ID is.

    When you buy PLR, it should come with a license stating what you can and can't do with the PLR. Plus, you should always tweak or rewrite the PLR, at least changing it up a little. Most of the time, you don't HAVE to change the PLR, it's just a way to make it more unique.

    Hope this helps......

    Cindy
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  • Profile picture of the author Submission Zone
    Great I agree with Tina
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    • Profile picture of the author Vogin
      A little bit of honesty, I'm impressed

      I got a weird idea while reading your post - what about inviting the writer to join you in this venture? You'd be getting regular fresh content and yes, you'd lose 50% of the earnings - but I've always worked with my colleague and can state with confidence that benefits exceed costs...
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  • Profile picture of the author Ruth P
    When I use PLR, I often use it for subjects I already know something about, as Tina said. I definitely think it's up to you and your particular code of ethics whether you want to use it to present yourself as an "expert" on something you know nothing about. Personally that's not how I use it, I tend to rewrite it - at least a little - so it carries my own unique voice.
    ~Ruth
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  • Profile picture of the author NeilC
    Maybe you should look at it from a different viewpoint and depending on what you are using the content for?

    For example are you giving important advice on something such as health, or are you just providing fairly standard information on something like how to improve your golf swing.

    You might want to be seen as an "expert" in both cases but the implications can be a lot different.
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    • Profile picture of the author dipadmin
      Originally Posted by NeilC View Post

      Maybe you should look at it from a different viewpoint and depending on what you are using the content for?

      For example are you giving important advice on something such as health, or are you just providing fairly standard information on something like how to improve your golf swing.

      You might want to be seen as an "expert" in both cases but the implications can be a lot different.
      Thanks NeilC, you touched an important point that concerns me

      Depending on the niche selected, I think there are potential legal problems. Take "weight loss" for example. You want to promote an ebook on that subject and you are just ant Internet Marketer, not an "weight loss" expert. More input on this will be appreciated
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  • Profile picture of the author Jayzee
    Hey all that matters is your income, I think, you must concentrate to market and advertise your products. Not like its original, created by me
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  • Profile picture of the author copycashvalve
    always repurpose your PLR
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  • Profile picture of the author fated82
    I guess you need to be more concern about the quality of the product than the manner in which you create that product. All in all, people don't care how you got the content, the materials, they are more concern of whether your product can solve their problems.

    Besides, PLR are that...Private Label Rights....It gives you the rights to do whatever you want with it...
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  • Profile picture of the author le dangles
    I wouldn't worry about the "legal" aspects of using PLR. By purchasing a PLR product you and the person who created the PLR product enter into an agreement that you are both considered owners of that product and the original owners can't attack you for using their product.

    As far as the "ethical" aspect of using PLR as long as your product delivers value equal to what you claim it covers than you aren't necessarily doing anything wrong. If you state that your product can help someone lose weight or help someone make money then your plr product better do that or you are teetering on the grounds of ethics.

    And like other people said you don't have to claim that you personally wrote that e-book that you purchased from the PLR store. You do have the legal right to say that you wrote and designed the book but if you are worried about morals and ethics then don't claim that you wrote that e-book.
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