The benefits of Press Release

11 replies
I understand the importance of Article Marketing as I do a lot of it myself but with press releases what is the best format - as I appreciate you probably can't do a sales pitch?

Regards
#benefits #press #release
  • Profile picture of the author gtree
    Press Release gives you traffic, visibility, brand also it helps with SEO. Now a days ppls are interested in the news which always looking good.
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    Back On Game...

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  • Originally Posted by bizwebstart View Post

    I understand the importance of Article Marketing as I do a lot of it myself but with press releases what is the best format - as I appreciate you probably can't do a sales pitch?

    Regards
    You are correct, no sales pitch, so it needs to be written in the correct format which any press release service will help you with.

    they are well worth doing as part of your over all marketing.
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  • Profile picture of the author SeoNumber9
    no sales pitch for sure, you PR should be straight to the point, tell them what you have to offer, but no selling
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  • Profile picture of the author SeanIM
    I'm an SEO wonk...check this out:

    1) go to the mothership directly (Google)
    2) type in:
    "your keyword" + site:prlog.org
    3) Look at titles/topics that might be a natural search phrase
    4) Go back directly to Google in a new window/tab
    5) Find which ones are ranking on Page 1 of Google

    6) develop a plan to replicate/match/beat

    Hope this helps motivate you to produce some worth content and publish it ...it works but honestly it is 'transitory' in some regards in comparison to article and video marketing....but should be a part of your overall strategy.

    S

    PS: Swap out the prlog.org with prweb.com and others to get an idea of how you can get infront of the Google train with these methods.
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    Sean Mitchell -
    Online Marketing & Tech Consultant Since 1999
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  • Profile picture of the author AlexNeill
    Hey Sean

    Thanks for the tip I am going to use it now!

    Alex
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  • Profile picture of the author ankitnagpal
    Originally Posted by bizwebstart View Post

    I understand the importance of Article Marketing as I do a lot of it myself but with press releases what is the best format - as I appreciate you probably can't do a sales pitch?

    Regards
    Also submit it to the right category in press release websites. also put hyperlinks and anchor tags wherever possible. Please read my signature for more information.
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  • Profile picture of the author ankitnagpal
    some sample press release templates for more help: News Publisher
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  • Profile picture of the author P.Sharma
    press releases should always be to the point and FACTUAL.

    Social bookmark the press release once it is up there and build some quick backlinks to the press release URL. This will help your PR beat the top ranking sites for your keywords
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  • Profile picture of the author RashmiP
    Free press release or paid press release: which one is more effective?
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  • Profile picture of the author Nancy Radlinger
    Interesting, have thought about doing a press release but didn't know enough about it yet but some really great info and thanks for sample press release templates
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  • Profile picture of the author ajeetroy
    Press releases definitely help you a lot with rankings. Your press releases keeps getting picked by different websites and hence you keep getting more and more backlinks.

    If a press release is well written it can drive a lot of traffic plus give you some nice link juice from quality authority websites.

    Cheers
    Ajeet
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