I am an advertising professional...or rather I was, until the midwest's economy caught up with the rest of the country. Now I am wanting to do a full service advertising business, especially for internet marketers, utilizing a hybrid of traditional advertising and online techniques. My question, would I be better served if I severely limited my prices to get some clients to build a track record, or would it be better if I were to start a few standard IM websites, and use my techniques then use my own numbers to justify the prices I believe I should charge?
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