Does Clickbank offer a "coupon code" facility?

9 replies
When selling a product on Clickbank, is it possble to offer certain customers a discount by giving them a "coupon code"? (For example, selling a WSO via Clickbank...)
#clickbank #coupon code #facility #offer
  • Profile picture of the author Alexa Smith
    Banned
    Not a "coupon code" that I'm aware of ... but you can certainly sell the same product at two different prices with different sales pages, there, by listing it twice.

    (You wouldn't want to pay their 9% transaction-fees on WSO sales, though, surely?)
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  • Profile picture of the author Brad Gosse
    Using software like DLguard you can pull this off. Essentially you create two products at two different prices. Utility DLguard which product to use when the coupon is applied. It works extremely well :-)
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  • Profile picture of the author Darla
    That's one of the shortcomings of CB in my opinion. Being able to offer coupons is a good strategy to generate quick sales. But then the whopping transaction fee leaves small profit margins.
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    • Profile picture of the author John Henderson
      Thanks to everyone for the replies!

      The process by which PayPal freezes business accounts seems to me to be too arbitrary, too opaque, too non-negotiable and too damaging to be relied upon by an IM business.

      I'm therefore on the lookout for alternative transaction systems; Clickbank appears to offer customers the ability to pay using PayPal, and vendors the ability to sleep on a night.

      But yeah, a commission of 7.5% + $1 gives you something to think about when setting a price...
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      • Profile picture of the author Alexa Smith
        Banned
        Originally Posted by John Henderson View Post

        The process by which PayPal freezes business accounts seems to me to be too arbitrary, too opaque, too non-negotiable and too damaging to be relied upon by an IM business.
        I agree, in principle.

        This is a big and disturbing problem.

        E. Brian Rose's recent thread on the subject has been quite an eye-opener to me, given me much pause for thought and much concern. I've been perhaps too quick to dismiss other people's PayPal horror stories before and wonder what they've done wrong that I would never do wrong, myself ... but if an accident like this can happen to someone as sensible, reasonable, cautious and level-headed as Brian, it can happen to anyone.

        Originally Posted by John Henderson View Post

        But yeah, a commission of 7.5% + $1 gives you something to think about when setting a price...
        I think, in the long run, getting your own merchant account and not being dependent on these other services can only be a good thing.
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        • Profile picture of the author John Henderson
          Originally Posted by Alexa Smith View Post

          ... but if an accident like this can happen to someone as sensible, reasonable, cautious and level-headed as Brian, it can happen to anyone.
          Precisely, Alexa! If a trading history as long as Brian's doesn't immunise you from the vagaries of PayPal, then what hope is there? :confused:

          Originally Posted by Alexa Smith View Post

          I think, in the long run, getting your own merchant account and not being dependent on these other services can only be a good thing.
          I agree -- although I worry that asking a customer to hand over their banking details to "yet another" eComm website (after they've already registered with PayPal, Amazon, iTunes and others) may put them off from making the purchase. In my mind, the more organisations that have my bank details, the greater the chance that they'll be leaked...
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  • Profile picture of the author ~Davor Debrecin~
    Originally Posted by Alexa Smith

    (You wouldn't want to pay their 9% transaction-fees on WSO sales, though, surely?)
    Think of it as paying ClickBank for their affiliate base. That's probably their most valuable asset, lots of affiliates trust them, use them, there's a lot of thrid-party services (like cb-analytics) affiliates benefit from, etc.

    Another crucial benefit is for international vendors. People from most "smaller" countries like the one I come from are facing a lot of obstacles in terms of not being allowed to use certain services, namely PayPal.

    So you can actually get your money's worth on ClickBank.

    But, yes, I agree with Alexa that once you are on a certain level, getting your own merchant account is the ultimate solution.

    But then again, marketers like Steve Clayton and Tim Godfrey sell all of their products through ClickBank and they are selling a lot of products, most of them high-priced.

    So it probably gets down to where you are right now in your business, what are your goals and what is your strategy. There's no right or wrong answer, as always.

    Take care guys,

    ~Davor
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    MY CV ❱❱❱ 12+ yrs exp, 7-fig revenues, 40 employees.. 39 actually, someone just left the company, f**k!
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    • Profile picture of the author John Henderson
      Originally Posted by ~Davor Debrecin~ View Post

      Think of it as paying ClickBank for their affiliate base. That's probably their most valuable asset, lots of affiliates trust them, use them, there's a lot of thrid-party services (like cb-analytics) affiliates benefit from, etc.
      That's true, Davor. And that brings me back to my original question: "Can I set one price for WSO customers and another price for customers who are delivered by affiliates?". But it seems that the answer is "No"...
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  • Profile picture of the author ~Davor Debrecin~
    Well, I'm not sure if you can do this, can't think of any reasons why you couldn't, but you can always set up two accounts on ClickBank and sell the same product with two price points.

    You will pay the initial set up fee twice, which around $50 I think.

    But, I'm sure there's a more slick way around this. Try this software that I know helps you a lot with ClickBank and sort of problems you face: Original ClickBank Affiliate Management Tool

    There are also ways to give your affiliates a opportunity to send traffic to different landing pages as well. Check out Mike Geary's affiliate center for his ab workout product (one of the best selling products on ClickBank, btw). I know he has that set up really easily.

    Hope this helps, take care!

    ~Davor
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    MY CV ❱❱❱ 12+ yrs exp, 7-fig revenues, 40 employees.. 39 actually, someone just left the company, f**k!
    I like to innovate stuff and babble IM stuff into a camera:
    I do this on the side, will try to sell you something, be sure of it!
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