How to Build a 100K+ Optin List in 12 Months

103 replies
===========================
Most Recent Update

Today's Date 12-22-10
Current List Size 2544
Current Clicks 75 - 100
Click Through Rate: 2.9% - 3.9%

History

12-22-10 List Size 2544

============================


Hey Guys,

First of all, I am NOT a List building Guru
by any stretch of the imagination. (I've only
been building a list for a couple of months now)

but here is what I have learned …

My list is at 2500+ and is doubling monthly. I
am seeing new paypal payments everyday and
more and more of them

By the end of January it will be 5k+
By the end of Feb it will be 10k+

Here's what I did (and you can do)

1 - Set up a Squeeze page that converts at
least 50% offering a PLR product

2 - Have an One Time Offer set up as soon
as they opt in (I have been using a $7.95
Product. I am probably going to change it
to two offers ... a $17 Offer and then a downsell
to $9.97

3 - Buy a 1000 Click Solo Ad ($250 - $300)

That should get you 500 Subscribers

It should also get you $100 back In Paypal

500 X 3% OTO Conversion = 15 Sales

15 X 7 = $105

Your Conversion rate could be more or less than 3%

If you are doing $17 with a $9.97 downsell you could
make more. It is entirely possible that you can tweak
your funnel and break even or make money on buying
Solo Ads

Once you have a list of 500 you can start doing ad
Swaps with people. As more and more traffic goes
through your funnel your list will grown AND you
will have more money in Paypal

IMPORTANT: Take all the money you make in Paypal
from this and reinvest in Solo Ads

Tip: You can also trade with Bigger lists by doing AM / PM
Swaps, For example if your list is 500 you can do swaps with
1,000 Lists. If you list is 1,000 you can do swaps with list of 2,000

They mail once and you mail twice at 6 Am and 6 Pm

I regularly do swaps with lists of 5k+

Right now my list is 2500+
By the End of January it will be 5000+
By the End of Feb it will be 10,000+
By the End of March it will be 20,000+
By the End of April it will be 40,000+
Etc …

I fully expect my list to be 100k+ by the End of 2011

You can SELL solo ads too

Expect a 3% Click through Rate

right now my list is at 2500 and I get from 75 - 100 unique
clicks per send

Once you get up to 250 Clicks you can sell solo ads for $75
Once you get up to 500 Clicks you can sell solo ads for $150
Once you get up to 1000 Clicks you can sell solo ads for $300

You can find ad swap partners in the JV section on the
Warrior forum. I Am also a member of several Skype channels
where we set up Ad Swaps and Buy / Sell Solo ads

Hope this helps

Any questions, feel free to PM me or Add me aon Skype

Just search for “Jack Bastide”

Jack Bastide

P.S. if you don’t have money for your First Solo Ad to
Get you started why not barter Services in exchange for
a solo ad? Be creative!
#100k #build #list #months #optin
  • Profile picture of the author entrepreneurjay
    Good post and your dead on Jack invest your money right back into your business if possible .... My list is at 2500 too wanna swap lol?
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    • Profile picture of the author Jack Bastide
      Originally Posted by entrepreneurjay View Post

      Good post and your dead on Jack invest your money right back into your business if possible .... My list is at 2500 too wanna swap lol?

      Got your PM

      let's do it Bro

      Jack
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  • Profile picture of the author Alex.Fields
    Nice post Jack, 3% Click Through Rate is the normal rate. I know some people who achieve higher sometimes, not me though. 100K list brings in enough $$ to live good!
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  • Profile picture of the author Bruce NewMedia
    Originally Posted by Jack Bastide View Post

    My list is at 2500+ and is doubling monthly. I
    am seeing new paypal payments everyday and
    more and more of them

    By the end of January it will be 5k+
    By the end of Feb it will be 10k+
    Great plan Jack!...just wondered, have you gotten any sense of what your
    list drop-out rate is turning out to be? ...how many lost per month and is that factored
    into your growth rate? Thanks.
    _____
    Bruce
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    • Profile picture of the author Jack Bastide
      Originally Posted by brucerby View Post

      Great plan Jack!...just wondered, have you gotten any sense of what your
      list drop-out rate is turning out to be? ...how many lost per month and is that factored
      into your growth rate? Thanks.
      _____
      Bruce

      Hey Bruce,

      I am losing maybe 10 people a day from
      unsubscribes

      I am adding at least 100 or more

      So the Net increase in 90 - 100+ subsctibers
      a day

      OF course as list grows I will get more Unsubscribes

      but i will also get more subscribes

      When I do a paid solo I may get 250 - 500
      Subscribers and NO unsubscribes

      So its a mixture of ad swap and Buying Solo ads

      (the solo ads are bought from PROFIT from my Oto's

      As list grows I get more and more OTO Sales which
      gives me more money to buy solos

      So it's a snowball effect

      Jack
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  • Profile picture of the author sierraandmo
    Great post! Thanks for the information. While building a list sounds like an easy task, some people get lost in the weeds trying to do it.
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  • Profile picture of the author yourreviewer
    Can you let me know what would be some services to look into for buying solo ads?

    Thanks
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    • Profile picture of the author Exire
      Nice post, Jack!

      I'm actually going to bookmark this to review later. It's a simple, straight forward approach and it's good to see it's actually working well for you.
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    • Profile picture of the author Jack Bastide
      Originally Posted by yourreviewer View Post

      Can you let me know what would be some services to look into for buying solo ads?

      Thanks
      There are a few ways

      The JV Section on the Warrior forums sometimes has people
      selling Solos

      There are several Skype Channels where people are doing Ad Swaps
      and Selling Solos. If you add me on Skype I can point you in the
      right Direction

      Jack Bastide

      P.S. If you want to see the Offer I am using to build my list its in my sig file
      under "Make a Fortune With Facebook" If you opt in you can see my whole
      funnel
      Signature

      If you can drive Biz Op Phone Calls .... I'm Buying

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      • Profile picture of the author Neil M
        Originally Posted by Jack Bastide View Post

        There are a few ways

        The JV Section on the Warrior forums sometimes has people
        selling Solos

        There are several Skype Channels where people are doing Ad Swaps
        and Selling Solos. If you add me on Skype I can point you in the
        right Direction

        Jack Bastide

        P.S. If you want to see the Offer I am using to build my list its in my sig file
        under "Make a Fortune With Facebook" If you opt in you can see my whole
        funnel
        I am curious about these skype channels your talking about. I will add you and if you can point me in the right direction that would be awesome. I will be sure and check out your funnel as I am currently building one about viral traffic on facebook. Maybe we can even talk about some counter promotion. Thanks for the good post man. I hadn't thought about offering an OTO after people opt-in for the free report.
        Signature
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        >>>>Visit Rising Ideas Labs <<<



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        • Profile picture of the author Jack Bastide
          Originally Posted by docdizzle View Post

          I am curious about these skype channels your talking about. I will add you and if you can point me in the right direction that would be awesome. I will be sure and check out your funnel as I am currently building one about viral traffic on facebook. Maybe we can even talk about some counter promotion. Thanks for the good post man. I hadn't thought about offering an OTO after people opt-in for the free report.
          Sure send me a PM or add me on Skype

          I would be happy to help

          Jack
          Signature

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  • Profile picture of the author Thomas Michal
    after your low priced one time offer you should a huge "special offer" for $599 but since they got your other offer it's just $299 over 50% off.

    The reason you should do this is because the already have a buying mindset and their cc/paypal is out.

    just think if you got another 3% conversion on that upsell.

    You should also link back to the special offer in the free offer at the end so they can come back to it.
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  • Profile picture of the author TerryDay2010
    Jack Bastide speaks of truth here! You can build a list rapidly with Ad swaps and best of all, it is free to exchange an Ad with a JV partner and then, fly it out to your list in return for the same effort. This is a great method for "viral list building" in a sense.
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    • Profile picture of the author Jack Bastide
      Originally Posted by TerryDay2010 View Post

      Jack Bastide speaks of truth here! You can build a list rapidly with Ad swaps and best of all, it is free to exchange an Ad with a JV partner and then, fly it out to your list in return for the same effort. This is a great method for "viral list building" in a sense.
      Thanks Terry

      AdSwaps are probably one of the most efficient ways
      to build a list quickly

      And unlike other quick methods, such as PPC , they Are
      Free!

      We have a whole Skype Channel where a bunch of us are
      helping each other build lists

      Everybody is very friendly and willing to help

      If you consistently put in a little effort every day you
      can grown a monster list before you know it

      Jack
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      • Profile picture of the author Jack Bastide
        If it's ok with you guys I'm going to use this
        thread as an accountability thing

        My Goal is to have an Optin List of at least
        100K by December 31st 2011

        I will post updates periodically in this thread
        as to what size my list is at to keep myself
        on track and hopefully motivate people

        As I learn new things about list building I will
        share it here so others can learn

        Today's Date 12-22-10
        Current List Size 2544
        Current Clicks 75 - 100
        Click Through Rate: 2.9% - 3.9%

        I am doing a Double swap with a 2600 List Today

        By "double swap" I mean we are each sending out
        two emails, One at 6 Am and one at 6 Pm

        I have two 250 Click Solos Scheduled, One on 12-23
        and one on 12-27

        Each one of the Solos was paid for with Paypal money
        that was made with my OTO Sales

        Each Solo should get me at least 125 New Subscribers

        I will report back here after the first of the year

        Have a great Christmas Everybody!

        Jack
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        • Profile picture of the author Brad Spencer
          Originally Posted by Jack Bastide View Post

          If it's ok with you guys I'm going to use this
          thread as an accountability thing

          My Goal is to have an Optin List of at least
          100K by December 31st 2011

          I will post updates periodically in this thread
          as to what size my list is at to keep myself
          on track and hopefully motivate people

          As I learn new things about list building I will
          share it here so others can learn

          Today's Date 12-22-10
          Current List Size 2544
          Current Clicks 75 - 100
          Click Through Rate: 2.9% - 3.9%

          I am doing a Double swap with a 2600 List Today

          By "double swap" I mean we are each sending out
          two emails, One at 6 Am and one at 6 Pm

          I have two 250 Click Solos Scheduled, One on 12-23
          and one on 12-27

          Each one of the Solos was paid for with Paypal money
          that was made with my OTO Sales

          Each Solo should get me at least 125 New Subscribers

          I will report back here after the first of the year

          Have a great Christmas Everybody!

          Jack
          Jack...if you create mini-products you won't have to swap as much and you'll get money from sales to invest in more solos or Free WSOs.

          Swaps work for a while but eventually they wear out...trust me on this one bro...this mistake I made in 2009 and first half of 2010 are costing me tons now a days man.

          Big list is great if it's responsive...if not...it's just going to increase your aweber bill. Periodically check on your autoresponder for people who haven't opened an email from you in a few months. Try and reconnect and if they don't respond delete them. This has already saved me $20 this month which is half a new WSO which will get me at least 100 new subs for about $40.

          Cheers and great to see you building a list. We need to go to Fuddruckers again.

          Cheers,

          Brad
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          • Profile picture of the author Giani
            I have not had any experience with solo ads but would like to know about it.
            Signature

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          • Profile picture of the author Giani
            Brad Spencer - You have a good suggestion of creating mini-products. But you still need visitors to those mini-sites.
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          • Profile picture of the author Jack Bastide
            Originally Posted by Brad Spencer View Post

            Jack...if you create mini-products you won't have to swap as much and you'll get money from sales to invest in more solos or Free WSOs.

            Swaps work for a while but eventually they wear out...trust me on this one bro...this mistake I made in 2009 and first half of 2010 are costing me tons now a days man.

            Big list is great if it's responsive...if not...it's just going to increase your aweber bill. Periodically check on your autoresponder for people who haven't opened an email from you in a few months. Try and reconnect and if they don't respond delete them. This has already saved me $20 this month which is half a new WSO which will get me at least 100 new subs for about $40.

            Cheers and great to see you building a list. We need to go to Fuddruckers again.

            Cheers,

            Brad

            Yes We need to hit Fuddruckers again ... Lets do it after the Holidays

            Yes I plan to create some Mini Products - Good Idea

            Doing a FREE WSO is a good way to get Subscribers as well

            I'm not worried about my Aweber bill .. cause I don't use
            Aweber (It's expensive and over rated IMHO)

            The Autoresponder I use starts at $9 a Month for 5,000
            Subscribers and is $115 a month for 100K . If I can't make
            more than $115 a month on a 100k List I should just hang it up

            Jack
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            • Profile picture of the author chill_007
              Originally Posted by Jack Bastide View Post


              I'm not worried about my Aweber bill .. cause I don't use
              Aweber (It's expensive and over rated IMHO)

              The Autoresponder I use starts at $9 a Month for 5,000
              Subscribers and is $115 a month for 100K . If I can't make
              more than $115 a month on a 100k List I should just hang it up

              Jack
              Does your autoresponder require setup an your own hosting? Is that why you neglected to provide the name? Are you still using adtrackzgold to track conversions?

              Do you have another progress update? Do you have a blog that chronicles your success with adswaps?
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  • Profile picture of the author Ronak Shah
    What method did you use to get your first 1000 subscribers?

    Was it article marketing?
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    • Profile picture of the author Jack Bastide
      Originally Posted by Ronak Shah View Post

      What method did you use to get your first 1000 subscribers?

      Was it article marketing?

      If you read the First post I detail what
      I did

      basically I started with a Solo Ad and built from
      there

      Article Marketing is AWESOME but takes time

      I can buy a couple of Solo Ads and have 1000
      subscribers in a day

      Jack
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      • Profile picture of the author Steven Wagenheim
        And here I thought you needed a hammer and some nails to build a 100K
        opt in list.

        Thanks Jack...I'm putting my tool kit back in the garage where it can't do
        anymore harm.
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        • Profile picture of the author Jack Bastide
          ha ha

          Merry Christmas Steve!

          Jack


          Originally Posted by Steven Wagenheim View Post

          And here I thought you needed a hammer and some nails to build a 100K
          opt in list.

          Thanks Jack...I'm putting my tool kit back in the garage where it can't do
          anymore harm.
          Signature

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  • Profile picture of the author WillR
    I would think you will slowly start to burn this list over time if you keep up with all the ad swaps. People on your list are going to get sick of them and won't appreciate the amount of pitch they keep receiving.

    Remember, it's not about the size of your list - it's about the relationship you build with that list. You may end up with 100,000 subscribers but at what cost to the list? Ad swaps might be a nice way to start off a list but I would look into better ways to grow it than just continuing on with the ad swaps.
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    • Profile picture of the author Jack Bastide
      I hear what you are saying

      but there are ways around that

      Jack

      Originally Posted by WillR View Post

      I would think you will slowly start to burn this list over time if you keep up with all the ad swaps. People on your list are going to get sick of them and won't appreciate the amount of pitch they keep receiving.

      Remember, it's not about the size of your list - it's about the relationship you build with that list. You may end up with 100,000 subscribers but at what cost to the list? Ad swaps might be a nice way to start off a list but I would look into better ways to grow it than just continuing on with the ad swaps.
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  • Profile picture of the author Asanga
    sorry for sounding stupid but what exactly is a solo add do you get to advertise in another person list ?
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    • Profile picture of the author Leads4Builders
      Thanks for thread Jack. I'll be following your list building journey
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    • Profile picture of the author Jack Bastide
      Originally Posted by Asanga View Post

      sorry for sounding stupid but what exactly is a solo add do you get to advertise in another person list ?
      That is Correct

      Solos are priced by the Amount of Guaranteed
      Clicks

      Expect to pay 25 to 30 Cents a Clicks

      So for example

      1000 Click Solo $250 - $300
      500 Click Solo $125 -$150
      250 Click Solo $65 - $75

      Insist in Unique Clicks and Make Sure to Track
      it ... I use Adtrackz

      So let's do some numbers

      Let Say you have a Squeeze Page that Converts
      at 50%

      The Squeeze page I Use is in my Sig file (the Facebook
      one) you can model yours after that

      Let say you have a $7 OTO that converts at 3%

      - You buy a 1000 Click Solo for $250

      This will get you 500 Subscribers and 500 Visitors
      to your OTO page

      you should make 15 OTO Sales ($105)

      So the Solo really only cost you $145

      $145 / 500 Subscribers - 29 Cents a Subscriber

      If your Tweak your Funnel it is possible to Break
      even or make money on Buying Solos

      If you get to that point buy all the Solos you can!

      Jack
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  • Profile picture of the author Rukshan
    Another great thread for List builders. I will come again. Please update this thread regularly
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    • Profile picture of the author Leads4Builders
      Hey Jack,

      Is there a solo ad directory/site to find publishers specific to a niche or industry?

      Thanks for your help!

      John
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      • Profile picture of the author Jack Bastide
        John

        You can Google the keywords for your Niche
        and see what sites come up on Top. Then contact
        the Webmasters to see if they offer Solo ads

        Also Google "Directory OF Ezines"

        Jack


        Originally Posted by Leads4Builders View Post

        Hey Jack,

        Is there a solo ad directory/site to find publishers specific to a niche or industry?

        Thanks for your help!

        John
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    • Profile picture of the author Jack Bastide
      Originally Posted by blog8491 View Post

      Another great thread for List builders. I will come again. Please update this thread regularly
      I will be Updating this thread as my list grows
      so you can see a history of its growth

      As I learn new list building techniques I will
      share them here

      As I stated at the beginning of this thread
      I am not a Listbuilding "Guru"

      I'm just a guy taking action ...

      Jack Bastide
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  • Profile picture of the author pearlydean
    Great info Jack I am in!

    And there was I thinking that there won't be any xmas presents this year...thanks Jack

    Cheers
    Keith
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  • Profile picture of the author Ronak Shah
    I will be tracking it too Jack.

    Keep this thread updated with more information about your list building journey.
    Signature
    I AM YOUR Direct Response Ninja Kick-Ass Sales Copywriter.

    Now, Here's The REAL DEAL:
    Either I make YOU at least 10 times of what I charge YOU OR
    I'll Write YOUR Sales Copy AGAIN Till YOU Make MUCH MORE Than THAT. Guaranteed*.
    *Terms & Conditions Apply. Email me at ronak[at]ronakshah[dot]name right now.
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  • Profile picture of the author heaton124
    So great idea! It looks like a christmas present from you, to me - Im gonna try to make it, thanks.
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  • Profile picture of the author tedwood
    Jack after you're done promoting the PLR products what sort of products do you promote to your list, besides using adswaps from time to time?
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    • Profile picture of the author learnmore
      Thanks Jack for sharing this with us.

      I am wondering though about the angle you take about the members in the list. Are you building relationship with them? For example, a list built from a blog where people may be regular readers and trust the blog/person behind the blog.

      So in other words, is the idea just to increase the number of leads in the list in exchange for a freebie and then just promote offers to them?

      How do you get the initial traffic to the free offer? Is it just through forum signatures?

      Thanks again for sharing your ideas here and good luck with your list building!
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      • Profile picture of the author Matt Morgan
        That's cool, you have a goal too for 2011, to get upto 100K+ subscribers.

        Keep us updated with your results.
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      • Profile picture of the author Jack Bastide
        Originally Posted by learnmore View Post

        Thanks Jack for sharing this with us.

        I am wondering though about the angle you take about the members in the list. Are you building relationship with them? For example, a list built from a blog where people may be regular readers and trust the blog/person behind the blog.

        So in other words, is the idea just to increase the number of leads in the list in exchange for a freebie and then just promote offers to them?

        How do you get the initial traffic to the free offer? Is it just through forum signatures?

        Thanks again for sharing your ideas here and good luck with your list building!

        I got my first 600 Subscribers from Solo Ads. I started with 0

        Once I got to 600 I started doing Ad Swap with People of Similar
        list size.

        I also did swaps with list twice my size by doing two mailings
        for their one.

        As I was doing this I started making OTO Sales and money
        started showing up in my Paypal. Slowly at first but
        faster as time goes on

        Whenever I got above $100 in Paypal I bought a solo Ad

        So it starts snowballing .. Slow at first but gains momentum

        I have a home based business that I have been doing for
        6 Years. I offer a free ebook that showed How I turned that
        business into a Full time Income within 6 months. Several hundred
        people from my list have downloaded that ebook and so they
        are prospects for my home business

        I also plan to build a 2nd more Targetted list From the Freebie list

        Jack Bastide
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    • Profile picture of the author Jack Bastide
      Originally Posted by tedwood View Post

      Jack after you're done promoting the PLR products what sort of products do you promote to your list, besides using adswaps from time to time?

      Right now I am just doing Ad Swaps. Making OTO Sales and
      Reinvesting that OTO money into Solo Ads

      I'm not all the concerned with making money with
      this list right now. I am building an Asset that will
      create Money On Demand

      Jack Bastide
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  • Profile picture of the author TimG
    Jack,
    Too funny, A few days ago I received an email from a marketer that mentioned a free Facebook video series that was being offered by a marketer named Jack. I visited the link and lo and behold it was you with your offer.

    I was short on time so I bookmarked the page and then stumbled upon your thread here in the forum. I'm mentioning this because your adswaps are indeed working as it caught my attention.

    Respectfully,
    Tim
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    • Profile picture of the author bradlean
      When it comes to optin, I used the free services like freeautobot.

      Try it it's free!

      The downside of free services is, it has a lot of annoying pop-up advertisement.

      But anyway, I can still capture there names and email address and contact them in the future by sending a follow-up message.
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    • Profile picture of the author Jack Bastide
      Originally Posted by TimG View Post

      Jack,
      Too funny, A few days ago I received an email from a marketer that mentioned a free Facebook video series that was being offered by a marketer named Jack. I visited the link and lo and behold it was you with your offer.

      I was short on time so I bookmarked the page and then stumbled upon your thread here in the forum. I'm mentioning this because your adswaps are indeed working as it caught my attention.

      Respectfully,
      Tim
      See it works

      Some people think that Building a "Freebie"
      list with Ad swaps is going to build you a
      crappy list

      I disagree. I get OTO Sales Everyday from
      my list so there are serious buyers on there
      as well

      I have people promoting my offer all over the
      Internet and its not costing me a dime. (The Ad
      Swaps are Free and The Solo Ads I Buy are From
      Profits from the Ad Swaps)

      I DO Plan to create a more targetted "Relationship
      building list" but that will be over time and will come
      from people on my freebie list

      Jack
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  • Profile picture of the author Genesis1
    Marry Christmas, this method should work well
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  • Profile picture of the author DNChamp
    This may be nice for things that have a wide audience BUT what about building a list from a very small niche? I have a list now started from about Oct maybe of almost 150 people and all came from the main site. I just put up a free video squeeze page just telling people to sign up. Is the plan you describe good for extreme small niches? Also my products are very targeted to a somewhat "cheap" (as in mostly looking for free stuff) crowd
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    • Profile picture of the author Jack Bastide
      Originally Posted by DNChamp View Post

      This may be nice for things that have a wide audience BUT what about building a list from a very small niche? I have a list now started from about Oct maybe of almost 150 people and all came from the main site. I just put up a free video squeeze page just telling people to sign up. Is the plan you describe good for extreme small niches? Also my products are very targeted to a somewhat "cheap" (as in mostly looking for free stuff) crowd

      Depends on the Niche

      Right now the offer I am using is a Series of 6
      Facebook Videos

      IF you want to see it its in my sig file

      Who ever opts into that list also gets added
      automatically to my Master list

      So if you have an Offer that is Facebook related
      I have a very targeted Facebook list as well as
      my master list

      If I decide to change my offer to a Blogging
      Product Offer I will have Blogging list but they
      will also be on my Master list as well

      so this whole process works well for the General
      IM Make Money Online stuff which is HUGE

      IF you have a very focused Non-IM Niche like
      Training Dalmatians you could go to Google and
      see whose website ranks for your keywords and
      see if they have a list that you can Buy A Solo
      or Do An Swap with

      Jack Bastide
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      • Profile picture of the author billhuss786
        Banned
        [DELETED]
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        • Profile picture of the author Jack Bastide
          Originally Posted by billhuss786 View Post

          Hi Jack, how would I get a 50% opt in squeeze page?
          Thanks
          Hey Bill,

          Its a matter of coming up with a Good Offer
          and testing it

          I'm also a Copywriter and I Do Squeeze pages
          so if you need help with that just PM me

          Jack Bastide
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    • Profile picture of the author Johnson Tay
      Nice post dude! bookmarked for future read!
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  • Profile picture of the author DNChamp
    got ya..i think my niche (its music realted to people who download music and look for it for free mostly) is better tuned to items realted to it so for now will keep doing what im doing.
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    • Profile picture of the author gibsonfan57
      Great post OP, thanks for the help!
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  • In my opinion, if you're only scoring a 3% CTR with your list, you're managing it VERY wrongly.
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    • Profile picture of the author Jack Bastide
      Originally Posted by Anonymous Affiliate View Post

      In my opinion, if you're only scoring a 3% CTR with your list, you're managing it VERY wrongly.
      It ranges from 3 - 8% Clickthrough

      I speak to A LOT of list owners and they
      tell me that's the Norm

      Of course if you have a Small Nichified
      list your CTR will be more

      Jack
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      • Originally Posted by Jack Bastide View Post

        It ranges from 3 - 8% Clickthrough

        I speak to A LOT of list owners and they
        tell me that's the Norm
        Sorry but that might be the norm is you simply spam your list with meaningless ad swaps. If you actually do what you're supposed to do with a list, meaning treating them like people instead of figures, you can easily reach up to 30% and 40%.

        Your goal should not be "I will reach a 100k list in 12 months" but rather "I will reach X clicks in 12 months". Again, remember: they are people not figures. If you don't understand that you won't succeed in this business.
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        • Profile picture of the author Jack Bastide
          Originally Posted by Anonymous Affiliate View Post

          Sorry but that might be the norm is you simply spam your list with meaningless ad swaps. If you actually do what you're supposed to do with a list, meaning treating them like people instead of figures, you can easily reach up to 30% and 40%.

          Your goal should not be "I will reach a 100k list in 12 months" but rather "I will reach X clicks in 12 months". Again, remember: they are people not figures. If you don't understand that you won't succeed in this business.
          Ok Mr Anonymous

          (There's always one in every crowd)

          Jack
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          • Originally Posted by Jack Bastide View Post

            Ok Mr Anonymous

            (There's always one in every crowd)

            Jack
            I notice a tone of sarcasm in your post... it's up to you whether you want to listen and to increase your CTR 10-fold or not. I told you how to do it, now it's up to you... I tried at least.
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            • Profile picture of the author Jack Bastide
              Originally Posted by Anonymous Affiliate View Post

              I notice a tone of sarcasm in your post... it's up to you whether you want to listen and to increase your CTR 10-fold or not. I told you how to do it, now it's up to you... I tried at least.
              I'm sorry I thought you were being a Typical
              Forum Know it all

              I DO plan to move people to a VIP Inner Circle List

              People will come into my Funnel through my Freebie
              list and I will offer them the Ability to join my Inner
              Circle List.

              So my 100K list may get me a 1Ok - 20 K list over time
              that is much more responsive

              I'm sorry I misread your intentions ...

              Jack
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      • Profile picture of the author WillR
        Originally Posted by Jack Bastide View Post

        It ranges from 3 - 8% Clickthrough

        I speak to A LOT of list owners and they
        tell me that's the Norm
        That shouldn't be something you pay any attention to. So what if the 'norm' are getting a 3-8% click-through. Do you want to be just the norm? I don't know about you but I would rather be ahead of the norm - that's where all the money is made.

        You should be aiming for a 100% click-through rate. Yes, it will never happen but that is the only way you can look at it. You need to believe that no matter what your click-through rate is you can always improve it. This is why testing is so important and should be something you are doing constantly.

        Think about it. If you are getting a 5% click-through on your emails and earning $10,000 a month, if you were to raise that click-through rate to just 10%, your income would have now effectively doubled to $20,000 a month. Without adding any extra subscribers. Double it again to 20% and your income would now be closer to $40,000 a month.

        Testing is what separates the men from the boys. Who cares how big your list is, it is totally irrelevant and thus why I don't like the title of this thread. There would be plenty of people out there with lists well in excess of 100K who are making nothing at all from those lists.

        The ONLY thing that matters is what sort of money you are making from that list - per subscriber.

        And I tend to agree with others. People who are on these ad swap lists I feel are going to be less responsive than those you have added through more traditional means. You said that everyone is on a whole lot of lists but that is you just assuming that - you would probably be surprised by how few lists a lot of people are on these days. Many people, like myself, have gone through and culled our list of subscriptions - it doesn't take long to identify and weed out the crap these days.
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  • Profile picture of the author TimG
    Jack,
    I was going to ask how you add each subscriber to both the niche list and your master list but I noticed you don't use Aweber so that must be a feature for your autoresponder provider.

    I use Aweber but must admit I'm not real proficient at it. Care to pass along who yourautoresponder provider is? You can PM me if you like.

    Respectfully,
    Tim
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    • Profile picture of the author Jack Bastide
      Originally Posted by TimG View Post

      Jack,
      I was going to ask how you add each subscriber to both the niche list and your master list but I noticed you don't use Aweber so that must be a feature for your autoresponder provider.

      I use Aweber but must admit I'm not real proficient at it. Care to pass along who yourautoresponder provider is? You can PM me if you like.

      Respectfully,
      Tim

      Hey Tim

      Sent you a PM

      Jack
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      • Profile picture of the author theemperor
        Hey, it sounds like a great plan - but apart from ego, is there any benefit to having such a large list.

        Wont it be full of people who are also subscribed to dozens of other lists by the very nature of how you got them to subscribe.

        So you are competing with 100's of other daily marketing messages being pumped to these people?

        Can I ask, would it be better to try an make a profit from the get-go? Rather than turn $300 into $100 and reinvest (presumably this will turn $100 into $33)
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        • Profile picture of the author Jack Bastide
          Originally Posted by theemperor View Post

          Hey, it sounds like a great plan - but apart from ego, is there any benefit to having such a large list.

          Wont it be full of people who are also subscribed to dozens of other lists by the very nature of how you got them to subscribe.

          So you are competing with 100's of other daily marketing messages being pumped to these people?

          Can I ask, would it be better to try an make a profit from the get-go? Rather than turn $300 into $100 and reinvest (presumably this will turn $100 into $33)

          Hey Emperor

          My friend has been building a list since April

          He started from scratch (like Me)

          He is currently making Five figures a month with his list
          doing EXACTLY what I'm doing

          If I set up a blog and had people subscribe one at a
          time besides taking FOREVER there is no guarantee
          they won't subscribe to dozens of other lists on other
          peoples blogs as well

          How many Emails do you get for each of the Guru
          Launches? If you are like most people you get a ton

          Why? because you are on multiple lists

          There is No such thing as an exclusive subscriber

          Jack


          Originally Posted by theemperor View Post

          Hey, it sounds like a great plan - but apart from ego, is there any benefit to having such a large list.

          Wont it be full of people who are also subscribed to dozens of other lists by the very nature of how you got them to subscribe.

          So you are competing with 100's of other daily marketing messages being pumped to these people?

          Can I ask, would it be better to try an make a profit from the get-go? Rather than turn $300 into $100 and reinvest (presumably this will turn $100 into $33)
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          • Profile picture of the author theemperor
            Originally Posted by Jack Bastide View Post

            Hey Emperor

            My friend has been building a list since April

            He started from scratch (like Me)

            He is currently making Five figures a month with his list
            doing EXACTLY what I'm doing

            If I set up a blog and had people subscribe one at a
            time besides taking FOREVER there is no guarantee
            they won't subscribe to dozens of other lists on other
            peoples blogs as well

            How many Emails do you get for each of the Guru
            Launches? If you are like most people you get a ton

            Why? because you are on multiple lists

            There is No such thing as an exclusive subscriber

            Jack
            Thanks Jack - interesting to know. Would you say this method only applies to the IM niche. Or would you use this to get 100,000 dog training enthusiasts (to use an old clichéd example) on a list.
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            • Profile picture of the author Jack Bastide
              Originally Posted by theemperor View Post

              Thanks Jack - interesting to know. Would you say this method only applies to the IM niche. Or would you use this to get 100,000 dog training enthusiasts (to use an old clichéd example) on a list.
              The Im Niche is the easiest because so many people
              have IM Lists to Buy Solo's and swap with

              If you can find other people in your Niche with
              decent size lists it can work

              Basically Im doing JV's ... and JV's can work in
              any Niche

              Jack
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  • Profile picture of the author pyles
    On a 1000 reader solo buy, you say youcan get 500 new subscribers, yet say your list you can get 3% conversion rate. Did I understand that right?

    If so, how do you get a 50% clickthrough on your buys and a 3% on your sells?

    Thanks!
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    • Profile picture of the author Jack Bastide
      Originally Posted by pyles View Post

      On a 1000 reader solo buy, you say youcan get 500 new subscribers, yet say your list you can get 3% conversion rate. Did I understand that right?

      If so, how do you get a 50% clickthrough on your buys and a 3% on your sells?

      Thanks!
      Good Question

      when you buy a Solo Ad you are buying Guaranteed
      Unique Clicks .. its not based on how many Subscribers
      they are sending your ad to but how many actually
      click through

      And I was using 3% as a bare minimum earlier

      So for example let's say somebody has a list of 25K
      subscribers and then sell me a 1000 Click Solos

      25,000 X 3% = 750 Clicks
      25,000 x 3.5% = 875 Clicks
      25,000 x 4% = 1,000 Clicks

      So they send my ad to their list and they GUARANTEE
      I will get 1000 Unique clicks within a 48 Hour Period

      If I don't get my 1000 Clicks they will resend my ad

      Many times you will get MORE than the clicks
      you paid for .. sometimes a LOT more

      For example the other day I bought a 500 Click solo
      and got 897 Clicks

      I use Adtrackz to track my Unique Clicks. I give them
      my ad with a tracking link and then they point their
      Tracking link to my Tracking link so we both are on
      the same page with the number of clicks

      But more important than Clicks is OPTINS and
      Optin % So you want to track that too

      Jack Bastide

      P.S. I'm actually an MLMer and a Direct Response
      copywriter ... This list-building thing is new to me but
      I'm having a blast
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      • Profile picture of the author REHughes
        Dang, Jack

        Here I was sittin back taking it easy today thinking I wasn't gonna do anything but browse the forum for a while, seeing as it is Christmas.

        Now you go and cause me to get started thinkin about where I need to focus some more, and all of a sudden I find that I am gonna have to do some work after all!

        Crap! You just ruined my holiday with such a good post.

        How dare you! :rolleyes:

        Oh, well, so much for the lazy day!

        Thanks, Jack! Very helpful!

        Robert
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      • Profile picture of the author PaulEMoore
        Originally Posted by Jack Bastide View Post

        Good Question


        P.S. I'm actually an MLMer and a Direct Response
        copywriter ... This list-building thing is new to me but
        I'm having a blast

        Can you PM Me the definition of "Direct Response copywriter"?
        Thx
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  • Profile picture of the author sitefurnace
    You've talked about recouping your investments via OTO's but not mentioned how you monetize your list on a day to day basis.

    Your OTO is your very first meeting with your subscriber, and sure you can capitalise on this but the real money is made in the mails that follow over time. You should be able to make around $1 per subscriber per month which more than covers your calculated cost of acquiring a subscriber.

    Are you only showing them one OTO and then that's it or are you mailing them regularly with offers other than your adswaps ones?
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  • Profile picture of the author Gary Ning Lo
    Thanks for the contribution.
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  • Profile picture of the author theultimate1
    This sure looks like a great plan. Congrats on the bank roll you've so far made, and best wishes for the bigger rolls that you're going to make with your plan.

    However, let's say you were in a non-IM niche. Let's pick one... Umm, "acne treatment". How would you go about addressing the acne treatment niche with a plan like you describe here? Any inputs on that will be highly valued, appreciated and take us all that one step closer to the bank.

    Thanks in anticipation,
    Sooraj
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    • Profile picture of the author TimG
      Originally Posted by theultimate1 View Post

      However, let's say you were in a non-IM niche. Let's pick one... Umm, "acne treatment". How would you go about addressing the acne treatment niche with a plan like you describe here? Any inputs on that will be highly valued, appreciated and take us all that one step closer to the bank.

      Thanks in anticipation,
      Sooraj
      I can't provide a plan or speak for Jack and I am going off-topic just a bit but I did receive an email from Mike Geary in regards to a mailing someone in a non-fitness niche did for his truth about abs product and he basically says they crsuhed it selling upwards of 1000 copies.

      I found it interesting because he was mentioning that sometimes when you email an off-topic offer to your list it can convert extremely well.

      Doesn't answer your question above but this thread by Jack and that email from Mike have the wheels spinning in my head.

      Respectfully,
      Tim
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      • Profile picture of the author Jack Bastide
        Originally Posted by TimG View Post

        I can't provide a plan or speak for Jack and I am going off-topic just a bit but I did receive an email from Mike Geary in regards to a mailing someone in a non-fitness niche did for his truth about abs product and he basically says they crsuhed it selling upwards of 1000 copies.

        I found it interesting because he was mentioning that sometimes when you email an off-topic offer to your list it can convert extremely well.

        Doesn't answer your question above but this thread by Jack and that email from Mike have the wheels spinning in my head.

        Respectfully,
        Tim
        This is True

        if somebody is on a "Make Money" list there is nothing that says
        they DON't want to Lose Weight and DON't want to cure their
        acne etc

        The make Money Niche is the easiest to build with Ad swaps
        because so many people have make money Lists but you can
        mail to a "Make Money Online" List with an offer for something
        else .. just be smart about it and try to tie it in

        Jack
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        • Profile picture of the author rmoore
          So I built a list slightly under 50,000 in about a year and 1/2. I'd love to add another 50,000 this year and I like some of the ideas here...but I think creating a list from Ad swaps get people who are on a lot of lists already. Since you are adding people so quickly though, maybe it evens out.

          I am going to bookmark this thread and read through when I have more time. My big weakness is my lack of OTO's when people opt-in to my list. Some great ideas here.

          Also...as someone mentioned above...I also got the email from Mike Geary talking about approaching people with lists outside of your market.

          Great strategy!

          -Rusty
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          • Profile picture of the author Jack Bastide
            Originally Posted by rmoore View Post

            So I built a list slightly under 50,000 in about a year and 1/2. I'd love to add another 50,000 this year and I like some of the ideas here...but I think creating a list from Ad swaps get people who are on a lot of lists already. Since you are adding people so quickly though, maybe it evens out.

            I am going to bookmark this thread and read through when I have more time. My big weakness is my lack of OTO's when people opt-in to my list. Some great ideas here.

            Also...as someone mentioned above...I also got the email from Mike Geary talking about approaching people with lists outside of your market.

            Great strategy!

            -Rusty
            Rusty the thing is people are on tons of lists anyway

            I plan to bring people over from my Freebie Adswap list
            to another more personal list as time goes on

            you should ALWAYS have some kind of OTO when people
            Optin .. it's just extra money for setting it up once

            Jack
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      • Profile picture of the author Johnson Tay
        Originally Posted by TimG View Post

        I can't provide a plan or speak for Jack and I am going off-topic just a bit but I did receive an email from Mike Geary in regards to a mailing someone in a non-fitness niche did for his truth about abs product and he basically says they crsuhed it selling upwards of 1000 copies.

        I found it interesting because he was mentioning that sometimes when you email an off-topic offer to your list it can convert extremely well.

        Doesn't answer your question above but this thread by Jack and that email from Mike have the wheels spinning in my head.

        Respectfully,
        Tim
        Some time ago, Jason Moffatt tried pitching a raw food product to his IM list but it didn't work out, according to Jason. So it really depends on the type of list you have...
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        • Profile picture of the author Jack Bastide
          Originally Posted by Johnson Tay View Post

          Some time ago, Jason Moffatt tried pitching a raw food product to his IM list but it didn't work out, according to Jason. So it really depends on the type of list you have...

          I also think it's how you do the tie In

          for example:


          Hey Guys,

          One of the things that has helped me make
          more money online is to have a clear and healthy
          mind

          I have found that Raw pecan shells puts me in
          the right frame of mind to make money ...

          you can buy them here ....


          (I'm not sure if this would work but who knows?)

          Jack
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  • Profile picture of the author rajivkumar900
    Very useful post...this is really helpful for newbies who has just started with email marketing..my 2 cent..:d Thanks.
    Rajiv
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  • Profile picture of the author tgeo
    Great post, I'll have to try that method for myself as well as for a couple clients.
    Thanks!

    T Peterson
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  • Profile picture of the author SamirSM
    I've tried list building several times. But can't seem to get past 20 subscribers with any site!

    I've been trying forum marketing here too, but due to some reason every second topic I post is getting deleted! And neither was related to self promotion!

    The last topic I posted was a list of 400+ dofollow blogs, which got deleted after some 12 posts and 100 views!

    Any suggestions?
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  • Profile picture of the author davemorris
    Jack,

    Very interesting post!

    I hope to build a list from scratch in the IM niche this year and this thread has given me some great tips.

    I will be keeping an eye on it.

    Thanks
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  • Profile picture of the author Giani
    Can someone tell me where can I buy solo ads from? Thanks.
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  • Profile picture of the author russells
    Hi Jack,

    Thanks for posting your experiences, good work!

    List building is my primary focus for this year and this post has contributed greatly to my strategy.

    Thanks again,

    ~Russ
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  • Profile picture of the author Trieu
    When you talk about one time offers, I assume you meant after they confirmed their optin then the oto page pops up, rather than straight to the oto after they optin.
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    • Profile picture of the author Jack Bastide
      Originally Posted by Teo View Post

      When you talk about one time offers, I assume you meant after they confirmed their optin then the oto page pops up, rather than straight to the oto after they optin.
      I use Single Optin

      SO my funnel goes like this

      1 - They Opt In
      2 - The Thank You page is a Low Cost (Under $10) OTO. At
      The Top it says something like this

      "Your Download is at The Bottom of this page But First please
      consider this Special Offer"

      I then have an Offer with a Link at the Bottom that says
      "No Thanks Just Give me MY download"

      I just started experimenting with two OTO's

      1 - First go to $17 OTO
      2- Then go to $9.97 OTO
      3 - Then go to Download Page

      I also have a followup sequence that sends them several
      messages sending them back to the first OTO and telling
      them to Scroll down to get their download

      I don't use Exit Pops ,, they annoy me

      Jack
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  • Profile picture of the author Moshe Shimon
    Thanks this is really great info



    Originally Posted by Jack Bastide View Post

    ===========================
    Most Recent Update

    Today's Date 12-22-10
    Current List Size 2544
    Current Clicks 75 - 100
    Click Through Rate: 2.9% - 3.9%

    History

    12-22-10 List Size 2544

    ============================


    Hey Guys,

    First of all, I am NOT a List building Guru
    by any stretch of the imagination. (I've only
    been building a list for a couple of months now)

    but here is what I have learned ...

    My list is at 2500+ and is doubling monthly. I
    am seeing new paypal payments everyday and
    more and more of them

    By the end of January it will be 5k+
    By the end of Feb it will be 10k+

    Here's what I did (and you can do)

    1 - Set up a Squeeze page that converts at
    least 50% offering a PLR product

    2 - Have an One Time Offer set up as soon
    as they opt in (I have been using a $7.95
    Product. I am probably going to change it
    to two offers ... a $17 Offer and then a downsell
    to $9.97

    3 - Buy a 1000 Click Solo Ad ($250 - $300)

    That should get you 500 Subscribers

    It should also get you $100 back In Paypal

    500 X 3% OTO Conversion = 15 Sales

    15 X 7 = $105

    Your Conversion rate could be more or less than 3%

    If you are doing $17 with a $9.97 downsell you could
    make more. It is entirely possible that you can tweak
    your funnel and break even or make money on buying
    Solo Ads

    Once you have a list of 500 you can start doing ad
    Swaps with people. As more and more traffic goes
    through your funnel your list will grown AND you
    will have more money in Paypal

    IMPORTANT: Take all the money you make in Paypal
    from this and reinvest in Solo Ads

    Tip: You can also trade with Bigger lists by doing AM / PM
    Swaps, For example if your list is 500 you can do swaps with
    1,000 Lists. If you list is 1,000 you can do swaps with list of 2,000

    They mail once and you mail twice at 6 Am and 6 Pm

    I regularly do swaps with lists of 5k+

    Right now my list is 2500+
    By the End of January it will be 5000+
    By the End of Feb it will be 10,000+
    By the End of March it will be 20,000+
    By the End of April it will be 40,000+
    Etc ...

    I fully expect my list to be 100k+ by the End of 2011

    You can SELL solo ads too

    Expect a 3% Click through Rate

    right now my list is at 2500 and I get from 75 - 100 unique
    clicks per send

    Once you get up to 250 Clicks you can sell solo ads for $75
    Once you get up to 500 Clicks you can sell solo ads for $150
    Once you get up to 1000 Clicks you can sell solo ads for $300

    You can find ad swap partners in the JV section on the
    Warrior forum. I Am also a member of several Skype channels
    where we set up Ad Swaps and Buy / Sell Solo ads

    Hope this helps

    Any questions, feel free to PM me or Add me aon Skype

    Just search for "Jack Bastide"

    Jack Bastide

    P.S. if you don't have money for your First Solo Ad to
    Get you started why not barter Services in exchange for
    a solo ad? Be creative!
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  • Profile picture of the author JamesPenn
    Ad swaps are a great way to build a list fast but I think some marketers do them waaay too often.

    It seems that there are some marketers that ONLY send ad swaps which is completely pointless. Essentially you are building a list simply so you can build a bigger list so you again can build a bigger list.

    I'd personally limit ad swaps to one or two emails per month or else burn any relationship you have with your subscribers.

    James
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    • Profile picture of the author Ty Neal
      Originally Posted by JamesPenn View Post

      Ad swaps are a great way to build a list fast but I think some marketers do them waaay too often.

      It seems that there are some marketers that ONLY send ad swaps which is completely pointless. Essentially you are building a list simply so you can build a bigger list so you again can build a bigger list.

      I'd personally limit ad swaps to one or two emails per month or else burn any relationship you have with your subscribers.

      James
      like what James said adswaps are cool but they can burn your list, I se to have an adswap every day and I built a huge list like that but I limited to like 1 or 2 a week, Now for someone just starting out I would say yes go crazy with adswaps :0)

      To The Top
      Ty Neal
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  • Profile picture of the author Fino
    Can anyone here explain what Jack posted for a noob? It kinda all went over my head


    -What's a 1000 Click Solo Ad? I mean, it's obviously an AD but how does this work?
    -What's a Squeeze Page?
    -How Does ADSwapping work?

    thanks in advance!
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    • Profile picture of the author Jack Bastide
      Originally Posted by Fino View Post

      Can anyone here explain what Jack posted for a noob? It kinda all went over my head


      -What's a 1000 Click Solo Ad? I mean, it's obviously an AD but how does this work?
      -What's a Squeeze Page?
      -How Does ADSwapping work?

      thanks in advance!

      1- You pay somebody to send your ad to their list. They will
      Guarantee you a certain amount of CLicks (so use something
      liek BUdurl or Adtrackz) IF you don't get the clicks they will
      send again

      2 - A Squeeze page is An Optin Page that gives a free
      gift in exchange for an email address

      3- With Ad Swapping you work a deal where you will send
      their ad to your list in exchange for them sending your ad
      to their list. It's a great way to build you list fast

      Hope this helps ...

      Jack
      Signature

      If you can drive Biz Op Phone Calls .... I'm Buying

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  • Profile picture of the author crankit98
    You mentioned, re-invest in solo ads. Are there any known responsive solo ad services out there that you have used?
    Signature

    Don't pay the PC Tech to maintain, clean, or repair your laptop or desktop. Save your
    money by doing it yourself.
    http://www.ultimatepcrepair.com

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    • Profile picture of the author JamesPenn
      Originally Posted by crankit98 View Post

      You mentioned, re-invest in solo ads. Are there any known responsive solo ad services out there that you have used?
      It's normally better to purchase ads through individuals. So you find someone in your market and contact them to see if they would be interested in selling you some ad space.

      James
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  • Profile picture of the author Zeid Makkawi
    Definetely great thread for list builder,
    Big thanks for Jack! Seems like buying ezine advertising (solo ads) is one of the fastest way to build your list isn't?

    The best thing is, email marketing is great for long term passive income bussiness.

    Cheers
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  • Profile picture of the author scott33
    hello what skype channel are you speaking of? im interesting in doing solo ads till my list increases
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  • Profile picture of the author jonibravo
    Got it what you wana to tell. So keep it up boy. And enjoy with this. Keep posting like this. Cheers
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  • Profile picture of the author Jonathan Mizel
    This is very similar to how I built a list (from scratch) of over 2 million in 18 months. Read that first post again... solid gold.
    Signature

    Your First Paid Traffic Campaign
    www.MarketingMonopoly.com

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    • Profile picture of the author greenr55
      Hi Jack,

      Sounds like a thoughtful plan. Any updates on how things are progressing?

      Regards,

      Roy
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  • Profile picture of the author imagene
    Fantastic thread.. Thanks Jack
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  • Profile picture of the author Louise M.
    awesome! thanks! I've been wondering about doing solo ads. well I'm convinced now!
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  • Profile picture of the author AndreeaA
    It seems a very valuable post!
    Can you tell us if you succeeded in reaching your target?
    Thanks.
    Signature
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  • Profile picture of the author Rayeoh
    Hey Jack, your info is good for those we are newbie in building their list of subscribers. Btw, do you do solo ads? do reach out to me at raymondyeohbt at gmail dot com.

    Cheers + talk soon
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