Suggestions on Price Point for eCover Designs

43 replies
What do you feel is a reasonable price point for a designer to offer high quality eCover design services at?

I'm not really sure if there is much of a market outside of IM for eCover designs? So, I would probably do most of my promotions on the WSO or Warrior For Hire Sections, not sure which is the best platform?

I have a price in mind, but not sure if its too high, I also want to be careful not to get in trouble for asking this question publickly.

This post is not meant to be a self promotion, I would just like to have a good idea on what people are willing to pay for a high quality eCover before I actually push my services.

Any suggestions would be greatly appreciated.

All the best,
Steve Wells
#designs #ecover #point #price #suggestions
  • Profile picture of the author Adam1981
    Originally Posted by Steve Wells View Post

    What do you feel is a reasonable price point for a designer to offer high quality eCover design services at?

    I'm not really sure if there is much of a market outside of IM for eCover designs? So, I would probably do most of my promotions on the WSO or Warrior For Hire Sections, not sure which is the best platform?

    I have a price in mind, but not sure if its too high, I also want to be careful not to get in trouble for asking this question publickly.

    This post is not meant to be a self promotion, I would just like to have a good idea on what people are willing to pay for a high quality eCover before I actually push my services.

    Any suggestions would be greatly appreciated.

    All the best,
    Steve Wells
    It's not something you can really charge a fortune for anymore (I remember when a good e-cover was $30-$40)

    As you can see I do 2 for $5 on fivver (part of a challenge i'm doing to make as much as possible without spending a penny) simply because I've been doing it so long I can rustle up a very good cover in 3-4 minutes.

    Just price your service how you feel it should be, if people are willing to pay that for it then that's how much it's worth - if not then drop the price until they are. Simples
    {{ DiscussionBoard.errors[3054965].message }}
    • Profile picture of the author Steve Wells
      Originally Posted by Adam1981 View Post

      It's not something you can really charge a fortune for anymore (I remember when a good e-cover was $30-$40)

      As you can see I do 2 for $5 on fivver (part of a challenge i'm doing to make as much as possible without spending a penny) simply because I've been doing it so long I can rustle up a very good cover in 3-4 minutes.

      Just price your service how you feel it should be, if people are willing to pay that for it then that's how much it's worth - if not then drop the price until they are. Simples
      Hmmm, not trying to be offensive to you, but what you do and what I am offering are two completely different things.

      I am talking high quality graphics, and professional design.
      {{ DiscussionBoard.errors[3055024].message }}
      • Profile picture of the author Adam1981
        Originally Posted by Steve Wells View Post

        Hmmm, not trying to be offensive to you, but what you do and what I am offering are two completely different things.

        I am talking high quality graphics, and professional design.
        No offense taken. Well some, but not much.

        I'm able to work quickly because i've got a set of about 150 (very expensive) scripts that I've modified a little to produce HQ unique covers and no offense to you - but after having a look through your portfolios there isn't anything in there I couldn't churn out in a minute or two (i'd actually say you need better scripts, the lighting and shadow effects are a tad iffy)
        {{ DiscussionBoard.errors[3056555].message }}
        • Profile picture of the author Steve Wells
          Originally Posted by Adam1981 View Post

          No offense taken. Well some, but not much.

          I'm able to work quickly because i've got a set of about 150 (very expensive) scripts that I've modified a little to produce HQ unique covers and no offense to you - but after having a look through your portfolios there isn't anything in there I couldn't churn out in a minute or two (i'd actually say you need better scripts, the lighting and shadow effects are a tad iffy)
          Adam, to be quite honest with you, I do not believe you. I would like to see some of your eCover designs? The whole finished product. This could be a great break for you to show off your services and maybe get some sales.

          Sure anyone with a script can churn out a eCover, thats not really what I am talking about. Thats just the canvass. I am talking about the design. The graphics, the artwork, the composition. If you think you can produce that kind of work in a few minutes then I will buy from you and sell to others, you can be my art factory.


          By the way, those eCovers I design are made from scripts that were designed by one of the most renowned photoshop artist in the world.

          Lets not argue about this, its kinda stupid.
          {{ DiscussionBoard.errors[3056893].message }}
  • Profile picture of the author Mike Hlatky
    I have seen them anywhere from $5 to $15.

    I don't see any reason to pay more if there are good designers willing to do it for that much.
    {{ DiscussionBoard.errors[3055041].message }}
    • Profile picture of the author Alexandre Valois
      I charge more. A lot more. 90$ per eCover design actually.

      But I provide my experience in copywriting and crafting direct response design. If all you're looking for is a nice picture, you can do that yourself for free, there are plenty of sites where you can upload your own graphics and have an e-cover in seconds.

      It's win win for everyone. My clients get quality, I get paid for my expertise, and I don't have to deal with amateurs who want everything done their way (which most often sucks, by the way).
      {{ DiscussionBoard.errors[3055057].message }}
      • Profile picture of the author Neil M
        Yeah I say if your stuff is quality you could easily charge over 50 bucks. The main problem is finding the people who are will to toss 50 bucks at something like that when it can be done for 5 bucks. Some people will pay for quality though so you never know.
        Signature
        To find out more about what I'm up to...

        >>>>Visit Rising Ideas Labs <<<



        {{ DiscussionBoard.errors[3055078].message }}
      • Profile picture of the author deertrail
        Originally Posted by Alexandre Valois View Post

        I charge more. A lot more. 90$ per eCover design actually.

        But I provide my experience in copywriting and crafting direct response design. If all you're looking for is a nice picture, you can do that yourself for free, there are plenty of sites where you can upload your own graphics and have an e-cover in seconds.

        It's win win for everyone. My clients get quality, I get paid for my expertise, and I don't have to deal with amateurs who want everything done their way (which most often sucks, by the way).
        ^^ This is great advice. Charging higher prices is a great way to weed out low-quality customers and distinguish your services.

        -Bryan
        Signature
        The FILTHY LIE that's keeping you from making the big money online in 2011 >> CLICK HERE
        {{ DiscussionBoard.errors[3057171].message }}
    • Profile picture of the author Steve Wells
      Originally Posted by Mike Hlatky View Post

      I have seen them anywhere from $5 to $15.

      I don't see any reason to pay more if there are good designers willing to do it for that much.
      Do you mind showing me where there is a good designer willing to do a high quality eCover design for $15.00?

      Not that I do not believe you, but I would like to see what you consider high quality?

      I think personal perception may play apart in this, at least that is what I am seeing from many others?
      {{ DiscussionBoard.errors[3055201].message }}
      • Profile picture of the author Mike Hlatky
        Originally Posted by Steve Wells View Post

        Thanks for your input, not that others input is not reliable, but I have come to trust your insight on certain things.
        Especially on things you agree upon

        Originally Posted by Steve Wells View Post

        Do you mind showing me where there is a good designer willing to do a high quality eCover design for $15.00?

        Not that I do not believe you, but I would like to see what you consider high quality?

        I think personbal perception may play apart in this, at least that is what I am seeing from many others?
        I think that in my case it might have more to do with personal preference.

        Personally, I am terrible at graphics. Never took the time to learn and I really don't want to. I enjoy setting up website and finding keywords, so I hire other people to do graphics for me.

        I could list you off many different examples of good ebook covers that were done within that price range, but as I explained above, it might just be personal.
        {{ DiscussionBoard.errors[3055512].message }}
  • Profile picture of the author Gary King
    Steve,

    You'll bump against the ceiling pretty rapidly IMHO. Not trying to discourage you, just letting you know my experience from several years ago.

    I did designs for several fairly well-known folks back in the day, and it was a bit rough as many others would offer designs for much less - IMHO they weren't up to snuff with my designs, but to the struggling masses looking for cheap design, oftentimes price wins.

    Maybe consider doing batches of sites? PLR/monthly niche sites, etc?

    Hope you are able to monetize it insanely!

    Gary
    Signature

    ===========================
    OFFLINERS! Warning: Unless You Know These Pricing Secrets, You are Leaving THOUSANDS on the Table. Get Your Free Report Now.
    {{ DiscussionBoard.errors[3055047].message }}
    • Profile picture of the author Steve Wells
      Originally Posted by Gary King View Post

      Steve,

      You'll bump against the ceiling pretty rapidly IMHO. Not trying to discourage you, just letting you know my experience from several years ago.

      I did designs for several fairly well-known folks back in the day, and it was a bit rough as many others would offer designs for much less - IMHO they weren't up to snuff with my designs, but to the struggling masses looking for cheap design, oftentimes price wins.

      Maybe consider doing batches of sites? PLR/monthly niche sites, etc?

      Hope you are able to monetize it insanely!

      Gary
      Maybe people need to be educated on what quality looks like? Maybe a comparison of a bad eCover design, a ok eCover design and a professional eCover design, all side by side. Then explain why its important to have quality graphics if you are wanting to help you product or service credibility?r

      I know that graphics are meant to enhance the sales copy, and are not really meant to sale something upon their own merit. Although in the offprint design world many things are bought just on looks alone.

      I have thought about a membership site for internet marketers that is centered on high quality graphics. Just not sure if it would fly? Again its the price point and what I offer I guess.

      I have noticed that many designers have complained about doing graphics that its labour intensive, and I agree. But I do not complain about it, because thats what I am, a graphic designer, thats what I like to do. I would much rather do graphics than dig ditches in the winter. Although, I do like to do physical work.
      {{ DiscussionBoard.errors[3055194].message }}
      • Profile picture of the author Gary King
        Originally Posted by Steve Wells View Post

        Maybe people need to be educated on what quality looks like? Maybe a comparison of a bad eCover design, a ok eCover design and a professional eCover design, all side by side. Then explain why its important to have quality graphics if you are wanting to help you product or service credibility?r

        I know that graphics are meant to enhance the sales copy, and are not really meant to sale something upon their own merit. Although in the offprint design world many things are bought just on looks alone.

        I have thought about a membership site for internet marketers that is centered on high quality graphics. Just not sure if it would fly? Again its the price point and what I offer I guess.

        I have noticed that many designers have complained about doing graphics that its labour intensive, and I agree. But I do not complain about it, because thats what I am, a graphic designer, thats what I like to do. I would much rather do graphics than dig ditches in the winter. Although, I do like to do physical work.

        I've seen a handful of the membership sites come and go. They would absolutely (IMHO) have to have more than just graphics, they would need to be full pre-built sites with content or some additional value.

        It would seem to me that the typical member here wouldn't be launching 3 or 5 new products every month as an example, so wouldn't need 3-5 new ecovers every month. They MAY want 3-5 new Adsense sites or product review sites though?


        Originally Posted by Steve Wells View Post

        If I could actually produce a high quality eCover for $20.00 and make it worth my time I would do just that.... Since I live in the USA its hard to really justify doing it that low, since after taxes I get what? like around $10.00 for something that may take me a few hours to do....because I do not just slap things together when it comes to custom designs....
        That's where I was heading with my previous post. There are people doing it for $247 or so for a complete minisite (usually one page). That's fine and dandy, but as you said, you live in the US, so that $247 will turn into about $175 or so by the time you pay your Uncle.

        If it takes 5 hours to handle EVERYTHING, including all the changes/tweaks/revisions, that's $35/hr. Better than most ditch diggers to use your analogy, but not living the lifestyle of the rich and famous, especially when you probably won't be getting paid for 8 hours each and every day. (you could be, that would be awesome, but it's a reality to consider)

        If that same project takes 10 hours with all the tweaks to the graphics, font changes on the sales page, etc., you're down to $17.50 an hour. Couple that with likely not getting paid for each hour of the day, and you're not in a great position.

        I suppose it comes down to how much you want to make and how long it takes to do a design (realistically!)...

        If you're picky (as you indicated) in order to turn out quality work, realize that you'll often underestimate the time spent - I know I did.

        Take a brand new topic - scuba diving. Start your kitchen timer. Create a new ecover from scratch. I want it in a purple and black color scheme with strong highlights, maybe a spotlight kind of thing and some kind of texture or gradient in the background. Go.

        I'll wait...

        ...


        ...


        How long did it take?

        Obviously a made-up scenario here, but get an ACTUAL time on your efforts. See if you can do the project in x hours in order to make y dollars per hour if you charge what you want to charge.

        Compare that to other folks' offerings here, and keep in mind that many times IM'ers want things done cheaply.

        FWIW, in IM or business in general, the larger the client, the more time it takes. If you do "bag the elephant" realize that he or she is often used to getting their design free so that the designer can put it on their portfolio. Not always the case, but something to consider.

        I wish you all success Steve!

        Gary
        Signature

        ===========================
        OFFLINERS! Warning: Unless You Know These Pricing Secrets, You are Leaving THOUSANDS on the Table. Get Your Free Report Now.
        {{ DiscussionBoard.errors[3056985].message }}
  • Profile picture of the author CDarklock
    I'm not particularly good, but I charge $27 for an e-cover. So I can see someone who actually IS good charging $47 or more.
    Signature
    "The Golden Town is the Golden Town no longer. They have sold their pillars for brass and their temples for money, they have made coins out of their golden doors. It is become a dark town full of trouble, there is no ease in its streets, beauty has left it and the old songs are gone." - Lord Dunsany, The Messengers
    {{ DiscussionBoard.errors[3055086].message }}
  • Profile picture of the author Steve Wells
    Originally Posted by Craig Desorcy View Post

    I'd have a look at others in the business so you have some sort of a model to work
    from.

    For example, I use Cheap Mini Site Design | Mini Site Graphics and am very happy.

    Don't sell yourself short but don't price yourself out of the market as well.

    All you need are a few good clients meaning; they use you often and tell
    others and you'll do well.

    I use the site above a lot and so does some of my friends.

    However, part of the deal is I get the PSD files so i can tweak and I do
    not pay for that. I dislike paying extra for those.

    Best,

    Craig
    Their price point is where I am considering, the difference is though that I give 3 eCover styles, 1 design but in 3 differnent styles and 3 differerent sizes. So I am doing more work. But I am not sure if people want 3 styles, although from my past orders people tend to want a ebox or ebook and maybe a magazine style of cover of the same design. Also they tend to want the choice in sizes.

    I am considering my options.
    {{ DiscussionBoard.errors[3055173].message }}
  • Profile picture of the author Dave Lianelli
    Steve,

    you can easily get $250+ per design. It totally depends on the market.

    Right here, on the Warrior Forum, they're used to pay no more than $30. No doubt there will be people that pay more, however the $30 mark is a bit of an average here.

    Want to charge higher fees? Aim for companies and people outside the 'IM' market.
    {{ DiscussionBoard.errors[3056306].message }}
  • Profile picture of the author Rukshan
    $20 is the ideal price for an ecover.
    Signature

    {{ DiscussionBoard.errors[3056379].message }}
    • Profile picture of the author Steve Wells
      Originally Posted by blog8491 View Post

      $20 is the ideal price for an ecover.
      If I could actually produce a high quality eCover for $20.00 and make it worth my time I would do just that.... Since I live in the USA its hard to really justify doing it that low, since after taxes I get what? like around $10.00 for something that may take me a few hours to do....because I do not just slap things together when it comes to custom designs....
      {{ DiscussionBoard.errors[3056388].message }}
      • Profile picture of the author Rukshan
        Originally Posted by Steve Wells View Post

        If I could actually produce a high quality eCover for $20.00 and make it worth my time I would do just that.... Since I live in the USA its hard to really justify doing it that low, since after taxes I get what? like around $10.00 for something that may take me a few hours to do....because I do not just slap things together when it comes to custom designs....
        My idea was not making one ecover per day for $20. It's damn cheap. I though you are making 10+ ecovers with specified tools. To be honest, I don't know required living cost in USA. If you don't mind, share it. Because I live in a south asian country.
        Signature

        {{ DiscussionBoard.errors[3056488].message }}
      • Profile picture of the author Alexa Smith
        Banned
        Originally Posted by Steve Wells View Post

        If I could actually produce a high quality eCover for $20.00 and make it worth my time I would do just that.... Since I live in the USA its hard to really justify doing it that low
        With respect, Steve, that doesn't change the fact that in selling this service, you're choosing to compete with people who live in The Philippines, India, Indonesia and other countries where skilled online designers can justify doing it for that price. Please excuse me if I'm stating the obvious, but the price is determined by the supply and demand of the market, not by your local cost of living.
        {{ DiscussionBoard.errors[3057211].message }}
        • Profile picture of the author Steve Wells
          Originally Posted by Alexa Smith View Post

          With respect, Steve, that doesn't change the fact that in selling this service, you're choosing to compete with people who live in The Philippines, India, Indonesia and other countries where skilled online designers can justify doing it for that price. Please excuse me if I'm stating the obvious, but the price is determined by the supply and demand of the market, not by your local cost of living.
          No offence taken Alexa at all...... I understand that supply and demand are involved for sure. But I also understand that quality is a factor. Thats why I was thinking of doing a comparison when I do decide to actually promote.

          All this means to me is that I will just have to strive and over deliver on quality.

          You usually get what you pay for and I intend to make sure that people are highly satisfied with my work. Whatever I do decide to charge, they'll get what they pay for in quality. At least thats my objective and goal.

          Of course this is not the only thing I will be doing, I doubt its even possible to have an 8 hour day of doing eCovers on a consitant basis. Thankfully I do lots of other things than just that.

          Thanks for your input.
          {{ DiscussionBoard.errors[3057396].message }}
  • Profile picture of the author Dave Lianelli
    Well Adam,

    then again it has to do with marketing. How come you charge $5 for something, and on the other hand there are companies charging 3-figure amounts?

    It's all about what the OP wants. I'd rather charge higher prices and find just 1 client per day at $100, then charging $5 and having to find 20 clients.
    {{ DiscussionBoard.errors[3056665].message }}
  • Profile picture of the author Michael Meaney
    Thomas from the Warrior Forum Support Desk charges around $99 per cover (his site: Cover Design - eCover and Minisite Design - Professional virtual 3D cover, minisite and graphic design - we DESIGN unique and professional COVER and MINISITES and GRAPHICS for serious marketers.)

    Mind you, with Thomas you know you're getting:

    A fantastic product,
    from someone you can trust,
    with an amazing reputation,

    And for that reason, I wouldn't deal with anybody else. Plus it's only fair to support him afterall the times he's helped me and other Warriors.
    {{ DiscussionBoard.errors[3057236].message }}
    • Profile picture of the author Steve Wells
      Originally Posted by Mick Meaney View Post

      Thomas from the Warrior Forum Support Desk charges around $99 per cover (his site: Cover Design - eCover and Minisite Design - Professional virtual 3D cover, minisite and graphic design - we DESIGN unique and professional COVER and MINISITES and GRAPHICS for serious marketers.)

      Mind you, with Thomas you know you're getting:

      A fantastic product,
      from someone you can trust,
      with an amazing reputation,

      And for that reason, I wouldn't deal with anybody else. Plus it's only fair to support him afterall the times he's helped me and other Warriors.
      Nice Plug............

      I think I can compete with $99.00 BUT I do not know if my reputation as a person is where his is at, at least with those on the warrior forum. Because I am new here, kinda. Doesn't hurt to have the domain name he has either.......

      I think mine is pretty good, ecoverdesignstudio, but I will have to target the right keywords and do something to draw traffic. Which I hate to do......... I may just have to barter graphics with someone to write articles and have them submit to an article directory for me....
      {{ DiscussionBoard.errors[3057402].message }}
      • Profile picture of the author Gary King
        Originally Posted by Steve Wells View Post

        I think I can compete with $99.00 BUT I do not know if my reputation as a person is where his is at, at least with those on the warrior forum. Because I am new here, kinda.

        Steve, if that's the case, then here's a few ideas:

        • Offer a free wso to x number of folks to show us what you got.
        • Contact anyone that you have had a recent conversation with (or thread, etc) that seems like a reasonable human being and offer to do their design free so you can showcase it. Let them know you would appreciate an honest review of course.
        • Offer a WSO at a reduced price to generate buzz - if you're planning on $99, offer it at $9.99 or something CRAZY. (watch the amount of orders of course!)
        • Run a giveaway contest - of course be careful now that this thread exists, you don't want to see as just blatantly advertising yourself - for x number of warriors - why they should be picked, etc.
        • Try just putting it up as an offer - no discounts, just the price you want to charge. Include copy that explains your USP - why people should hire you vs the next guy or the cheaper guy.

        Hope it helps.

        Gary
        Signature

        ===========================
        OFFLINERS! Warning: Unless You Know These Pricing Secrets, You are Leaving THOUSANDS on the Table. Get Your Free Report Now.
        {{ DiscussionBoard.errors[3057617].message }}
  • Profile picture of the author jasonmorgan
    I don't know required living cost in USA.
    $15 an hour minimum to survive. You can afford your own apartment and get out for beers on the weekends. Anything less than this and you're broke all the time and life sucks. Say Hi to your mom for me 'cus you're still living with her.

    $18 (if you are single) an hour will get you a better place to live and leave some money in your pocket. 30k a year after taxes.

    $25 (if you are single) and life isn't so bad. You're not loaded but your not struggling. 41k a year after taxes.

    $50 an hour if you want to break into the middle class, buy a house and all of that good stuff. $75k a year.

    Throw in a wife and kids and it get a lot more complicated.

    Back on track to Steve....

    Your portfolio is top notch.

    Something I've picked up from a lot of successful freelance web designers... Price yourself high.

    It sounds crazy and one might think they would get more gigs if they work cheaper but a lot of them found that by charging more, they acquired better clients and made more money.

    If the higher price doesn't work you can always lower it in steps until you find that sweet-spot.
    Signature

    I'm all about that bass.

    {{ DiscussionBoard.errors[3057549].message }}
  • Profile picture of the author davemiz
    when i started designing direct response websites for clients back in what? early 2001 i had NO name.... even though my work was very high end, i had to bite the bullet, so i designed stuff for cheap to build up a rep and name....

    as that happened, i gradually raised my prices.

    it depends on the quality of the design..... just looked at your stuff... i'd say being honest, its in the middle of the pack...

    so i'd price accordingly.

    No ones gonna pay for a Ferrari when they're getting a toyota....

    As your skill, design get better, you can obviously charge more
    Signature

    “Judge your success by what you had to give up in order to get it.”
    ― Dalai Lama XIV

    {{ DiscussionBoard.errors[3057678].message }}
    • Profile picture of the author Steve Wells
      Originally Posted by davemiz View Post

      when i started designing direct response websites for clients back in what? early 2001 i had NO name.... even though my work was very high end, i had to bite the bullet, so i designed stuff for cheap to build up a rep and name....

      as that happened, i gradually raised my prices.

      it depends on the quality of the design..... just looked at your stuff... i'd say being honest, its in the middle of the pack...

      so i'd price accordingly.

      No ones gonna pay for a Ferrari when they're getting a toyota....

      As your skill, design get better, you can obviously charge more
      I agree that I can do better.......
      {{ DiscussionBoard.errors[3058050].message }}
  • Profile picture of the author CDarklock
    Originally Posted by Craig Desorcy View Post

    Someone said something about the market here in the Warrior forum only willing to pay xxx however, there are sub-markets here.
    I have met many people here in the Warrior Forum with a budget of $50 for a sales page. They make a lot of noise about it, because every time they PM a copywriter he either ignores them or sends a PM back just to laugh at them.

    I have met others with a budget of $5k. They are very quiet and subtle about it, because if they get "outed" they'll suffer a deluge of crappy copywriters jumping for the brass ring.

    Just because you only see the $50 guy doesn't mean the $5k guy isn't out there.
    Signature
    "The Golden Town is the Golden Town no longer. They have sold their pillars for brass and their temples for money, they have made coins out of their golden doors. It is become a dark town full of trouble, there is no ease in its streets, beauty has left it and the old songs are gone." - Lord Dunsany, The Messengers
    {{ DiscussionBoard.errors[3057838].message }}
  • Profile picture of the author davemiz
    we all can dude... thing is now theres more potential clients.... when I was designing stuff in IM.... we had MAYBE 2-3 of us actually designing for the entire market.

    now everyone and their mother needs design work.

    when i was designing for clients i though my stuff was good, and it was, but obviously as the years have gone on, my skills increased, my eye has as well... and my knowledge of what works and what doesnt does as well.

    its a process.

    dont beat yourself up over it, just keep trying to get better.
    Signature

    “Judge your success by what you had to give up in order to get it.”
    ― Dalai Lama XIV

    {{ DiscussionBoard.errors[3074370].message }}
  • Profile picture of the author Onash
    Hey steve, why don't you leverage the situation to your advantage. Find someone really good in an Asian country who will do quality work for cheap and outsource your work to them. Choose a price that is competitive. Win win for both of you !
    {{ DiscussionBoard.errors[3074433].message }}
  • Profile picture of the author Coby
    I recently started doing this myself. I started at $5 with intention of raising it as business picks up & eventually outsource it all . . .

    However, here is how I came up with $5 cover . . . I make a basic design and they only get it in one style . . . So if they want more they get more . . .

    I've found that several marketers will actually "tip" you . . . Several have gave me $10 instead of the $5 I charged . . .

    So, to answer your question you should probably start around the $5-$15 price point and hope to work up to the $20-$50 price point . . .

    Just will have to do some testing and find out what price offers the best "supply vs. demand" or the "equilibrium point" (for the economists) . . .

    Good Luck
    {{ DiscussionBoard.errors[3074589].message }}
  • Profile picture of the author dave147
    $17 basic e-cover
    $27 higher quality cover
    Signature

    How to Create Your Own Wealth and Success
    $500.00 in FREE Advertising For You Here

    {{ DiscussionBoard.errors[3074616].message }}
  • Profile picture of the author Millercus25
    it depends on the quality of the design..... just looked at your stuff... i'd say being honest, its in the middle of the pack...
    {{ DiscussionBoard.errors[3076551].message }}
  • Profile picture of the author ChiTownRoc
    I do my own cover designs, do them pretty quickly, and don't spend more than $10 typically for what I need, so I personally wouldn't out source it for more than $20.

    $20 seems to be a good price point. That is something you can put out there for where it starts then have a middle ground of what "updated" would look like and then have something in the $50 range for what "the best" would look like.

    The person might start at $20 then be so thrilled and tell their friends and then just jump the middle and go right to the top for their next project.

    When I use to do Mary Kay years ago I always did 3 price points: low, middle, and high. In a live situation 80% of the time the high kit sold. If it was online, 80% of the time the middle one sold.

    Even online when I buy I generally go with the middle option. Not sure how everyone else out sources, but that's typically where I end up landing for services.
    Signature

    Break Your Limitations with Raquel @ http://raquelsoto.net

    I love giving people FREE *Unlimited* Video Emailing with * Unlimited * bandwidth forever and ever and ever... makes me :D

    {{ DiscussionBoard.errors[3076668].message }}
  • Profile picture of the author corycrabb
    Bit too much for my blood though does look like good work .. Guess it all depends on how much the person is willing to spend!
    Signature

    (Ask to join our marketing mastermind group in facebook)
    ~ Enter Here ~
    {{ DiscussionBoard.errors[3076709].message }}

Trending Topics