Warrior Forum Vs. Facebook

58 replies
With all the social media hype, people seem to forget that forums like Warrior Forum still have a place.

One of the most powerful marketing techniques for me for years has been to identify a target audience and then find a place where they gather and interact with them to build relationships.

One of the best places to find these people is forums. Forums are often overlooked in this fast moving age of social media, but they are often BETTER than social media for gathering your audience.

Here is why:

1. Many forums have had years to build a membership base.

2. Unlike social media, forums are laser targeted on a topic.

3. They have deeper, more involved interactions than the short updates in Twitter and Facebook.

4. Unlike social media, forum postings remain around for years, creating backlinks and traffic to your web sites.

Here are some examples of forums with great targeting and membership that I actively follow for my business and hobbies:

* Warrior Forum - 253,367 members who talk about Internet marketing
* Cloudy Nights - 45,529 members who talk about astronomy
* Mobile Read Forums - 95,133 members who talk about ebooks and ereaders.

Even Facebook is in the forum game. They call them groups.

While the overall membership of Facebook is larger than any single forum, no one group on Facebook has as many members and as much content and interaction as the top forums on the Internet. Warrior Forum has hundreds of posts a day and many of these posts end up getting read thousands of times. Pretty good return on investment for a single post.
When I look through Facebook groups for Internet marketing, they only have a few thousand people at most and have nowhere near the number of postings that Warrior Forum has.

So when you are planning your next social media campaign, make sure you include the forgotten social media: Forums!
#facebook #forum #social media #warrior
  • Profile picture of the author you2life
    Originally Posted by ebusinesstutor View Post

    With all the social media hype, people seem to forget that forums like Warrior Forum still have a place.

    One of the most powerful marketing techniques for me for years has been to identify a target audience and then find a place where they gather and interact with them to build relationships.

    One of the best places to find these people is forums. Forums are often overlooked in this fast moving age of social media, but they are often BETTER than social media for gathering your audience.

    Here is why:

    1. Many forums have had years to build a membership base.

    2. Unlike social media, forums are laser targeted on a topic.

    3. They have deeper, more involved interactions than the short updates in Twitter and Facebook.

    4. Unlike social media, forum postings remain around for years, creating backlinks and traffic to your web sites.

    Here are some examples of forums with great targeting and membership that I actively follow for my business and hobbies:

    * Warrior Forum - 253,367 members who talk about Internet marketing
    * Cloudy Nights - 45,529 members who talk about astronomy
    * Mobile Read Forums - 95,133 members who talk about ebooks and ereaders.

    Even Facebook is in the forum game. They call them groups.

    While the overall membership of Facebook is larger than any single forum, no one group on Facebook has as many members and as much content and interaction as the top forums on the Internet. Warrior Forum has hundreds of posts a day and many of these posts end up getting read thousands of times. Pretty good return on investment for a single post.
    When I look through Facebook groups for Internet marketing, they only have a few thousand people at most and have nowhere near the number of postings that Warrior Forum has.

    So when you are planning your next social media campaign, make sure you include the forgotten social media: Forums!
    Nicely put Ebusinesstutor. I agree with your reasons completely. But for a matter, i never compared forums with facebook, myspace or anything. I always realized that people frequenting a forum are much more dedicated towards the topic and issues at hand while people on fb or others join groups to complete their profiles. Sorry but i hardly notice people making posts and interacting on fb groups unless these are the groups of general gossips. At the end, niche forums win hands down...priod.
    Again, thanks for bringing it into consideration.
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  • Profile picture of the author shuvo
    I like both warrior forum and facebook.As you said I am also very active in different groups of facebook who have the similar interest like me.Warrior forum well its like an educational institution for me.What I learned here from different experienced internet marketers just implement them to make profits.
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  • Profile picture of the author Robert Colle
    I think you are very right. But both the forums and facebook could go hand in gloves. You can't simply ignore the importance of one over another. All of them have their place in the internet marketing. Even though facebook have a great number of people, not everybody has the same interest there that is why there groups and no single group in my opinion can be bigger than our warrior forum.
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  • Profile picture of the author sbucciarel
    Banned
    A forum such as the Warrior Forum has much greater value to me than Facebook and other social media. I don't interact with people on social media very much. I can't find the useful information that I want on social media without digging through a ton of spam. Really, I don't think you can even compare a well run forum with social media. They aren't the same kind of animal.
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  • Profile picture of the author Chris Donne
    I agre 100%. it would really be interesting to know how many people who plaster our facebook walls with link, actually make any money from it, to be honest i got so sick of only link being posted i blocked links on my wall, that way you strike up conversation and form good relationships, then if you or they have something good and worthwhile to offer it has far more impact.

    Socil media is exactly that, its not there to spam your offer. Just a thought
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    • Profile picture of the author gibsonfan57
      Great post, can't argue with that. Since starting CPA, I have kind of been wondering if it would be ethical to market CPA offers on forums or to put a link in forum sigs, if the forum allowed such things.
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  • Profile picture of the author William Veasley
    Hey,

    Thanks for taking the time to share that with everyone!

    I totally agree with you dude! Forums like this are totally awesome and great go participate in. I haven't been a member of this forum for very long, but I'm already seeing the huge benefits of being a member. This is the best community I have ever been a part of & I'm a active member of many other forums.

    I'm really excited I stumbled upon this awesome forum!

    Personally,
    I don't even like Facebook never have & don't think I will ever be using them. Now I would go as far to say that Warrior forum would be more beneficial. I think it matter more on how you use both of them. I think it's best to use your favorite social networking sites & forums like this together for maximum benefit!

    Just my 2 cents.

    Thanks again!

    God bless,
    William Veasley
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    • Profile picture of the author ebusinesstutor
      Glad everyone liked the post.

      I do like social media and I don't suggest people ignore it, I was just suggesting people also include forums in their social media campaigns.

      I do find the deepest relationships I seem to form online and the best sources of information are in dedicated forums.

      And there are great forums not only for my business interests, but also for my hobbies. Great fun to chat about things like star gazing, science fiction and fantasy, and Native American flutes as well as my IM friends.
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  • Profile picture of the author Brandon Jones
    Facebook is like a useless brainwash in my opinion. Other than a great marketing tool I can see any other benefits in Facebook.

    The Warrior forum is a HUGE source of knowledge. You can browse here for months or even years and still find things that build your knowledge.
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  • Profile picture of the author THK
    Yep...I think forums are great. Topics are lot more targeted and many different views on each topic. Most of the active forums are moderated, so much harder to get away with misinformation, spam and such. That is a great plus.

    Originally Posted by ebusinesstutor View Post


    * Warrior Forum - 253,367 members who talk about Internet marketing
    * Cloudy Nights - 45,529 members who talk about astronomy
    * Mobile Read Forums - 95,133 members who talk about ebooks and ereaders.
    The numbers you posted most probably are not accurate. I think you collected those from the number of "registered users". It seems like out of these 3 only cloudy nights have more active people than it suggests. Other two are way off. One has 50% and the other 10% of the number suggested.

    Ofcourse my source (quantcast) is not accurate either but multiple accounts, inactive members seems to be a part of these communities so I go with the conservative estimate. It does not take anything away from the usefulness of a forum, simply an observation.

    Tanvir
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    • Profile picture of the author ebusinesstutor
      Originally Posted by THK View Post

      Yep...I think forums are great. Topics are lot more targeted and many different views on each topic. Most of the active forums are moderated, so much harder to get away with misinformation, spam and such. That is a great plus.



      The numbers you posted most probably are not accurate. I think you collected those from the number of "registered users". It seems like out of these 3 only cloudy nights have more active people than it suggests. Other two are way off. One has 50% and the other 10% of the number suggested.

      Ofcourse my source (quantcast) is not accurate either but multiple accounts, inactive members seems to be a part of these communities so I go with the conservative estimate. It does not take anything away from the usefulness of a forum, simply an observation.

      Tanvir
      Yes, Tanvir.

      The numbers are for registered users, not active ones. However, it is still a good indication of relevant sizes of forums.

      And many guests read the forums without registering as well as they may find the forum posts via search engines. For example, when you search for telescope info and reviews, Cloudy Nights comes up very high and the searchers would not be members.

      All 3 of the forums I mentioned are very active with lots of new daily posts. The main forum at Warrior is actually so busy, I can't keep up with it every week. The Warrior JV forum, I can log in once per week and get updated.
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  • Profile picture of the author marquisman
    I could not agree more with you. Yes social sites such as FB are great and will get even better but they, as you suggest, do not have the focus that a forum can provide.
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  • Profile picture of the author adils29
    I would just like to add here that even though i agree that forums offer more substance and knowledge on a focused subject but the greatest advantage of FB is that each message is viral and can be reached instantly to your network in a more quicker way manner than forums..FB can be more powerful if someone initiates a group /or a FB page there on a focused and serious network marketing subject ..What do you guys think?

    Cheers,
    Adil
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    • Profile picture of the author eccentric
      Facebook/Twitter has become such a buzz words that even Google has launched Google Buzz, But if these Social Medias are more powerful and useful for business (Specially for Lead Generation and Support) from relatively old Social Media Type Forums?

      While advertising executives desperately search for the best ways to target audiences through Facebook and Twitter, there’s another social media format that is proving to be a highly effective tool for reaching consumers. According to a new white paper released from PostRelease, “If the Holy Grail of marketing is a band of self-motivated enthusiasts proactively recommending your product, then the Grail’s secret location could very well be the world of online forums.”


      Personally, I wouldnt say Facebook is better than Forums or vice versa. None of them can replace the other as both have got their own importance. Facebook is more on network, connecting people whereas forums are based on discussions on particular topics. People know which one is more relevant to discuss topics and can share knowledge as the moderators are there to control over the issues on irrelevant topics. In my opinion, both things will make their way without making any negative impact on the other.


      Regards,
      Eccentric
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      • Profile picture of the author ebusinesstutor
        Originally Posted by eccentric View Post


        Personally, I wouldnt say Facebook is better than Forums or vice versa. None of them can replace the other as both have got their own importance. Facebook is more on network, connecting people whereas forums are based on discussions on particular topics. People know which one is more relevant to discuss topics and can share knowledge as the moderators are there to control over the issues on irrelevant topics. In my opinion, both things will make their way without making any negative impact on the other.

        Regards,
        Eccentric
        True. Twitter, Facebook and forums all have their place. My reason for the original post was for people to realize that forums could be just as powerful as Twitter and Facebook in building their online income, so not to forget about forums.
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        • Profile picture of the author paulie888
          Originally Posted by ebusinesstutor View Post

          True. Twitter, Facebook and forums all have their place. My reason for the original post was for people to realize that forums could be just as powerful as Twitter and Facebook in building their online income, so not to forget about forums.
          Exactly, they're both complementary, and it's great that you pointed out how similar forums are in some ways to social media platforms. In my opinion, it'd require more effort and time to build a presence on forums as they're slower-moving and you can't really rely much on a rich multimedia experience here, meaning you have to express yourself a lot more through posts.

          But it'd be worth it though, especially if you're trying to make your presence felt in a large forum that has a large interconnected member base with deep relationships just like this one!

          Paul
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          • Profile picture of the author ebusinesstutor
            Originally Posted by paulie888 View Post

            Exactly, they're both complementary, and it's great that you pointed out how similar forums are in some ways to social media platforms. In my opinion, it'd require more effort and time to build a presence on forums as they're slower-moving and you can't really rely much on a rich multimedia experience here, meaning you have to express yourself a lot more through posts.

            But it'd be worth it though, especially if you're trying to make your presence felt in a large forum that has a large interconnected member base with deep relationships just like this one!

            Paul
            I believe it takes just as much work to connect successfully in other social media as it does in forums. I just ran a successful local Twitter campaign, but it took me just as many hours to build it as a successful forum campaign.

            Slower moving? This Warrior Forum has more posts in a day than I can keep up with!
            I have to subscribe to the ones I want to follow.

            Even in non-IM forums, I still get work sometimes. In Astronomy forums for example, I never post links to any of my IM stuff, but people read my profile and PM me sometimes about what I to.
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    • Profile picture of the author ebusinesstutor
      Originally Posted by adils29 View Post

      I would just like to add here that even though i agree that forums offer more substance and knowledge on a focused subject but the greatest advantage of FB is that each message is viral and can be reached instantly to your network in a more quicker way manner than forums..FB can be more powerful if someone initiates a group /or a FB page there on a focused and serious network marketing subject ..What do you guys think?

      Cheers,
      Adil
      True, the viral nature of Facebook is impressive. Forums can tap into some of that as well. Did you notice at the bottom of each of our posts, there are buttons to "tweet" or facebook the post?

      Also forum posts are well indexed by search engines and the content is around for years and can provide backlinks and traffic to your web sites years later.
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  • Profile picture of the author garyv
    While I totally agree, that this forum is a huge benefit to anyone that wants to do business online, I'm finding that a properly run social networking campaign can also be extremely beneficial.

    Many recent studies are showing that young people, and those coming onto the internet for the first time are increasingly moving away from not only email communications, but anything to do with websites or being tied to their computer. They are moving in droves to their iphones, ipads, smart-phones, etc. And social networking takes advantage of this in a huge way. To ignore it would just be leaving money on the table.
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  • Profile picture of the author GreenMachine
    I realize that forums are more specialized, but that is what helps drive these social networking sites... Sure I can't find any useful marketing conversations on FB.. but then again my FB friends wouldn't really want to visit the warriorforum either... I think they are both necessary in different ways. I appreciate FB for the fact that everyone is there an accessible.. Even people I haven't seen since grade school can manage to find me... However I will always crave the community that is created by active forums...
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  • Profile picture of the author sam770
    WF is a better source than FB, no dough about that
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    • Profile picture of the author Kay King
      While I have no doubt social media can be highly beneficial - I don't like it.

      To me, it's right up there with shopping. I don't enjoy it so I do it as little as possible

      If I'm missing a great opportunity...oh well.

      kay
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      • Profile picture of the author trini
        At the heart of Social Media lies user generated content and actions.

        The same user generated content powers tight knit, valuable forums like WF.
        Both Facebook and Forums have their space and there is some overlapping.
        See how this forum is well served with tools to spread the content created by Warriors, virally using the major social media marketing channels.

        What is tremendously fascinating for me as a marketer is to see how Facebook is integrating into the very fabric of our daily online and offline lives.

        It is a living lesson in successful integration marketing!
        Just look at the pervasiveness of the Facebook Like across the net and
        the similiar fast reach of Facebook connect.

        Much to learn from Facebook and from WF .

        Stay Sunny,

        Michelle
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  • Profile picture of the author Rukshan
    What about twitter? It also a compulsory tool to communicate among us. Specially I get break news type messages from required companies like Hosting, News sites, social media etc
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  • Profile picture of the author ChiTownRoc
    As much as I like to connect with people I still don't get the hype about Facebook.

    What irratates me is when people are giving Facebook boot camps and are not IM people. They are already millionaires in diet/exercise or are artists, who tend to get more fans anyway by their nature.

    I'd rather spend my time connecting in forums. Seems like the time to network or connect with people is way shorter. People are checking in and really giving their input unlike in FB where one person for the most part is doing all the talking.
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  • Profile picture of the author hilaryaustin
    Originally Posted by sadicool View Post

    the partnership with google.. and farmville got facebook more popular
    And that Mafia Zynga era made facebook clickers gone wild. And other applications that eventually was the most prioritize activity for facebook users.
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  • Profile picture of the author donhx
    Like so many things, its horses for courses. WF is the best in class. FB is best in its class. It is important, as you say, not to get confused by that.
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    • Profile picture of the author ebusinesstutor
      Originally Posted by donhx View Post

      Like so many things, its horses for courses. WF is the best in class. FB is best in its class. It is important, as you say, not to get confused by that.
      True, but sometimes people seem to focus on the latest "superstar" marketing concept and forget the basics.

      Although email marketing seems "old hat" right now, it brings me thousands of dollars a month.
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      • Profile picture of the author Shannon Herod
        Originally Posted by ebusinesstutor View Post


        So when you are planning your next social media campaign, make sure you include the forgotten social media: Forums!
        That is a fantastic point. But, also consider that the only reason groups do not have as many members or as much content as forums do is because they are so new.

        I believe we will see a shift from the traditional forum over to Facebook groups in the near future. That is not to say forums are going to go away, but I believe groups will grow at a much faster and more viral rate in the near future than a forum will ever have the ability to grow.

        So, forum marketing is important, but making sure you stay current with new viral trends is also very important as well.
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  • Profile picture of the author Nithiyaah
    Hi Guys,
    Thanks for sharing all of your views & opinions here. I strongly feel that WF has more to offer in the aspect of Internet Marketing. But, FB is still playing a big role in connecting with new friends & customers from worldwide and I also do love their advertising feature which bring more customers to our business. In my opinion, both have their own role in building our successful online business.
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  • Profile picture of the author MWGrubb58
    Yep. FB and WF have their own special benefits. It is a matter of learning the strengths of both to get the most from them.

    Many forums have their own rules, or should I say, "character," that you need to be aware of.

    Social media like FB and Twitter, are still like the wild west...

    Just keep yer guns ready, pardner.
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  • Profile picture of the author Social Experts
    Nice post i think one thing WF needs to do is have Like+Share buttons under posts to get a bit more traffic.

    Just my 2 cents!
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    Chill.

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    • Profile picture of the author ebusinesstutor
      Originally Posted by Matt Minto View Post

      Nice post i think one thing WF needs to do is have Like+Share buttons under posts to get a bit more traffic.

      Just my 2 cents!
      Actually they, do Matt. When I look at forum posts in Warrior Forum, I see buttons for Facebook, Twitter, Digg, Technorati and Del,icio.us.
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      • Profile picture of the author Social Experts
        Originally Posted by ebusinesstutor View Post

        Actually they, do Matt. When I look at forum posts in Warrior Forum, I see buttons for Facebook, Twitter, Digg, Technorati and Del,icio.us.
        Ahhh they do too! I missed it I was looking for Like + Share buttons. My mistake!
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        Chill.

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      • Profile picture of the author TimG
        Originally Posted by ebusinesstutor View Post

        Actually they, do Matt. When I look at forum posts in Warrior Forum, I see buttons for Facebook, Twitter, Digg, Technorati and Del,icio.us.
        Just goes to show how we can tune things out without even realizing it. Those buttons have been staring at me and I've never even used them for postings in this forum.

        Regarding forums and Facebook. I find that I spend more time in the WF then I do on facebook. Right now facebook for me is a discombobulated mess due to so many postings taking place. I can barely keep up with everyone on my friend list.

        I know groups will help clear that up but finding the time to sort everything out for me has ben my latest challenge.

        Respectfully,
        Tim
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  • Profile picture of the author sakari
    Both are the same to me, addictive and informative. Go WF!
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  • Profile picture of the author CDarklock
    Originally Posted by ebusinesstutor View Post

    With all the social media hype, people seem to forget that forums like Warrior Forum still have a place.
    I'm curious.

    Why did you post this here? It seems like you should have posted it on Facebook. After all, since everyone here is on the Warrior Forum, you're sort of preaching to the choir.
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  • Profile picture of the author coluden
    I agree too. As quirky as forums can get these days, they remain highly targeted to their niche and therefore offer more value, in my opinion. Volume aside, a forum is also a great place for gathering information, as you mentioned earlier. FB is great for targeting specific groups of people, but only after you have signed up for an advertising account, or so is seems.
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  • Profile picture of the author masterofinternate
    Nice presentation ebusinesstutor....
    Firstly there's no comparison of Forum with Facebook.I think WF make us comfort to share our knowledge,collecting suggestion and even solving our personal problem too.FB are not so friendly as WF and a huge source of spam.I'm not ignoring FB because it's a strong social marketing media.I'm just lightening on the basic difference of these two.Forum is the sharing place of knowledge and FB helps in crating Social network.So both are important.
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  • Profile picture of the author butch04
    Nice post I agree with what you said.

    Forums will always have a place on the Internet.

    You can get great information on a very specific topic.
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  • Profile picture of the author MarksWineClub
    Isn't finding where your customers gather a main point of any marketing exercise?

    Great advice, but easier said than none in many niche's which don't have forums which are as defined as this one.
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  • Profile picture of the author Jay Rhome
    I'm curious.

    Why did you post this here? It seems like you should have posted it on Facebook. After all, since everyone here is on the Warrior Forum, you're sort of preaching to the choir.
    Well I'm glad he did as I'm not on FB or the other Social Mediat networks yet. And it makes total sense to me. BTW I do plan to be on FB, Twitter and LinkedIn by Friday and build this up.

    Isn't finding where your customers gather a main point of any marketing exercise?
    Good point!
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    • Profile picture of the author CDarklock
      Originally Posted by Jay Rhome View Post

      Well I'm glad he did as I'm not on FB or the other Social Mediat networks yet.
      So... when he says not to overlook regular old forums... how does that help you?

      I mean, he came to a forum to tell people not to spend so much time on Facebook that they forget about forums.

      Aren't the people who need to be told that on Facebook - and not on a forum?

      It's not a criticism, I think he's got a good point. It just seems like he came and announced it to people who already knew it.
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      "The Golden Town is the Golden Town no longer. They have sold their pillars for brass and their temples for money, they have made coins out of their golden doors. It is become a dark town full of trouble, there is no ease in its streets, beauty has left it and the old songs are gone." - Lord Dunsany, The Messengers
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      • Profile picture of the author Jay Rhome
        Originally Posted by CDarklock View Post

        So... when he says not to overlook regular old forums... how does that help you?

        I mean, he came to a forum to tell people not to spend so much time on Facebook that they forget about forums.
        I'm in offline consulting, and I had never thought of using forums for my clients as a "social" strategy, so it does help. And for myself when I do specialize in a field, to target clients I can join an industry forum where my prospects happen to be, if there is one big enough for that objective.

        I'm "old school", like 2 years behind, as I'm fairly up to date in many IM strategies, but have avoided social media so far. As I've decided to go that route in 2011, I would have neglected forums if not for that info.

        Anyway, I see your point, but it can be good to preach to the choir once in a while
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        • Profile picture of the author claudemai
          I like Facebook but i love warrior forum. .
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        • Profile picture of the author CDarklock
          Originally Posted by Jay Rhome View Post

          Anyway, I see your point, but it can be good to preach to the choir once in a while
          Well, now that you explain a bit more, I see your point too.
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          "The Golden Town is the Golden Town no longer. They have sold their pillars for brass and their temples for money, they have made coins out of their golden doors. It is become a dark town full of trouble, there is no ease in its streets, beauty has left it and the old songs are gone." - Lord Dunsany, The Messengers
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  • Profile picture of the author LauraJames
    Without question, the importance of forums will continue. A forum, such as the Warrior Forum, allows for an exchange of information. To me, topics covered within a forum would likely be ignored within a format such as Facebook.
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  • Profile picture of the author JonAlfredsson
    Although I also find FB to be effective when it comes to marketing, it's undeniable that I can interact more in forums. And I agree that forums have a target topic, which will also bring targeted visitors.
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  • Profile picture of the author gvannorman
    I personally prefer WF over FB. This is mainly because the people here are all interested in what I am doing. Sure on facebook I can update my status, but here I can tell you guys my plans, and have them broken down to make sure that I am barking up the right tree.
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  • Profile picture of the author DIGITALCHAMELEON
    More of my traffic came from forum posting, thus I love WF a great way to have more backlinks and traffic.
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  • Profile picture of the author scorpio007
    I totally agree.. I think that forums are a great place to talk to many other ppl about many different subjects...I feel that facebook is mostly for keeping in touch with ppl
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    • Profile picture of the author ebusinesstutor
      Originally Posted by scorpio007 View Post

      I totally agree.. I think that forums are a great place to talk to many other ppl about many different subjects...I feel that facebook is mostly for keeping in touch with ppl
      Yes, both attract people. But forums are topic related. They bring together people with an interest in the same topic.

      Where Facebook brings together your network of acquaintances, regardless of their interests. FB groups can be used for topics as well, but do not yet seem to have the depth of people and knowledge that a good forum does.
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  • Profile picture of the author pethanks
    Forum sites and social networking sites are unique. They function in a different way. I think you can't compare them.
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    • Profile picture of the author paulie888
      Originally Posted by pethanks View Post

      Forum sites and social networking sites are unique. They function in a different way. I think you can't compare them.
      Agreed. They are both very different platforms, and the level and mode of interaction is certainly different - it'd be like an 'apples and oranges' type of comparison.
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  • Profile picture of the author intesols
    Both are helpful.....I don't like facebook at all most of non reletd people visiting your site.
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  • Profile picture of the author hilaryaustin
    i guess the only advantage for facebook are online applications and pictures of your friends.
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