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Article Marketers, Have You Ever Changed the Links in Your Resource Box...

by King Shiloh Banned
8 replies
after the article has gone LIVE on EZA directory database for some time, days, weeks...?

If yes, why?

Does it have any advantages?

If no, why?

Does it have any disadvantages?

I ask because I'm thinking of changing some links in my resource box because they are not converting at all.
#article #box #changed #links #marketers #resource
  • Profile picture of the author Sheryl Polomka
    I have changed links only because the articles were old and the sites they were linking to didn't exist anymore, so I changed the link to more current sites.

    I certainly didn't do it for any other advantage than to build backlinks to sites that are current. If you change the links your article will go through the approval process again and I've actually had a couple rejected even though they were previously live.
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  • Profile picture of the author NicoleBeckett
    You can certainly change them. I've changed a couple on old articles after I found better anchor text that was similar, but converted better. But, as Sheryl pointed out, you will have to go through the approval process again. And, bear in mind that anyone who syndicated the old version of your article won't have the updated changes.
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  • Profile picture of the author RunningBear
    Good to know. As an article marketing newbie I was wondering the same thing. I have already changed my author name twice and as I learn more, I can see myself changing my links. It is a bummer that syndicated articles are not affected--but I guess, when an article is published, the control of the released version is out of your hands.
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  • Profile picture of the author tpw
    I have changed mine, either because of low conversion, out of date, change in direction, wanting to convey a different marketing message, and to add some link juice to different URLs.

    All were good reasons, and you should consider doing such things when it makes sense to do them.
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    Publish Coloring Books for Profit (WSOTD 7-30-2015)
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  • Profile picture of the author Chri5123
    I admit shamefully that I have NEVER changed a link with EZA, cause it has to be re-reviewed but thanks for reminding me - think it is about time that I checked through some of my old articles.
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    • Profile picture of the author Devid Farah
      Hey King Shiloh,

      It is always worth changing your resource box if the CTR is very low, often a change of text to more of a call to action can re-vitalize the article and drastically improve the CTR ratio.

      If your article has a low CTR then you may as well change the resource box to see if you can improve the CTR.

      A “Call to action” can be the difference between a 5% CTR moving to a 35% CTR.

      Test it and see,


      All the best,
      Devid
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      • Profile picture of the author Alexa Smith
        Banned
        EZA has changed its policies about this.

        Your article now remains live (which it never used to) pending and during the reviewal process, which they "normally attend to within one business day" (Chris Knight's own words, in an email replying to a related question I asked him).

        In other words, there's no downside at all to doing this, now.
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      • Profile picture of the author Dean Shainin
        Originally Posted by Devid Farah View Post

        Hey King Shiloh,

        It is always worth changing your resource box if the CTR is very low, often a change of text to more of a call to action can re-vitalize the article and drastically improve the CTR ratio.

        If your article has a low CTR then you may as well change the resource box to see if you can improve the CTR.

        A "Call to action" can be the difference between a 5% CTR moving to a 35% CTR.

        Test it and see,


        All the best,
        Devid
        Words of wisdom here. Testing the resource is vital...

        Using this example I changed this resource:

        Dean Shainin has helped hundreds of Internet marketers create wealth from their own online information product empire using article marketing tactics, secrets and techniques. Get $297 of F-R-E-E Videos, Reports, Audios, Squeeze Pages, Keyword Tools and Content by Subscribing to a FREE Trial of "Article Marketing Wiz 15 Day eCourse". at: URL goes here

        Get Your Free Secret Report Here! ---> URL goes here


        To this resource and noticed the CTR went way up even though I thought the first one was so much more compelling...


        Would you like to discover more <article marketing tips> <--- this is the anchor text?

        Go here now to download your FREE secret article marketing report that shows you how to make $250+ per day! => URL goes here
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