3 Tips to Make Better Connections - The Money Is Not in the List
The list is just a group of numbers.
The money is in the *people* in the list, and more importantly, the people whom you connect to.
Some folks on your list are there for the freebies. Others subscribed in the name of doing you a favor. Some genuinely want what you have to offer. These are the people you want to make connections with.
1 - Ask Questions
Form the habit of asking frequent questions with your email and blog copy. The people want to be heard; some readily offer their opinions while others are as quiet as a church mouse until engaged with a question.
2 - Listen
After asking a question, listen. Wait for answers and process them.
Reacting to an answer without thinking it through is not listening. It's hearing, and tuning out. Resist the urge to enter a discussion with preconceived ideas held in mind. You can't listen if your mind is full; no room to store the new insight.
3 - Be Persistent
Ask, wait and listen over a period of time. I've converted people afters months, or sometimes almost a year. Everybody moves at their own pace, and besides, if you try to rush this process it won't work. Force negates. Whenever you try to force things, things wind up going poorly.
Make connections. Pay less attention to the stats and pay more attention to each individual who offers you the privilege of opting in to your list.
How do you make connections?
âThe first draft of anything is shit.â ~Ernest Hemingway
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