Hi All, I posted this two weeks ago on a thread that had already been around for a while and haven't gotten any response, so I am turning this into its own new thread as I would like to get people's input ...
Do you use your real name for your internet marketing business.
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Hi All,
I posted this two weeks ago on a thread that had already been around for a while and haven't gotten any response, so I am turning this into its own new thread as I would like to get people's input ...
I recently read in some sales letter about a regular Joe Schmo who made good in IM. And transformed from David deAngelo to Eban Pagan (recognized Top Tier Guru.).
So now, it has me wondering whether any of the names out there are the people's real names. Kern, Filsaime, Fladlien, Reese, Dyson ... - the list goes on. Are these all fake names?
It seems there are might be a few reasons to go with an alias if you are planning on having a very public name.
1) Privacy -- don't want crazies looking you in the phone book.
2) Branding - maybe you are in a variety of niches, and want to retain a persona that appears to be consistent
3) Empathy -- for lack of a better term, choosing a name/persona that you think people will identify with so their resistance to your sales pitch is lowered. (Actually, a very interesting WF discussion over at Using A Female Alias For Your Campaigns... on the question of the appropriateness of men using a female alias.)
I have not yet built up my IM empire , but in preparation for doing so, I'm trying to figure out whether I should start an alias.
For maximum stickiness, I would want to present myself as a real and genuine person rather than some disembodied email address. But I'm wondering whether I should choose to do so under a name different than my real name.
My main motivation for building an alias is privacy, and not just for the desire to retain a certain wall between a public figure and my personal life/family, but also, in my case, because I work a full time job and I just think it would be awkward for potential/future employers/colleagues to run across my name (remote possibility, but you never know) in this context (e.g. Google search turns up sales page) and wonder how I really spend my time.
Now, I wouldn't be switching gender or anything like that, and I might even pick a name that's not very different that my real name, as long as it is just different.
This name would go on a blog header, as blog post author, on articles posted to directories, even on sales pages - "from the desk of: [name]", so that in search engines it would all be consistent. Then of course, I can't forget things like auto-responders, etc. It just all seems very daunting.
It seems the body of people most comfortable with this idea are those who write articles, and for whom the usage of pen names is a long and taken-for-granted habit. However, what I'm talking about goes way beyond authoring articles to every other facet of the public-facing name. For example, if somebody pays me via PayPal, I don't recall whether PayPal will show my personal name (which of course to PayPal or anything related to legal or financial I would give my real name).
So, for anybody who's still reading this post ( ), what are your thoughts on all this? Do you use an alias? What has your experience been? Especially, if you retain a "day job" and you don't want the two to mix (at least until you are ready for it). Any advice you would give?
Thanks in advance for your input. Not that I've been overthinking it (:confused , but I want to make a decision and move on.
I posted this two weeks ago on a thread that had already been around for a while and haven't gotten any response, so I am turning this into its own new thread as I would like to get people's input ...
I recently read in some sales letter about a regular Joe Schmo who made good in IM. And transformed from David deAngelo to Eban Pagan (recognized Top Tier Guru.).
So now, it has me wondering whether any of the names out there are the people's real names. Kern, Filsaime, Fladlien, Reese, Dyson ... - the list goes on. Are these all fake names?
It seems there are might be a few reasons to go with an alias if you are planning on having a very public name.
1) Privacy -- don't want crazies looking you in the phone book.
2) Branding - maybe you are in a variety of niches, and want to retain a persona that appears to be consistent
3) Empathy -- for lack of a better term, choosing a name/persona that you think people will identify with so their resistance to your sales pitch is lowered. (Actually, a very interesting WF discussion over at Using A Female Alias For Your Campaigns... on the question of the appropriateness of men using a female alias.)
I have not yet built up my IM empire
For maximum stickiness, I would want to present myself as a real and genuine person rather than some disembodied email address. But I'm wondering whether I should choose to do so under a name different than my real name.
My main motivation for building an alias is privacy, and not just for the desire to retain a certain wall between a public figure and my personal life/family, but also, in my case, because I work a full time job and I just think it would be awkward for potential/future employers/colleagues to run across my name (remote possibility, but you never know) in this context (e.g. Google search turns up sales page) and wonder how I really spend my time.
Now, I wouldn't be switching gender or anything like that, and I might even pick a name that's not very different that my real name, as long as it is just different.
This name would go on a blog header, as blog post author, on articles posted to directories, even on sales pages - "from the desk of: [name]", so that in search engines it would all be consistent. Then of course, I can't forget things like auto-responders, etc. It just all seems very daunting.
It seems the body of people most comfortable with this idea are those who write articles, and for whom the usage of pen names is a long and taken-for-granted habit. However, what I'm talking about goes way beyond authoring articles to every other facet of the public-facing name. For example, if somebody pays me via PayPal, I don't recall whether PayPal will show my personal name (which of course to PayPal or anything related to legal or financial I would give my real name).
So, for anybody who's still reading this post (
Thanks in advance for your input. Not that I've been overthinking it (:confused
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