Internet Marketing before getting started!

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It is a nightmare for those embarking on a Internet Marketing Career full time or part-time. Especially those without computer knowledge or less savvy. So it's important to understand some basic terms. See below:

Affiliate: You sell other's people's product ( so called Vendor ) and the vendor pays you a commission. You are called Affiliate.

Affiliate Program : It refers to the sharing of revenue between advertisers and publishers. For example, the Merchant owns an online store selling e-books or software programs and it advertises on clickbank.com ( Publisher ). Whoever wishes to sell this merchant's product must apply for a clickbank account. The seller or middle man ( that is you ) representing this merchant through clickbank is now called the Affiliate.The earning is split 3 ways.Merchant - Clickbank - and you. Payment is by clickbank to you. When you start to do this it is called Affiliate Marketing

ASP: Application Service Provider.It provides access to software through the Internet for a monthly fee.

Autoresponder : A e-mail blaster configures to automatically send a pre-written email to target customers

CPC : Cost Per Click ( cost-per-action). A type of advertisement you place with the advertiser eg. GoogleAds for a fee. Each time a visitor click on your ad, Google will charge accordingly. If you agree to say $1.00 per click and if there were 50 clicks a month you will have to pay $50 to Google. However, you can set your limits per click per month.

CPM : Known as Cost Per Thousand. As an advertiser you pay the number of times the visitor view your banner ads to the website publisher. The charges may range from $2- $5 for every 1000 impressions or views.

Double opt-in: Most e-mail letters simply require a new subscriber to input their e-mail informations before receiving free e-books or newsletter.

FTP: File Transfer Protocol. A method of transmitting files across the internet.

Javascript : A programming language most often used to add interactive features to website

Meta tags : Descriptive words or phrases about a web page's content

PPL : Pay Per Lead. An affiliate program that rewards affiliates for conversions to leads.A lead might include a sign-up form,software download, survey contest or sweepstakes entry or sign -up for trial.


PPC: Pay Per Click. An affiliate program that rewards an affiliate for each unique click to the advertiser's website. For example, you place google adsense advertisements on your website and when visitors click on the ad, google will pay on agreed sum.

PPS: Pay Per Sale. An affiliate program that rewards affiliates based on each conversion to a sale such as when buying a product or service from the advertiser's website.

Pinging : The process of notifying the search engines of your new content.

RSS : Real Simple Syndication. A software that helps online publishers automatically share their information with other websites on an automated basis.

Search Engines: A huge data of information derived from the World Wide Web pages that a search engine company like Google or Yahoo compiles and makes available to users that are interested in finding information online.

Search Engine Optimization: The process of adjusting a website's content, links and meta tags in an attempt to influence the site's ranking in the database of a search engine.

Server : A computer connected to the internet that is specially designed to host websites and allow speedy access to their files via the internet.

Whois. An internet service that lists the owners of domain names.

XML: Extensible Mark-up language. An alternative to HTML which offers greater flexibility and power for the development of interactive features.
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  • Profile picture of the author George Sepich
    Forget all those terms. All you need to know is "traffic" and "conversions".
    All the rest will take care of itself.

    George
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    Need Help? GeorgeSepich.com Digital Marketing Solutions From George Sepich.

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  • Profile picture of the author Andrea Wilson
    A lot are confused between PPC and PTC. Geez~ Im so sorry for all the newbies who needs to encounter this words at their early stage. But they have to bear everything. A whole new dictionary of internet marketing related words.


    Andrea
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    • Profile picture of the author Gunedat
      I agree. Knowing the exact meaning of these terms will not really help you make money online. You need good offers, huge traffic, and great conversions.
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      I Should Put A Sig Here
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