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How Do You Know Or What Indicators Are Their That An Amazon Product Is A Good Product To Market?

by Chris C.
17 replies
I've decided to jump on the band wagon and give amazon a shot. As of right now, whenever I type one of the product names into google to check for competition the only kind of sites I see on the first page are authority sites.

Would you guys still say go for it even with this being the case?
#amazon #good #indicators #market #product
  • Profile picture of the author Joel Chue
    This has all to do with search engine optimization.

    You said... Authority sites are on first page which is pretty vague. But I take it that you're referring to sites like Amazon, Walmart or other shopping sites.

    Yes, they are Authority domains but what you're competing with are just deep inner pages of those sites. If you've a good understanding of domain name selection PLUS backlink strategies, overpowering those inner pages is usually a piece of cake.

    So go ahead. The biggest problem with Amazon is the low payout so it be best that you weigh the cost/benefit before you plunge in to building tons of Amazon sites

    Hope this helps

    Joel

    Originally Posted by Chris C. View Post

    I've decided to jump on the band wagon and give amazon a shot. As of right now, whenever I type one of the product names into google to check for competition the only kind of sites I see on the first page are authority sites.

    Would you guys still say go for it even with this being the case?
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    • Profile picture of the author Chris C.
      Thanks for the insight Joel...I know that the amazon commissions are really low, that's why I haven't tried it until now. The plan is to start off with cheaper products then once I'm getting the 20 plus sales a month or whatever it is to get a higher commission I plan to start marketing higher ticket items.
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      • Profile picture of the author Joel Chue
        If possible, I encourage that you go for mid to high ticket items at the start. A $100 sale, you only make $6-7.

        I don't see why you need to go for cheaper products. It's all about keyword research to find the higher end products.

        What's your approach if you don't mind me asking?

        One site for a product or you intend to build a site catering to many products?

        Joel

        Originally Posted by Chris C. View Post

        Thanks for the insight Joel...I know that the amazon commissions are really low, that's why I haven't tried it until now. The plan is to start off with cheaper products then once I'm getting the 20 plus sales a month or whatever it is to get a higher commission I plan to start marketing higher ticket items.
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        • Profile picture of the author Chris C.
          Ok, I'll do that. I plan on doing one site for a product. From looking around, it looks like a review site for amazon products is the best way to go. Do you agree?
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          • Profile picture of the author Joel Chue
            Yep, it works better that way and it's easier for the site to rank as well.

            Originally Posted by Chris C. View Post

            Ok, I'll do that. I plan on doing one site for a product. From looking around, it looks like a review site for amazon products is the best way to go. Do you agree?
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            • Profile picture of the author Chris C.
              By the way....Do you happen to know where I can get a good review page template? I plan on using wordpress on my own hosting.
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              • Profile picture of the author profitsforall
                Originally Posted by Chris C. View Post

                By the way....Do you happen to know where I can get a good review page template? I plan on using wordpress on my own hosting.
                I bought a lovely looking review template and installed it on my site.
                Looking through my web logs I found a visitor had come to my site by using a footprint in the template. (a standard bit of text).

                Plugging that search into google I was able to see loads of sites in a tonne of different niches. Essentially I, and many others had given away all our research. (I got enough niche ideas to build at least a couple of sites a week).

                Given that this was specifically a review template any site found with the footprint was a review site. (in fact there were at least two separate footprints)

                Unless you are going to change every piece of static text on your template (and keep changing it so if someone stumbles across one of your sites they can't find the rest) I would suggest going for a general purpose two column free wordpress theme (as suggested earlier). And swap out different themes every once in a while so all your sites aren't easily found.

                Whilst there still footprints on these themes it's likely using them will bring back a huge variety of sites making it less worthwhile.
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                • Profile picture of the author PhoebeSmellyCat
                  Originally Posted by profitsforall View Post

                  I bought a lovely looking review template and installed it on my site.
                  Looking through my web logs I found a visitor had come to my site by using a footprint in the template. (a standard bit of text).

                  Plugging that search into google I was able to see loads of sites in a tonne of different niches. Essentially I, and many others had given away all our research. (I got enough niche ideas to build at least a couple of sites a week).

                  Given that this was specifically a review template any site found with the footprint was a review site. (in fact there were at least two separate footprints)

                  Unless you are going to change every piece of static text on your template (and keep changing it so if someone stumbles across one of your sites they can't find the rest) I would suggest going for a general purpose two column free wordpress theme (as suggested earlier). And swap out different themes every once in a while so all your sites aren't easily found.

                  Whilst there still footprints on these themes it's likely using them will bring back a huge variety of sites making it less worthwhile.
                  I'm so sorry and I think it may be because it's past my bedtime, but I have no idea what you've just said.

                  Maybe tomorrow after I've had my coffee...

                  Could you explain a bit in newbie terms?
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                  • Profile picture of the author hypnoskills
                    Originally Posted by PhoebeSmellyCat View Post

                    I'm so sorry and I think it may be because it's past my bedtime, but I have no idea what you've just said.

                    Maybe tomorrow after I've had my coffee...

                    Could you explain a bit in newbie terms?
                    Ok, say you use SuperCoolReviewTheme for all of your review sites. Most themes put something in the footer like "Theme: SuperCoolReviewTheme by SupercoolThemeAuthor".

                    If someone puts that as a search term in Google, they'll get all of your review sites (and anybody else's who've used that theme) and be able to find out all your niches.

                    If you switch up between a few generic 2-column themes, nobody's likely to search for their footprint because they would likely get a bunch of blogs, because they're not dedicated review themes.

                    That was my understanding, someone correct me if I misunderstood.

                    Brian
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                    • Profile picture of the author profitsforall
                      Originally Posted by hypnoskills View Post

                      Ok, say you use SuperCoolReviewTheme for all of your review sites. Most themes put something in the footer like "Theme: SuperCoolReviewTheme by SupercoolThemeAuthor".

                      If someone puts that as a search term in Google, they'll get all of your review sites (and anybody else's who've used that theme) and be able to find out all your niches.

                      If you switch up between a few generic 2-column themes, nobody's likely to search for their footprint because they would likely get a bunch of blogs, because they're not dedicated review themes.

                      That was my understanding, someone correct me if I misunderstood.

                      Brian
                      lol - and while I was typing my massive replyh on footprints you came and posted something that was short, to the point and answered things in a newbie friendly way.

                      Reminder to self : Why use a thousand words when 50 will do.
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                  • Profile picture of the author profitsforall
                    Originally Posted by PhoebeSmellyCat View Post

                    I'm so sorry and I think it may be because it's past my bedtime, but I have no idea what you've just said.

                    Maybe tomorrow after I've had my coffee...

                    Could you explain a bit in newbie terms?
                    Sure. With any template there is sometimes text already populated that can be used by someone in the search engines to find sites using that template. It's called a footprint.

                    For example most wordpress sites have "Powered By Wordpress" at the bottom. If you typed that in to google it would find thousands upon thousands of websites.

                    Now imagine a review theme - and on the side bar it has "Subscribe to our mailing list and receive all our reviews as soon as we write them".
                    (that's plucked out of the air by the way, not a real example).

                    That exact phrase isn't likely to be on too many sites. So someone who knows that a certain review theme has this text on there as default can type it in to google and find pages and pages of review sites.

                    So if someone was stuck for niche ideas to review they can plug in the footprint and find a load of sites and niche ideas.

                    You can either replace all the text in a review theme with a different version, meaning your pages wont show up in that search. But if you use the same phrase on all your sites then a visitor to one of your sites, could use it to find the others.

                    I followed a popular course that recommended a review template. And using the search I saw someone find my site with, was able to find hundreds of sites built using the same method.

                    By using free non review related themes you stand less chance of someone finding your site this way. By using different ones for different sites, it reduces the chance someone will find all your sites.

                    Of course - if you put a standard bit of text on all your sites that isn't commonly used then that could be used to find all your sites too. So that's something else to consider when building your sites.
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  • Profile picture of the author Sheryl Polomka
    It might depend on what type of Authority sites they are. If they are youtube, Ezine articles, hubpages, those sort of sites then yes you can outrank them. Like Joel said, although they are authority sites they are pages within those authority sites so you can outrank those pages.
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  • Profile picture of the author Michael Franklin
    Honestly, some of the simplest WP 2 column templates are really good for a review-style template. Another option is to search google for various popular categories and products on amazon. You will come across some Amazon review sites in the results. Check them out and see what template they use (usually the footer of the blog will tell you!).
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    • Profile picture of the author Chris C.
      Cool..I'll give it a go.
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      • Profile picture of the author smartdoctor
        Do your keyword research right and you are good to go
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        • Profile picture of the author Jeannie Crabtree
          You could always make your first site a review of a high priced item, which might need
          some accessories or something to accompany it.

          This mixes up some low cost with higher cost items and gets you moving up the pay scale right out of the gate.
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  • Profile picture of the author hypnoskills
    It comes from having to explain computer stuff to my mom.
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