What should I do, study English or focus on the Dutch market?

49 replies
Hi there,

I'm pretty ambitious, I want to be successful (like everyone).

I have one disadvantage, I'm Dutch. My first language is Dutch, my second language is English.

I want to focus on the English market because in my opinion there are not a lot of possibilities in the Dutch market and the English market is way bigger. But my problem here is, I have awesome idea's and all that, but I really need to improve my English in order to achieve something.

This is a dilemma for me, because the smaller Dutch market is easy to role into, I still focus on the way bigger market.

So I ask you for an opinion. Should I study English or focus on the Dutch market? I want to write articles, make video presentation's, without the bad grammar I use.

Now there's the Dutch market, easy to SEO on, but yet my only option is Adsense it almost feels like. There are a few affiliate programs but they don't suit the niche I'm focussing on (the IM niche).

Thanks!
#dutch #english #focus #market #study
  • Profile picture of the author genietoast
    You could possibly tackle both markets, and your English is actually very good. Just a few spelling and punctuation errors here and there. But that can all be corrected with careful proofreading.

    If you don't feel comfortable with writing English (which I don't see the problem) then you can always outsource your writing to a native English speaker. Warrior Forum has plenty of writers that can help you with that.

    On the internet, try not to let volume be the overall determinant of your success. Think "conversion to sales". If you SEO for the Dutch market, you definitely have a higher advantage. Being Dutch yourself, you probably have better insight about Dutch customers and their buying habits.

    Write in a manner that appeals to your target audience, provide them value and convince them to buy from you without sounding spammy or hypey. Perhaps you can create a product written in Dutch that you think would sell very well in the Dutch market.

    At the same time, you can also try to go for the English-speaking market. Google.com and Google.nl will produce different keyword results for you, however. Keep that in mind.

    The great thing about the internet is that you can work on several projects at once if you wish to. It's completely your choice.
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  • Profile picture of the author daangertenaar
    Thanks Genietoast,

    The problem is that I don't have many words to "choose" from. I sometimes get amazed by the pieces of text I see written by the Native English writers/speakers.

    You have a point there, volume should not be the issue. I guess I should focus on both markets as I learn everyday.

    I don't know why I get demotivated by thinking of setting up a blog for the Dutch market. But maybe this is a great idea, if done right!
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    • Profile picture of the author stillstranger
      Genietoast is absolutely right.

      I know the feelings of "Just a few spelling and punctuation errors here and there" because I'm native Russian. I've been thinking long time before I started. So far my _ru.html files performed much, much better then _eng.html. But I made another mistake because my only option for pages in Russian is/was Adsense as well. Now, when I'm having a problem with Adsense, all my sites are useless! This is typical lesson of all eggs in one basket - keep it in mind and start from Dutch.

      I found work with KW in Russian quiet funny and - generally - business more complicated then in English only.

      Good luck
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      • Profile picture of the author KatyaSenina
        Originally Posted by stillstranger View Post

        Genietoast is absolutely right.

        I know the feelings of "Just a few spelling and punctuation errors here and there" because I'm native Russian.
        Oh, really? What a coincidence... Me too. I'm from Moscow originally.
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        • Profile picture of the author stillstranger
          I knew that ))))

          KatyaSenina... How funny life can be... 100% Russian name, writing in Dutch, on English forum from US...
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          • Profile picture of the author stillstranger
            Нина Кривенко из Севастополя/Portsmouth UK, приятно познакомится xxx
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            • Profile picture of the author Martin Luxton
              The problem is that I don't have many words to "choose" from. I sometimes get amazed by the pieces of text I see written by the Native English writers/speakers.
              Please don't let that impress you too much

              Simple writing is usually better and you have to remember that the reading levels of a high percentage of your prospects are similar (or lower) than yours.

              Big words don't equal big sales.

              Let me give you an example of what I mean.

              My dad had a Dutch acquaintance who was mad keen on improving his English vocabulary. Every morning for breakfast he would swallow a page of the dictionary.

              Then he would come out with things like, "Just so, absolutely execrable!"
              And the English people would whisper, "What does "execrable" mean?"

              And he never did make any English friends because any conversation with him was really hard work.


              Martin
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            • Profile picture of the author CDarklock
              Originally Posted by stillstranger View Post

              Нина Кривенко из Севастополя/Portsmouth UK, приятно познакомится xxx
              Sevastopol is beautiful. I liked it there.

              My Russian is terrible, but it isn't nonexistent.
              Signature
              "The Golden Town is the Golden Town no longer. They have sold their pillars for brass and their temples for money, they have made coins out of their golden doors. It is become a dark town full of trouble, there is no ease in its streets, beauty has left it and the old songs are gone." - Lord Dunsany, The Messengers
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          • Profile picture of the author KatyaSenina
            Originally Posted by stillstranger View Post

            I knew that ))))

            KatyaSenina... How funny life can be... 100% Russian name, writing in Dutch, on English forum from US...
            Haha, funny, isn't it? I was born in Moscow, but moved to The Netherlands when I was 8.

            Anyway, sorry Daan for ruining your thread. (Ik zal het niet meer doen :p)
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        • Profile picture of the author activetrader
          Originally Posted by KatyaSenina View Post

          Oh, really? What a coincidence... Me too. I'm from Moscow originally.
          That's my home town... how funny...
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          • Profile picture of the author wtatlas
            Sometimes it's better to be a big fish in a small pond than a little fish in a big pond. If you market to your own countrymen you will have a better understanding of what motivates them and you might find that you have more success because most folks like to buy from people "just like them", ie, a fellow countryman.
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          • Profile picture of the author KatyaSenina
            Originally Posted by activetrader View Post

            That's my home town... how funny...
            Haha, lots of Russians here, it's a small world.

            Originally Posted by CDarklock View Post

            Sevastopol is beautiful. I liked it there.

            My Russian is terrible, but it isn't nonexistent.
            Google translator? Just kiddin':p
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    • Profile picture of the author Barry Unruh
      Originally Posted by daangertenaar View Post

      The problem is that I don't have many words to "choose" from. I sometimes get amazed by the pieces of text I see written by the Native English writers/speakers.
      You are equating a large vocabulary with quality content. Your equation does not work.

      Simple, easy to follow, informative articles are going to win over articles filled with "many words to choose from".

      Your English skills are better than you believe, and your lack of "words" is not nearly the hindrance you believe it is.
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    • Profile picture of the author seasoned
      Originally Posted by daangertenaar View Post

      Thanks Genietoast,

      The problem is that I don't have many words to "choose" from. I sometimes get amazed by the pieces of text I see written by the Native English writers/speakers.

      You have a point there, volume should not be the issue. I guess I should focus on both markets as I learn everyday.

      I don't know why I get demotivated by thinking of setting up a blog for the Dutch market. But maybe this is a great idea, if done right!
      Well, English MIGHT be the largest language around. Last I heard, there were over 750K words. But even DUTCH is probably no slouch. I doubt, very much, that you could name ANYONE that knows perhaps even 50% of the dutch language.

      And you DO write rather well. I WOULD have added some commas. I would have used some periods instead of some commmas. I also would have said roll(Meaning like something circular freely running(like a car's wheel) on the ground.), instead of role(Meaning the part played). But all in all you did FINE! The thought flowed freely, and an English speaker could understand.

      BTW the average english speaker only understands maybe 5% of the english language. And a LOT of that is words that you may not even know/use in DUTCH. So don't let the posts here, or anywhere else, scare you. If YOU sell, and do OK with the language, YOU dictate the majority of the words used, and someone responding will likely use the words that fit. Besides, if you only understand 80% of the sentence, you can look the rest up.
      Think back! You probably did that when you were a kid with DUTCH!

      And HEY, approach the dutch market also. But english IS one of the top 5 languages spoken in the world. Ranked by potential for internet sales you might make, it would likely be in the top TWO, and perhaps #1.

      Steve
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      • Profile picture of the author daangertenaar
        Seasoned, thank you very much for your vision, you totally teached me a new way of thinking!

        Thanks!
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  • Profile picture of the author StealthSlug
    Localise first, Do your own country first as it will be easier for you, once you start raking in the money, go for education and start taking over the world one step at a time.
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  • Profile picture of the author Shazia Mirza
    English!!! because it helps in more than just one way (e.g. programming is mainly in english sort of)
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  • Profile picture of the author espresso
    I would look into the Dutch market for a number of reasons
    Less competition esp with google

    and also you are paid in euros

    I have dabbled in the irish and Austrian markets and plan to do more over the next year
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    • Profile picture of the author KatyaSenina
      Hey Daan, waarom niet allebei? Ik heb eerder van een mede warrior gehoord dat de Nederlandse market niet veel te verdienen valt (zelf geen ervaring mee)

      Maar zoals iemand al zei, de competitie is laag voor de meeste keywords.... Dus voor SEO is het perfect, kan je makkelijk ranken.

      ps: en je Engels is al perfect genoeg
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    • Profile picture of the author ladywriter
      Originally Posted by espresso View Post

      Less competition esp with google

      and also you are paid in euros
      Exactly. To me concentrating on English would be going backwards in a number of ways. I liked the idea to do it in Dutch and translate to English.

      And I'll add to the chorus that your English is better than some native speakers, we're not just trying to be nice to you, it's very true.
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  • Profile picture of the author daangertenaar
    Thanks all of you! I see the opinions are mixed. I might consider focussing on the Dutch market first and along the side I'll study English. The idea's I have in mind are way to big to expose my English imperfections. And since I love the psychology behind copywriting I might consider studying that as well!
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  • Profile picture of the author Brinks
    Why limit yourself?

    Here's an idea -

    Develop your content for the Dutch market.

    Translate it into English.

    Boom, you just effectively generated content for two markets for the price (time) of one.
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  • Profile picture of the author CDarklock
    Originally Posted by daangertenaar View Post

    I really need to improve my English in order to achieve something.
    Your English is certainly better than my Dutch.

    Lots of people who speak English as a second language succeed in IM. You'll improve, as you interact with other English speakers. Go ahead. Jump in.
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    "The Golden Town is the Golden Town no longer. They have sold their pillars for brass and their temples for money, they have made coins out of their golden doors. It is become a dark town full of trouble, there is no ease in its streets, beauty has left it and the old songs are gone." - Lord Dunsany, The Messengers
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  • Profile picture of the author daangertenaar
    Thanks Martin and Barry, this is probably an issue of nothing!

    You guys have really opened up my eyes! I think it's more a lack of self esteem.

    Thanks for the superb advice, I mean it.
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    • Profile picture of the author KatyaSenina
      Originally Posted by daangertenaar View Post

      Thanks Martin and Barry, this is probably an issue of nothing!

      You guys have really opened up my eyes! I think it's more a lack of self esteem.

      Thanks for the superb advice, I mean it.
      Exactly, you've hit the nail on the head here! I think you're a lil' insecure and demanding too much from yourself (which can be a good thing at times but not always) In this case it's stopping your from taking risks and exploring other opportunities, because you want everything to be perfect... Anyway, obviously there is more money to be made in the English market. You don't have to be a wordsmith to explore the English market. Trust me on this one. (Dacht doe het even in het Engels)
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      • Profile picture of the author daangertenaar
        Thanks Katya for your feedback. You're right, I expect a LOT of myself, maybe this is good.. but I should take my current capabilities for granted now. I learn everyday and I certainly don't give up, especially not after all this feedback.
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  • Profile picture of the author Alexa Smith
    Banned
    Originally Posted by daangertenaar View Post

    Should I study English or focus on the Dutch market?
    Neither.

    Your English is already clearly adequate to aim at the English-speaking market, which is absolutely huge, compared with the Dutch market.

    Martin makes a good point above. Too much "studying" may not improve your English for the purpose for which you need to improve it.

    Just approach the English-speaking market as a Dutch guy who speaks and writes pretty good English: you'll barely be disadvantaged at all, and the difference in market sizes will surely make up for it 50 times over?

    Originally Posted by daangertenaar View Post

    I want to write articles, make video presentation's, without the bad grammar I use.
    Your grammar's fine.

    You can get articles quickly proofread by a native English-speaker if you really feel you need to, and on video people will know you're Dutch, anyway. In my experience Dutch people speak brilliant colloquial English. (And if you know what "colloquial" means, that proves my point and more. And if you don't, you managed to guess it from the sentence anyway, didn't you? ).

    In my opinion, you have far less of a problem here than you imagine.
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  • Profile picture of the author daangertenaar
    I'm surprised by the amazing feedback, thanks warriors. I needed this.
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  • Profile picture of the author WD Mino
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    • Profile picture of the author inter123
      I have been to Holland a few times and most Dutch people speak better English then many of the natives in the UK! You English is fine, you should just get on with targetting the English markets.
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  • Profile picture of the author Hoodyy
    Don't they teach English in the Netherlands from a very early age?

    Every single Dutch person I've ever met has been able to communicate with me, very effectively in English. Surely then, most Dutch people understand English?

    This brings me to the conclusion that you can target the Dutch audiences but then perhaps promote some of the IM products that are in English?
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    • Profile picture of the author daangertenaar
      Originally Posted by Hoodyy View Post

      Don't they teach English in the Netherlands from a very early age?

      Every single Dutch person I've ever met has been able to communicate with me, very effectively in English. Surely then, most Dutch people understand English?

      This brings me to the conclusion that you can target the Dutch audiences but then perhaps promote some of the IM products that are in English?
      Yes, we do, it did help me, but it's not like I can speak English fluently or write. Most of my English is from TV, internet and games.

      Anyways, you guys have convinced me I can do it. Thanks
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  • Profile picture of the author sannyboy
    Hi there,

    As many have pointed out, your English is pretty good! I have read some real rubbish from people claiming to be English/American, if you write in the way you have written your post you will have no problem getting lost in translation. Even better, if your content is great, readers will be more than happy to turn a blind eye to the odd mistake - if there is one!

    San
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  • Profile picture of the author GeorgR.
    Forget the EU market - i can see the Dutch almost/at least as difficult to market to as the Germans. Seriously, forget everything IM/Affiliate related there since the market there is ultra-picky.
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    • Profile picture of the author daangertenaar
      Originally Posted by GeorgR. View Post

      Forget the EU market - i can see the Dutch almost/at least as difficult to market to as the Germans. Seriously, forget everything IM/Affiliate related there since the market there is ultra-picky.
      This is true, Dutch people are very picky.

      CPA offers do work very well, I have a website ranked on the 1st page and the keyword get's about 210k hits ea month. But there aren't many good Dutch cpa offers out there, thanks!
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  • Profile picture of the author Jay norestin
    Banned
    Originally Posted by daangertenaar View Post

    Hi there,

    I'm pretty ambitious, I want to be successful (like everyone).

    I have one disadvantage, I'm Dutch. My first language is Dutch, my second language is English.

    I want to focus on the English market because in my opinion there are not a lot of possibilities in the Dutch market and the English market is way bigger. But my problem here is, I have awesome idea's and all that, but I really need to improve my English in order to achieve something.

    This is a dilemma for me, because the smaller Dutch market is easy to role into, I still focus on the way bigger market.

    So I ask you for an opinion. Should I study English or focus on the Dutch market? I want to write articles, make video presentation's, without the bad grammar I use.

    Now there's the Dutch market, easy to SEO on, but yet my only option is Adsense it almost feels like. There are a few affiliate programs but they don't suit the niche I'm focussing on (the IM niche).

    Thanks!
    The english market is saturated with spammers, SEO gurus.. just so you know.. if you want to compete with them... be my guess
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  • Profile picture of the author JackPowers
    I'm going to go against the general advice and recommend you go for the dutch market. I'm sure there are more affiliate programs than you think.

    You say yourself that it will be much easier to SEO in the dutch market. Do you have any idea how much effort it would take to rank for 'payday loans' on the big .com market, yet you could probably get top 3 for the dutch market within 6-9 months.

    Considering you know what you're doing of course.
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  • Profile picture of the author Syamsul Alam
    There is a lot of India marketer, create video tutorial in English with their funny accent and lack of grammar, and yet people respect them, buy their product, and they make fortune.

    From your thread post, I think you are good enough to be entering english market.

    But If you don't confident enough, then... what can I say...

    My advice, enter Dutch market because you are more willingly to take action and do something in Dutch market. Use your initial success in Dutch market to build your momentum and enter English market after that.

    At least that is what I do...
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  • They say English is the business language of the world and I guess they are correct. It can't hurt to learn it if it is something you are interested in doing.
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  • Profile picture of the author daangertenaar
    I've found new strategies I could use to expand my business's. In the meanwhile I will train on my English for video presentation's and screencasts.

    Since I've started this topic my motivation got boosted by 300%. =)
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  • Profile picture of the author Leslie B
    I'm from Belgium myself, and English isn't even my second language, it's my third, after Dutch and French. That hasn't stopped me from approaching the english-speaking market though. I might not always be as confident about my english skills, although I've been told before that my english is not bad at all, but when I feel that I can't write about it, I just outsource it. You have enough english knowledge to make sure the person you outsource too brings you the quality you want.

    The same for videos, I was terrified about doing my first video, 'cause no one would be able to understand me. I had people tell me to just do it, and after weeks of convincing me I did, and now I just like doing it. I have an accent, okay, so what, I'm understandable, and that's the point.

    The dutch-speaking market just isn't large enough / open enough to market too. We're too picky. But with a bit of training, marketing in another language isn't too hard either

    Leslie
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    • Profile picture of the author Ken Leatherman
      Originally Posted by Leslie B View Post

      I'm from Belgium myself, and English isn't even my second language, it's my third, after Dutch and French. That hasn't stopped me from approaching the english-speaking market though. I might not always be as confident about my english skills, although I've been told before that my english is not bad at all, but when I feel that I can't write about it, I just outsource it. You have enough english knowledge to make sure the person you outsource too brings you the quality you want.

      The same for videos, I was terrified about doing my first video, 'cause no one would be able to understand me. I had people tell me to just do it, and after weeks of convincing me I did, and now I just like doing it. I have an accent, okay, so what, I'm understandable, and that's the point.

      The dutch-speaking market just isn't large enough / open enough to market too. We're too picky. But with a bit of training, marketing in another language isn't too hard either

      Leslie
      Leslie you have done a very good job, even with your accent and English as a third language.

      To the OP Leslie made a commitment to herself first, to her family and then placed herself in an accountability group of people. We had to kick her butt sometimes, but we did so with a concern for her growth. In fact she's so good with what she does, I outsource to her.

      What I'm trying to say is she did not let her understanding of English and speaking it hold her back.

      Dig in and focus what you want to do. It may take a while but you can do it.

      Ken Leatherman

      The Old Geezer
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    • Profile picture of the author Michael Oksa
      Originally Posted by Leslie B View Post

      I'm from Belgium myself, and English isn't even my second language, it's my third, after Dutch and French. That hasn't stopped me from approaching the english-speaking market though. I might not always be as confident about my english skills, although I've been told before that my english is not bad at all, but when I feel that I can't write about it, I just outsource it. You have enough english knowledge to make sure the person you outsource too brings you the quality you want.

      The same for videos, I was terrified about doing my first video, 'cause no one would be able to understand me. I had people tell me to just do it, and after weeks of convincing me I did, and now I just like doing it. I have an accent, okay, so what, I'm understandable, and that's the point.

      The dutch-speaking market just isn't large enough / open enough to market too. We're too picky. But with a bit of training, marketing in another language isn't too hard either

      Leslie
      Hi Leslie,

      You are so right!

      I have had the pleasure of getting to know you, and it's kind of weird, but sometimes I forget that you're not a native speaker of Emglish. Your spelling and grammar is much better than a lot of people that ARE native-born speakers.

      However, I'm sure it wasn't like you just decided to learn English one day and were a fluent speaker the next. It took commitment, and I know you're still learning some of the nuances of the language. But guess what? So am I!



      All the best,
      Michael
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      • Profile picture of the author YseUp
        I'm Dutch, but was raised bilingually. I've considered the Dutch market as well but I think it is too small. T

        here are only 17 million people in the Netherlands. Add in Flemish and various Dutch speaking people around the world and I think there are a maximum of 25 million Dutch speakers.

        But there are ways to target the Dutch market, I'll PM you.
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  • Profile picture of the author donhx
    Stick with what you know...in language, culture, products and promotion.

    Successful selling in English is far more than just knowing the language. Google "Cross Cultural Communication" to see the many issues that will confront you.

    There are 17 million people in the Netherlands, more than 27 million worldwide speak Dutch. That is a very nice niche market. Go for it!

    If I were you, I would find some of the best products, then, with permission/comission, translate and market them in Dutch.
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  • Profile picture of the author Leslie B
    Don,

    It's not a matter of having enough people to sell too, it's a matter of the Dutch speaking market not being as eager to buy through the internet. Which makes it harder to be successfull, not impossible, harder. I tried, didn't work out. We just don't trust the internet LOL

    Leslie
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    Taking it one day at a time!
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    • Profile picture of the author Devid Farah
      Hi daangertenaar,

      I think you should start on whichever one will make you the most money in the short-term, and that will probably be the Dutch market.

      Having good ideas is great, but making profits is even better.

      Use the Dutch market to perfect you internet marketing skills and during that time work on improving your English.

      The English market will always be here waiting for you.


      All the best,
      Devid
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      • Profile picture of the author Nathy Curiel
        I am Dutch too.
        Maybe adsense sites are more suitable for the dutch market than CPA offers.

        After reading this thread you have inspired me to do more in the dutch market.

        YseUp please pm me some ideas. Good ideas are always welcome.

        Vergeet niet in de land der blinden is de eenoog koning !
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        • Profile picture of the author alwaysready
          it's good from to focus on more than one network and deal with this in many languages , i do find it working , but i was wondering , here you are writing , what is the problem with English ? ..
          In all ways , i can guess you should study , because English marketing is so different and has many opportunities , and maybe later , you can keep working in both languages , if you can ! Good Luck .
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  • Profile picture of the author SirHarrrison
    Originally Posted by daangertenaar View Post

    Hi there,

    I'm pretty ambitious, I want to be successful (like everyone).

    I have one disadvantage, I'm Dutch. My first language is Dutch, my second language is English.

    I want to focus on the English market because in my opinion there are not a lot of possibilities in the Dutch market and the English market is way bigger. But my problem here is, I have awesome idea's and all that, but I really need to improve my English in order to achieve something.

    This is a dilemma for me, because the smaller Dutch market is easy to role into, I still focus on the way bigger market.

    So I ask you for an opinion. Should I study English or focus on the Dutch market? I want to write articles, make video presentation's, without the bad grammar I use.

    Now there's the Dutch market, easy to SEO on, but yet my only option is Adsense it almost feels like. There are a few affiliate programs but they don't suit the niche I'm focussing on (the IM niche).

    Thanks!
    That is a damn fine question.

    You have options though. You could study up on your English and open up your options ALOT!
    OR you could pinpoint your market in the Dutch market which you already know, both could convert.
    I would say study English, it is the third most spoken language in the world.

    You could also use direct mailing in the Dutch market instead of internet marketing, because believe it or not, not every body has a pc. Ever body does have a mailbox though. And you can sell just as effectively through direct mailing.

    Best of luck
    Signature

    "This is what happens when an unstoppable force meets an immovable object."

    Thank you,
    Harrison

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