I have a 5 month review site that got on Google page 2 in its 2nd month for a relatively hot keyword phrase. After a little more on-page optimization, I managed to get to rank 1. After about 3 weeks of increasing traffic, my site got dropped off and nowhere to be found. Well, I knew it could be temporary thing.
Presto, 3 days later, it came back to position 5. Then after about a week, it vanished again to appear at position 1 five days later. To cut a long story short, today is its 4th time disappearing.
I have not been doing much SEO work on the site since it got on rank 1 the first time. So I am puzzled why this is happening? I observed other similar sites and they tend to stick to their relative positions. And if my site quality is not that good, then why every time it reappeared the site has never dropped beyond position 5?
Anyone encountered such an issue? Any advise how to make my site stick? As long as it stick, then I can do something about it.. otherwise, it seems like I can only accept to enjoy the Google Roller Coaster ride.
Thanks and best regards.