Wanna rip apart my new sales page?

My biggest problem with it is that bright green background. Kind of clashes and puts me on edge. Hey, kind of like kids do.... ;-)

- Russ

this is an overall very good and solid sales page! I agree with the BG color-thing...room for experimentation. (only minor "issue")

I think the page should convert well...!

Chris,

This is a solid sales page! I especially enjoy the photo of the pouting kid. That's a classic. As far as the sales page, I do not really enjoy the color. Experiment with it like some other people have said. Other than that, you did a really great job!

Jeff

Thanks for the feedback. Since 3 people have said to change the green background, I'll add this to my list for split testing. Great idea.

Does anyone else think the audio sample should be right up front? it was up front in my original page (right under the headline) but I moved it because I got feedback from someone that the discussion of my guarantee was inappropriate so early in the sales effort. The suggestion was to move it further down the page.

My inclination is to re-do the audio and have two or three clips. First one up front, right under the headline and fairly short just to hook the reader on the quality of the audio. Then later, a mention of the guarantee, and possibly a third clip somewhere in there.

It seems like a really good sales page.I do not think you'll have a problem converting. You can always experiment with the little things to see if those changes can make a difference.

try putting some spaces after those sub-headlines and after the headline because the sales letter looks like it has no "air to breathe".

Also I would change the background of the testimonial boxes...or why don't you try using like a kids upper body that points a finger to a text that say "Real life testimonials" and put it on top of the testimonial box and then just make a small border around it while keeping a pleasant background.

That sales page is BEAUTIFUL!!!! From a design standpoint, I believe getting rid of the green would actually mess things up - the green is...'CATCHY' in a "Hey! Wake Your Butt Up And Keep Reading" kind of way. The green makes the sales text seem a little dim, which actually lends a refreshing 'easy on the eyes' effect in that one's eyes will do anything to stay centered on the page, like a psychological fence.

I probably should have reviewed the actual text...but I'm still dazzled by the page itself.

Sweet.

Very Impressive Copy!!

Did you do all the design yourself as well?

Hi,

It's a very nice sales page, don't worry too much about the color, still suites the whole idea.

Jennifer

change the green background., go for orange (the orange color helps convince the subconscious part of the brain that makes the decision of buying stuff) Why you think most price tags at grocery stores are orange?

Hi Chris...

You really have done a great job on your page. I can only reiterate a few cosmetic changes you may want to implement.

Definitely test a background change to either a blue or gray background.

The headline should be a 24 pt or 26 pt font, preferably red or brownish-red.

Since the majority of your 'johnson boxes' are a lighter blue, you may want to change the font color on your sub heads from the light blue font. Here again, a red or brownish-red font color would work.

Finally, you could use a little more space between your sub heads and your paragraphs ... not too much, but slightly more than you currently have.

You've picked a great niche ... lots of parents can use your help, so I know you will be successful. Once again, great job on your page.

Hope this helps,

Kelly

Thanks again for all the new feedback posts since I last replied to this thread. BizBooks - I hired a fantastic guy to do my header graphic and the buttons. I found the picture of the toddler on iStockPhoto and bought it for a buck. I sent it to my designer and he came back with the design of the header all on his own. It was amazing, and he charged me $45 for the header. He also did the e-cover graphic for me (similar price). I basically sent him a link to Ryan Deiss' "43 split tests" page and said "can you make an ecover like this for me, use the same graphic concept as you did for the header". This guy got everything to me in 48 hours. Impressive. He also updated my CSS template to make the colors match my header (free).

I wrote all the copy, and I modified a free wordpress template to suit my needs.

I'm pumped that everybody seems to think the copy is solid, and I agree with the comments about more spacing between subheads and paragraphs. I'll keep making some changes to this to see how conversion improves. I would be thrilled if I could attain a 2% conversion rate. I think it should be doable. I am charging only $29 for the product. That change alone (down from $47) made a big difference in conversion. But I had the price on a second page, so the sales letter was still a limiting factor.