· Facebook Icon on Website & Facebook Like Box
· Facebook Icon on Blog
· Make sure fan page title and posts are keyword relevant for search engine indexing
· Stumble, Digg, and bookmark your Facebook Page
· Link to Facebook using Flickr photos with related keywords
· Use the "add friends" feature to add friends you know are interested in your business
· Regular posting & commenting to fans keeps them interested
· FBML (facebook markup language) Landing Page to explain your purpose & add offers.
Create articles that point to the Facebook fan page
Advertise via facebbok and google..
Any other ways you know of? Thanks!