NT Times "Outs" SEO Firm - What's Your Back-linking Philosophy?

by TJMan
0 replies
Beyond wondering what motivated the Times to go after J.C. Penny rather than any other number of sites, this makes me wonder where to draw the line in terms of "Black Hat" vs. "Grey Hat":

"New York Times Exposes J.C. Penney Link Scheme...."


I guess I have to read Google's Webmaster Guidelines a bit more carefully.

Do most IM'ers wing it with regard to this? What are recommended self-imposed parameters to constrain back-linking practices so as not to get slapped by the big G?
#backlinking #backlinks #black hat #firm #google webmaster #grey hat #outs #philosophy #seo #times

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