Article Marketing - The Best Approach To Follow

by MikeMorgan

Posted: 15 years ago 22 replies

INTERNET MARKETING

Hey Warriors,

I just want to discuss about different methods of article creating and syndication methods and to identify the best option.

There are two approaches in article creation and syndication

First Option: Creating Articles Using BUM marketing techniques

This option is carried out by first researching keywords which could be easily ranked in the top spots of organic search engine results page, taking the advantages of Authority Sites.

Using the first option is simple, but most of the time the traffic comes from only the search engine and it is highly targeted.

Second Option: Creating high quality articles which are demanded by a large group of people.

Creating high quality articles which have the power of syndicating across thousands of website publishers or bloggers. Traffic and links come from thousands of websites.

Now, which one do you prefer to go? Option 1 or 2 .

Mike

#approach #article #follow #marketing

reahma 15 years ago

Hi Mike,

I prefer option 2. While I am relatively new at article marketing, I think it makes sense to put a high quality article out there and let it work it's magic. It seems easier to me and you get a lot of bang for a small amount of work. I think the key is getting the quality whether you write the article yourself or hire a professional writer.

Thanks for opening the discussion,
reahma
- Thanks
{{ DiscussionBoard.errors[301491].message }}
abhikerl 15 years ago

i prefer option 2. Since it is demanded by people, the article will be very popular and can drive traffic to my site too...
- Thanks
- 1 reply
Signature
www.islandinfo.mu -visit Mauritius Island for your holidays
{{ DiscussionBoard.errors[301506].message }}
- redrossero 15 years ago
  
  I prefer option one even if the secon makes sense. The reason is that people will take your article and don't give a credit for it, it happens. The second option I whould use it for high traffic blogs. The high quality articles I will put them on my sites not article directories.
  
  Thanks
  
  {{ DiscussionBoard.errors[301547].message }}
Shishay Wubshet 15 years ago

I usually use both of them .

But, for my main sites , I prefer to use option 2 .

Shishay
- Thanks
- 1 reply
{{ DiscussionBoard.errors[301576].message }}
- strauss 15 years ago
  
  I write many articles and use a article submission service and submit them to thousands of directories in hope that I can rank high for many of my keywords for my main site. But over the year online, I have learned the hard way that this is not the right way to do it.Can anyone help on that?
  
  Thanks
  
  Signature
  
  To know more information check with this------>http://www.putonyourgoggles.com/blog...-on-the-loose/
  
  {{ DiscussionBoard.errors[301654].message }}
Franck Silvestre 15 years ago

I prefer the second option, but with traffic redirected towards your own site.

Franck.
- Thanks
Signature

Former Body Guard, Now REAL Traffic & List Building Coach
>> HOT WSO: Six Figure Solo Sellers <<

Winson Yeung said: "...Definitively A++ recommended WSO"
Kevin Riley said: "Franck, glad to see you bringing out MORE and MORE GREAT stuff"
{{ DiscussionBoard.errors[301974].message }}
dsmpublishing 15 years ago

Hi

I like both options when i want attention quickly i use option 1 where as when im promoting one of my websites i use option 2.
- Thanks
- 1 reply
{{ DiscussionBoard.errors[301981].message }}
- tiger325 15 years ago
  
  I try to use both
  
  Thanks
  
  1 reply
  
  {{ DiscussionBoard.errors[302073].message }}
  
  TheAtHomeCouple 15 years ago
  
  Originally Posted by tiger325
  
  I try to use both
  
  Yup - remember something... Never use one of any technique... don't ever put all your eggs in one basket, and be sure to spread your traffic generation evenly across a healthy, balanced terrain.
  
  If bum marketing is your thing, then use option one..
  
  But if you are concerned with mass amounts of viral power, and back links for free.. then do your market/keyword research, write a butt-load of articles, and go with option 2...
  
  It really depends on what your end goal is!
  
  Thanks
  
  1 reply
  
  Signature
  How I Banked $2600 For 6 Hours of Actual Work
  
  {{ DiscussionBoard.errors[366775].message }}
  
  MikeMorgan 15 years ago
  
  Originally Posted by TheAtHomeCouple
  
  It really depends on what your end goal is!
  
  Nice comment .
  
  It all depends on your objectives .
  
  Mike
  
  Thanks
  
  Signature
  
  CPA Game Changer - Coming Very Soon !
  
  {{ DiscussionBoard.errors[366830].message }}
trippmarxx 15 years ago

I use a good mix of both, though I tend to favor option number 1 a little bit more.
- Thanks
Signature

Want to speed up your writing and save time?
This book will show you how:
--> Write Fast: 21 Powerful Ways to Cut Your Writing Time in Half! <--
{{ DiscussionBoard.errors[302100].message }}
John Piteo 15 years ago

I use both options too. I use linking strategies to help my articles rank well in the search engines and I also try to write some high quality articles hoping that they will be published on websites and in ezines. The two strategies work well together because if you can get your article to rank well not only will it get targeted SE traffic, but website, blog and ezine owners are more likely to find them.

John P
- Thanks
{{ DiscussionBoard.errors[302105].message }}
TheRichJerksNet 15 years ago

Mike,
Care to share an expanded version to explain to those newbies how to do option 1 and option 2 ??

James
- Thanks
- 1 reply
{{ DiscussionBoard.errors[302116].message }}
- jbsmith 15 years ago
  
  About 80% of my content is generated by leading with "what people are interested in" and then marrying up some keyword optimization that fits within the content - while the remaining set of content are done with pure keyword optimization in mind.
  
  I've found that - by far - the most effective is to mix the two techniques. After all, say your page ranks highly in the SE's, but the title, description and first paragraph of the content does NOT capture the attention of your visitor, chances are they won't click on the link or stay at your site for more than a few seconds even if they do visit your site.
  
  Sometimes I think we tend to think too much about getting people to our site and not enough about getting them to take action.
  
  If you begin to think more about what your visitor expects to see when they arrive at your site and what would compel them to take action (sign up to your list, click an affiliate link, buy your product, leave a blog comment, etc...) then your marketing will take on a entirely new tone.
  
  Jeff
  
  Thanks
  
  1 reply
  
  Signature
  Turn Your Knowledge Into High-Paying Digital Products To Sell Online
  
  {{ DiscussionBoard.errors[302138].message }}
  
  MikeMorgan 15 years ago
  
  Originally Posted by jbsmith
  
  Sometimes I think we tend to think too much about getting people to our site and not enough about getting them to take action.
  
  Jeff
  
  Nice point that , traffic by itself is nothing unless you are able to convert the traffic into sales .
  
  Mike
  
  Thanks
  
  Signature
  
  CPA Game Changer - Coming Very Soon !
  
  {{ DiscussionBoard.errors[302851].message }}

tess47

15 years ago

I use both methods. While I do write alot of articles using the bum marketing method, I still write quality articles either way.

Another little trick I like to use:

Write an article and submit to Ezine, linking to my blog or site. Then, take the same article and submit to 5 other article directories.

When I submit to the last, I use one link to link back to an older Ezine Article pertaining to the same topic. This way, I am adding new articles and helping boost the rank of an EZA at the same time. This method works very well for me.

Good thread!

Thanks
1 reply

{{ DiscussionBoard.errors[366921].message }}

MikeMorgan

15 years ago

Originally Posted by tess47

When I submit to the last, I use one link to link back to an older Ezine Article pertaining to the same topic. This way, I am adding new articles and helping boost the rank of an EZA at the same time. This method works very well for me.

Good thread!

Nice comment .

If the intent is to boost ranking , you can also link from authority sites .

Mike

Thanks

Signature

CPA Game Changer - Coming Very Soon !

{{ DiscussionBoard.errors[380080].message }}

butternyk 15 years ago

Option 2 gives better results
- Thanks
Signature

Please do not use affiliate links in signatures
{{ DiscussionBoard.errors[380776].message }}
TheRichJerksNet 15 years ago

Both methods work depending upon what you are doing and why you are doing it ...

Cross Interlinking of Articles is very effective and something that is not used by many people. There are many methods and different ways of doing things.

James
- Thanks
{{ DiscussionBoard.errors[380859].message }}
Katherine Wheel 15 years ago

Hi Mike,

Doesn't it depend on what kind of traffic you want?

If you want to build a list of customers, in a niche where people have long-term interests, then highly-targeted traffic is just what you want.

If you want high volumes of traffic, because you are affiliate selling and not building a list, then you want volume. If your article is focussed, then that'll help qualify your traffic, whatever the volume.

Best Wishes for 2009
- Thanks
Signature
Getting it together - finding the balance between family and working for myself
{{ DiscussionBoard.errors[380974].message }}

AbdulAzim

15 years ago

Instead of creating hundreds of 'articles', why not creating
a couple of 'high quality articles'.People using internet
to find information daily, if you can create good high quality
article, and distribute it across the internet, it will help
others to find what information they need.

Azim

Thanks
1 reply

{{ DiscussionBoard.errors[383316].message }}

MikeMorgan

15 years ago

Originally Posted by AbdulAzim

I agree with your idea .

Creating articles of less value is not use for you and your readers .

So , to make the most from your efforts , you should create high quality articles .

Mike

Thanks

Signature

CPA Game Changer - Coming Very Soon !

{{ DiscussionBoard.errors[400931].message }}

Article Marketing - The Best Approach To Follow

Trending Topics

Clickbank low cost recurring

Been a while! Any of you Old Timers here?

How much does the rebranding affect CR ?

Are billboards still effective in driving customers?

Boat and Jet Ski Rentals...... Door Hangers Effective?