by cweber
27 replies
Hey guys. This may sound like a bit of a newbie question but what the heck. I am building lots of amazon product review sites and was just wondering if it really matters at all if I go with .com or .info for my domains.

I am going for organic traffic from Google so ideally I would like to be on the first page, spot 1 of Google. Does .info really matter any more/less than .info when it comes to ranking. If everything such as on/off page seo is done fine I would think it wouldn't be an issue but hey you never know right.

Also a big bonus for me for going with .info is the price difference. I pay around $7.30 for a .com and $1.99 for a .info so when I eventually have say 20, 30, 40 or more review sites up there that can get quite costly especially when renewing as well.

Just thought I'd ask though and see what your experiences are Thanks
#info
  • Profile picture of the author AFI
    You are going to get so many mixed responses for this. But in my experience, .info domains are just as easy to rank as TLDs.
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  • Profile picture of the author petevamp
    It doesnt really make that much of a difference what domain extension you go with. The only thing that really matters is how you market it in the end.
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  • Profile picture of the author DireStraits
    Short answer:

    No; for SEO/ranking purposes, the TLD you use really doesn't matter, in my experience.
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  • Profile picture of the author Alexa Smith
    Banned
    Originally Posted by cweber View Post

    Does .info really matter any more/less than .info when it comes to ranking.
    No - it doesn't even matter any more/less than .com.

    Domain extensions don't affect SEO.

    There may be other, non-SEO, reasons why either can be better than the other, though. Personally I use a lot of .info domain-names because my customers prefer them and think they look better (I asked them - customers think differently from marketers, and they're the ones who matter to me), but I typically buy the .com as well, to make sure nobody else does, and just re-direct it to the .info I'm using.
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  • Profile picture of the author Sparhawke
    I am a big fan of .info with a few of them and only one pretty bad .com, I think you can still get some high quality domains in the lesser extensions which would be next to impossible to find otherwise since everyone is looking at .com

    Don't be tempted to shove random words and phrases into a domain simply to get it in a TLD, go for the exact match if you can every time.

    I have "Karaoke Machine" that cost me $2.17, if I had bought it in .com I would be looking at an outlay of thousands I simply cannot afford. It is a great name and even in .info it is great, there is no way I can justify shoving random words there just for a overpriced .com

    If you are primarily looking at search engine traffic then I don't think the extension matters when it is top level, or to a lesser extent a superior country code like .de or .uk

    Try to avoid where possible lower tier extensions like .cc or .bz though, they are nothing but a waste of money if you are not buying elite keywords or product domains
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  • Profile picture of the author sylviad
    In all honesty, I can't say I have any evidence to back up my opinions - because that's really all they are.

    Back in the late 90s, I purchased a .ca domain which cost me $27 per year. The advice going around then was that it must be a .com to get top recognition in the SEs. Personally, I didn't notice any difference, especially in more recent years.

    In your case, I agree with Alexa - people probably feel more 'comfortable' with .info sites because they tend to appear more "official". If I'm looking for information, those are the ones that get my attention first. Of course, that concept could all change if too many people create junk .info sites. Then, they'll be in the same bracket as .com sites.

    So I guess if there's no difference from an SEO perspective, as people have suggested, and since the price is right, I'd go with the .info option.

    Sylvia
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    • Profile picture of the author David Uebergang
      Originally Posted by sylviad View Post

      In your case, I agree with Alexa - people probably feel more 'comfortable' with .info sites because they tend to appear more "official". If I'm looking for information, those are the ones that get my attention first. Of course, that concept could all change if too many people create junk .info sites. Then, they'll be in the same bracket as .com sites.
      Sylvia
      True, but is the OP's goal to give away information? Maybe you could do without with those visitors who are going to choose someone else's domain over yours just because it has a .info at the end for the sake of information. But maybe not, I suppose whatever gets you a few more visitors is worth it.

      You could test it out, whack up two similar sites and pit them against each other to see which one does better, the ol' fight to the death!
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      • Profile picture of the author cweber
        Thanks for all the feedback guys. I think I will give some .info's a go and see how they do.

        Originally Posted by David Uebergang View Post

        True, but is the OP's goal to give away information? Maybe you could do without with those visitors who are going to choose someone else's domain over yours just because it has a .info at the end for the sake of information. But maybe not, I suppose whatever gets you a few more visitors is worth it.

        You could test it out, whack up two similar sites and pit them against each other to see which one does better, the ol' fight to the death!
        In a sense I am giving away info I guess. I am doing amazon product review sites.
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        • Profile picture of the author russmarsha
          .info domains used to be used very heavy by spammers because they were the cheapest domains to buy for throw away domains.
          I dont know if thats true today, but im sure alot of .infos were banned by google and you might have to work at getting them re-instated, if you buy one that was banned??

          Russ
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  • Profile picture of the author InitialEffort
    OK I used to write this and jump on all of the people that said TLD didn't matter. I found this website with Matt Cutts where someone asks this question. He says that they do have a filter for .info domains because they are more likely to be spam as they used to be free a while back. Take this for what it's worth. I have had no issues with ranking .info domains.
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    • Profile picture of the author Sparhawke
      Originally Posted by InitialEffort View Post

      OK I used to write this and jump on all of the people that said TLD didn't matter. I found this website with Matt Cutts where someone asks this question. He says that they do have a filter for .info domains because they are more likely to be spam as they used to be free a while back. Take this for what it's worth. I have had no issues with ranking .info domains.
      What website?
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    • Profile picture of the author Alexa Smith
      Banned
      Originally Posted by InitialEffort View Post

      I found this website with Matt Cutts where someone asks this question. He says that they do have a filter for .info domains because they are more likely to be spam as they used to be free a while back.
      If that's so, he's certainly changed his tune.

      All the time that I've been online, he's been very firmly, strongly, and clearly saying the exact opposite, both on his own blog, and on Google's main blog, in writing and on video. He says most unambiguously that domain extensions don't affect SEO in any way, and he invites people to quote him on that.

      What's mentioned above is one of the urban myths of internet marketing (but it's usually alleged to have been on a website that "someone's friend's cousin's friend's cousin once saw").

      By the way, for readily understandable reasons, far more spammers use .com domain-names than .info ones.

      Originally Posted by octavyo View Post

      For some reason they rank better than .info`s.
      I can tell you the reason, if you like.

      It's because many marketers wrongly imagine that .info's don't rank so easily, and the result of this is that when they want a domain to rank well, they don't use a .info domain.

      Clearly, it follows from this that there are fewer .info domains ranking well.

      It's a self-fulfilling prophecy, which will remain self-fulfilling for as long as people believe the myth. In other words, it's not evidence of reality: just evidence of people's beliefs. They rank every bit as well as .com's, but there are just fewer of them.

      Originally Posted by octavyo View Post

      always go for .com .net or .org
      As long as people fall for that "logic", there won't be so many .info domains ranking as highly as .com's, and the rest. Go figure ...
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      • On my own experience I was able to bring on first page a lot of domains, including .COM, .INFO as well as .US.
        Much depend on the value you give to your domain, if your content it's valuable.

        Thanks and see you soon,
        Alessandro Zamboni
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      • Originally Posted by Alexa Smith View Post

        If that's so, he's certainly changed his tune.

        All the time that I've been online, he's been very firmly, strongly, and clearly saying the exact opposite, both on his own blog, and on Google's main blog, in writing and on video. He says most unambiguously that domain extensions don't affect SEO in any way, and he invites people to quote him on that.

        What's mentioned above is one of the urban myths of internet marketing (but it's usually alleged to have been on a website that "someone's friend's cousin's friend's cousin once saw").

        By the way, for readily understandable reasons, far more spammers use .com domain-names than .info ones.



        I can tell you the reason, if you like.

        It's because many marketers wrongly imagine that .info's don't rank so easily, and the result of this is that when they want a domain to rank well, they don't use a .info domain.

        Clearly, it follows from this that there are fewer .info domains ranking well.

        It's a self-fulfilling prophecy, which will remain self-fulfilling for as long as people believe the myth. In other words, it's not evidence of reality: just evidence of people's beliefs. They rank every bit as well as .com's, but there are just fewer of them.



        As long as people fall for that "logic", there won't be so many .info domains ranking as highly as .com's, and the rest. Go figure ...
        shhh more profit for you where are the sneaky deceiving tactics to stay ahead in the market!
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      • Profile picture of the author Sparhawke
        Originally Posted by Alexa Smith View Post

        It's a self-fulfilling prophecy, which will remain self-fulfilling for as long as people believe the myth. In other words, it's not evidence of reality: just evidence of people's beliefs. They rank every bit as well as .com's, but there are just fewer of them.

        As long as people fall for that "logic", there won't be so many .info domains ranking as highly as .com's, and the rest. Go figure ...
        Doesn't matter to me, more phenomenal domains for me to grab

        I bought "Texas State" last week for $2 and "Injury Law" two weeks before that for $2 again, for an overpriced .com even $100,000 probably wouldn't touch their asking price, I would far rather get a keyword of this calibre when available in a lesser extension than whine that I cannot afford a .com or all the good ones are taken lol

        The main issue with all of this is that it so easily could've been .net at the top of their game if investors hadn't come along and jumped on the fact that the extension resembles the word commercial (when it was originally meant for communications more suitable for a DoD extension)

        So few people understand that when you get to the big 8 extensions, com, net, org, info, uk, de, us and biz (in that order of preference) it does not matter what it is, the search engines do not care; it is simply public perception and when you are caught in a storm you really do not care that all you have to huddle under is a plastic bag

        Originally Posted by russmarsha View Post

        .info domains used to be used very heavy by spammers because they were the cheapest domains to buy for throw away domains.
        I dont know if thats true today, but im sure alot of .infos were banned by google and you might have to work at getting them re-instated, if you buy one that was banned??

        Russ
        A lot probably were used for that purpose but by the same token why would Google condemn the vast majority of the internet population who do not have a .com?

        It makes no sense, they do not get money from sites they do not push customers to so it is in their interests to get rid of the bad apples and let quality domains remain.

        I have seen a greatly superior number of bad .com sites than I have ever seen of .info and it simply is not because of the ratio of numbers either, it is because of this blinded willingness to listen to everyone that says .com is king so scammers and thieves gravitate to it.

        I have never yet seen a burglar wear a stripy jumper, black mask and have a sack with the immortal letters "SWAG" stitched on the back. They tend to stick out like a sore thumb which draws attention.
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  • Profile picture of the author sim22
    If your site is mainly informational a .info is the best option.
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  • Profile picture of the author paulie888
    The short answer is that it doesn't matter, if all you're wanting to do is rank websites to get organic traffic, especially for your Amazon sites. Don't obsess over this, the more important factor here is to acquire the TLD which offers you an exact match for the keyword you're trying to rank for.

    Paul
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  • Profile picture of the author Mike McAleer
    .com is the most recognizable for branding purposes but otherwise it should not matter if you use a .info, .co, .net, .org, .com , etc. for SEO
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  • Profile picture of the author frank07
    The .info domain is still work, it can climb to top 10 at search engine, but people and marketers do not like it too much because it doesn't look professional. So for long-term, you can use .com, and for short term or check the market you can use. info to save your money.
    Hope it helps.
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  • Profile picture of the author David Bryant
    Domain extensions DO affect SEO, and they do so in a very decisive way.

    For international and generic top-level domains, such as .com/.net/.org/.info, the value of SEO is even across the board. You can effectively rank a .info domain just as you can a .com domain extension, locally AND internationally.

    However, this all changes the moment that you begin to use country-coded top-level domains, such as: .us, .co.uk, .com.au, .de, and so on. Google makes definite geographical associations based on your domain extension, especially when it is country coded. It is best to make sure that the extension you choose will benefit your business plan...based on the geographical location you are targeting.

    So don't assume that if you purchase a keyword.co.uk extension (because the keyword was available in that extension) that you are going to rank in the U.S. (assuming that is your target market) the same as you would if you had purchased a .com and were using local hosting. And yes, Google does consider the I.P. address of your site for ranking geographically as well.

    You may target specific countries in Google's webmaster tools, however, there are limitations to this function. One of them is the fact that Google isn't the only search engine, and I'm not sure about all of you other webmasters, but I only get about 75% of my natural search traffic from Google for almost any given keyword that I rank in position 1 for on their search engine. I personally wouldn't want to give up the other 25% of my natural search traffic because I chose poorly in my domain selection process.

    I know that some of you are extremely resistant to empirical data, so here is a link to webmaster central that might add to your knowledge about how all of this actually works.. About Geotargeting

    As a side note: If you would like to see geo-targeting in action, the go to google.com, google.co.uk, and google.com.au seperately, and then do a search for the keyword 'hotels' - a very generic commercial keyword. Look at the extensions that are ranking in each of these countries. You will notice that .com/.net/.org rank in all of them, as well as that country's specific country-code TLD. You should look several pages deep in each set of results.

    So just remember, for generic TLD's, you have equal SEO value locally and internationally, but once you begin to delve into the country-code TLD's, your site will automatically be more targeted for the country that that TLD represents. Optimizing in Google's webmaster tools will only help you for Google's search results.
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    • Profile picture of the author pringrod
      From what I've experienced with my sites are which are mainly exact domains, I've a mixture of .com .info and .org and don't find it makes any difference.. I rank well with them all.. However this may not always be the case, as my sites are for uncompetitive keywords.
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      • Profile picture of the author Sparhawke
        Originally Posted by pringrod View Post

        From what I've experienced with my sites are which are mainly exact domains, I've a mixture of .com .info and .org and don't find it makes any difference.. I rank well with them all.. However this may not always be the case, as my sites are for uncompetitive keywords.
        I think you raised a very good point rarely touched on by others (which probably only I can see lol)...Google knows how long people stay on a particular site and where they go so if they see more people hanging out and being entertained on a .biz then they will rank that higher than the .com more than likely...

        Show.biz is a wonderful name, probably not as good as show.com simply for snobbish reasons but it is perfectly descriptive and could make a brilliant site...and if someone did then it would quickly overtake everything else simply because people like to go on it.
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        • Profile picture of the author BradRich
          The extension makes no difference from an seo perspective. If the name of your site is somewhat easy to remember and someone wants to revisit they will naturally type .com. So if you're expecting repeat visitors to type in your site by name it might be best to go with .com. Also, if you run a ppc campaign your ctr's are a little higher with a .com. There's nothing wrong with split testing.
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  • Profile picture of the author Sparhawke
    Someone would have to be fairly idiotic to believe that a .co.uk domain will rank well in the US when no other SEO work has been done to ensure that David lol
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    • Profile picture of the author David Bryant
      Originally Posted by Sparhawke View Post

      Someone would have to be fairly idiotic to believe that a .co.uk domain will rank well in the US when no other SEO work has been done to ensure that David lol

      You'd be surprised at the questions that I get concerning this subject by people whom you would assume should know these things.

      Mostly, I wrote this for new marketers. It may seem like "common sense" to those who have been around for a while. Though, someone who hasn't had experience in building sites yet, may just go to their chosen registrar and look for ANY extension that their keyword is available in, based on some of the comments here.

      This will at least clear some up some of the statements in this thread, and give a little more insight to those who need it.
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