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Free Trust Seal to boost your conversion rate

by vincentseo
7 replies
Hi all,

I would like to know if the members here would be interested in receiving a free trust seal of approval similar to the Verisign Trust program.

The free seal:

- Verifies the person behind the website
- Scans your site daily for malware
- Notifies you if there is a problem.

The main advantages is that having a 3rd party seal will boost your conversion rate. This has been proven over and over.

I am looking at starting a venture that would provide to qualifying websites the seal in return for their permission to send them a monthly offer by email.


Would such a service be interesting for you ?

Thanks for your feedback

Vincent
#boost #conversion #free #rate #seal #trust
  • Profile picture of the author iansinfo
    Sounds good. With all the false screen shots floating around it would give the purchaser some reassurance
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    • Profile picture of the author theemperor
      Originally Posted by iansinfo View Post

      Sounds good. With all the false screen shots floating around it would give the purchaser some reassurance
      A seal won't help with false screen shots, I'm afraid.
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  • Profile picture of the author MilesT
    Why? What verifies you as credible? Why should I entrust my business to your seal? How do I know your seal wont LOWER customer trust or that you're even a business person with any experience whatsoever in providing verifiable data or proof, securely?

    I'll pass. There are only a couple of seals worth having at this point, and even having those may not mean a boost to conversion rates.
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    • Profile picture of the author MerlynSanchez
      The problem is that you don't have any credibility in the marketplace so you can't confer credibility to the people who place your seal on their website.
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  • Profile picture of the author Michael Lee
    If you're just starting to create a seal of trust, the question is how you will get the reputation and credibility to back up your seal. Seals such as Verisign or eHonestOnline have already established their presence as trustworthy sources. The question is how will you establish your own credibility?
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  • Profile picture of the author theemperor
    Originally Posted by vincentseo View Post

    Hi all,

    I would like to know if the members here would be interested in receiving a free trust seal of approval similar to the Verisign Trust program.

    The free seal:

    - Verifies the person behind the website
    - Scans your site daily for malware
    - Notifies you if there is a problem.

    The main advantages is that having a 3rd party seal will boost your conversion rate. This has been proven over and over.

    I am looking at starting a venture that would provide to qualifying websites the seal in return for their permission to send them a monthly offer by email.


    Would such a service be interesting for you ?

    Thanks for your feedback

    Vincent
    This already exists doesn't it? And much bigger beefier companies are providing it. Do you have a unique angle?
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    Learn to code faster, and remove the roadblocks. Get stuff done and shipped! PM me and I can help you with programming tutoring, specialising in Web and the following languages: Javascript ~ HTML ~ CSS ~ React ~ JQuery ~ Typescript ~ NodeJS ~ C#.
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  • Profile picture of the author WillR
    I would not want this service. If I was going to use a trust seal I would only ever use a company that has already established trust with consumers. If you are not willing to pay for a proper trust seal then you can't be too serious about your business.

    When I come across websites that use those fake trust seals that are just images someone has created it immediately turns me off buying because I know if they are willing to deceive people with those seals, what other tricks are they willing to pull.
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