Quick Question/ Straw Poll for US based IM'ers

by ed22
1 replies
Hi all


As online consumers do you guys expect to see pricing online inclusive of sales tax?

Or do you expect to see a price and then have sales tax added at checkout?

If you don't expect that and sales tax was added, what effect would it have on your purchase decision?

Thanks for your input all!
#based #imers #poll #question or #quick #straw
  • Profile picture of the author Sojourn
    I expect to see a price exclusive of sales tax. It's standard to then expect to see sales tax and shipping added once you're processing your shopping cart. Works the same way in our physical stores. I think we're trained to expect that what shows up as the final total at time of checkout offline or online is going to be something higher than the price we saw on the shelf or on the order page.
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