How to write articles for syndication.....

5 replies
What are the key points to consider when writing articles for syndication purposes? i.e. preferred length, format and way to add in bio box with links etc??

I understand that when a publisher picks one of my articles and places it on a site, I can then follow up with the publisher to hopefully have them add some more. In Ezine for example, how do I figure out who the publishers are? I can see the number of publishers, just not who they are.....

Thanks in advance if you can offer any tips....
#articles #syndication #write
  • Profile picture of the author DireStraits
    Originally Posted by Moneyland View Post

    What are the key points to consider when writing articles for syndication purposes? i.e. preferred length, format and way to add in bio box with links etc??

    I understand that when a publisher picks one of my articles and places it on a site, I can then follow up with the publisher to hopefully have them add some more. In Ezine for example, how do I figure out who the publishers are? I can see the number of publishers, just not who they are.....

    Thanks in advance if you can offer any tips....
    You may find Alexa Smith's post helpful.

    As for your question about finding out who's republished your article and where: you can't do that through EZA's site. You just have to paste a chunk of each article into Google (in quotes), run a search and see what turns up. :p

    This only shows instances of your article that have been indexed on other people's sites, of course, and doesn't help with finding out how your articles have been used in newsletters and the like.
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    • Profile picture of the author JohnMcCabe
      Originally Posted by DireStraits View Post

      You may find Alexa Smith's post helpful.

      As for your question about finding out who's republished your article and where: you can't. At least, not through EZA itself.

      To find out where your articles have been republished, you just have to paste a chunk of each into Google (in quotes), run a search and see what turns up. :p
      The relatively short post linked above should be required reading if you want to be syndicated.

      Being an SME (Subject Matter Expert) doesn't hurt, either.

      One tip - when writing your resource box, it often helps to make it look like what many people expect a resource box to look like. Something along this line:
      Download your free report on Curing Gerbil Farts at CuringGerbilFarts.example.com.

      In addition to curing gerbil farts, John McCabe writes on many subjects and is a noted expert on everything. (Just ask him)
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      • Profile picture of the author Alexa Smith
        Banned
        Originally Posted by JohnMcCabe View Post

        In addition to curing gerbil farts, John McCabe writes on many subjects and is a noted expert on everything. (Just ask him)
        The truth emerges!


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  • Profile picture of the author 4Frankie
    Excuse me a dumb newbie "write for Syndication" obviously for other people - what is the payment like for this kind of thing????
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    • Profile picture of the author JohnMcCabe
      Originally Posted by Francie View Post

      Excuse me a dumb newbie "write for Syndication" obviously for other people - what is the payment like for this kind of thing????
      Francie, it's not a dumb question at all.

      The way I use the word "syndication", there is no direct monetary payment. I get paid in attention, traffic and links from high-quality related websites.

      Here's how it might work when starting out...

      > I write an article and publish it on my own site, then wait until it gets indexed by the search engines.

      > Then post the article on article directories.

      > After awhile, I do searches for unique bits of text from my article. If it's been picked up and published online, it should show in the search results.

      > One by one, I contact the owners of those sites. I thank them for picking up my article and ask if they would like to receive the next article on the subject directly, before it is sent to the directories. Some will say yes.

      > The next time I write a related article, it gets published on my own site first. Then it gets emailed to the people who said they wanted it. About a week after that, it gets sent to the directories, and the process starts again.

      > Over time, you build a list of publishers who want your work. If I see a site publishing a lot of my work, and they are sending me traffic, I'll occasionally write an article tailored for their site and send it for their exclusive use. I believe it helps build loyalty.

      This is similar to the model used by columnists like Ann Landers and Dave Barry, only they get paid cash per article (column) they publish.
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