What is this and how do I do it?

by ocd
9 replies
I'm going crazy trying to find the answer to this question and I really don't even know what the subject would be called.

First off, I tried to attach a picture of the screen and also do a zip file but it said my file was too big. So I apologize for asking you guys to click on a link, but that's where we are.

Last night I was reading about Google Sniper as I was looking thru Clickbanks Marketplace. The guy was talking about his site that had been on Google, Page 1 for 2 years without him doing anything at all. So I typed in his phrase - groom wedding speech (without quotation marks). Sure enough, his site was first and no backlinks from what I can tell. It looks like he has sub-topics listed under his URL on Google. These are articles on his mini-site.


My questions are: How did he get Google to list those under his URL? And, what are they called so when I research it I know what to call it?
  • Profile picture of the author petevamp
    You would be better off asking this is the seo section of the forum. Best of luck.
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  • Profile picture of the author Kay King
    I don't think he did anything except build a high end site that rose to the top at google. Google decides to place those additional links - and my impression is that it happens when the site is ranked high for each of those subtopics.

    I could be wrong but I think it's the result of a high ranked site that has also reached high rank for the sub-topics included in the site.

    kay
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  • Profile picture of the author petevamp
    On that note though that is simply just a blog format except they are in html form pages. If you look at the front page you will notice that he has done really good research on the topic and thus created several related pages. All you have to do is take your original html file and create a brand new page naming it what ever you want but with a different article and information. Its just like creating the front page for the most part. But instead of making the index file you make a file like get-things-done-right.html This will stand in place of the index file when people go to that page.
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  • Profile picture of the author ocd
    petevamp,

    I wasn't sure what category to put this topic in nor do I know how to change it from here...sorry. Anyway, when I went to his site I thought he was just using Posts and making them look like pages. I did that on one of my sites.

    Either way, how does he get Google to format those individual article titles for him?
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  • Profile picture of the author tpw
    The short answer is that Google will show links to the most important pages on your site, when someone is searching for a query that is most likely your site. Notice that the search query is exactly what his domain name is.

    This would have worked if you had searched for the domain name as a URL, or the keywords in the domain as a string instead of separate words.

    In order to decide which pages are most important to their users, they look at actual links going to the internal pages of the site.

    In the absence of external inbound links, they look at the linking structure within a website to figure out what pages on the site are most important.

    And even if you don't see any inbound links to this site according to Google, it does not mean that they have no links, as evidenced on Yahoo:
    Site Explorer - Search Results
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  • Profile picture of the author BacklinkSeller
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  • Profile picture of the author Cinneide
    Originally Posted by ocd View Post

    Last night I was reading about Google Sniper as I was looking thru Clickbanks Marketplace. The guy was talking about his site that had been on Google, Page 1 for 2 years without him doing anything at all. So I typed in his phrase - groom wedding speech (without quotation marks). Sure enough, his site was first and no backlinks from what I can tell. It looks like he has sub-topics listed under his URL on Google. These are articles on his mini-site.


    My questions are: How did he get Google to list those under his URL? And, what are they called so when I research it I know what to call it?
    These are called sitelinks. This is what Google Webmaster Tools say about them. "Sitelinks are completely automated, and we show them only if we think they'll be useful to the user. If your site's structure doesn't allow our algorithms to find good sitelinks, or we don't think that the sitelinks are relevant to the user's query, we won't show them."
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  • Profile picture of the author ocd
    !!!!!!!!!!!!!!!!!!!!!!Right on Cinneide!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!



    Thank you VERY much!
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    The link of great joy and happiness...but this one? This is the one that all window cleaning companies in the free world are inspired by. Hey, where did the sarcasm font go?
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