Promoting High Converting Articles

12 replies
I have always thought it is way better to promote my site over my traffic generating assets any day. I know some people have assets that send traffic to their site. They promote those instead of their site. I always thought, why do this. Why not skip the middle man and send traffic straight to the site.

But I have been noticing in my article stats on ezinearticles, that every once in a while I get a gem of an article with a good url click rate. I don't know if this is great or not, but I have an article with a 26% click rate, and another with a 30% click rate.

Do you think it actually might be worth trying to promote these articles? Because they got these great conversions shortly after publishing. But now that they are not on the top page in ezine articles they don't get many views now. I figured I could promote them and keep the traffic viewing them.

I don't know if I should do this, or if I should continue on with my current plan of promoting site first and skipping the middle man.

Anyways, any insight into this is greatly appreciated.
#articles #converting #high #promoting
  • Profile picture of the author dsbusiness23
    I think while it requires more work, the more you promote using quality backlinks, the greater return you will see. What you put into your business is what you will get out of it. I promote almost all my articles, videos, ect.
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  • Profile picture of the author smlover
    If the conversion that good, you better promote them and see the result
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  • Profile picture of the author jamesrich1
    I am getting 40 up to high 50% conversions on most of my articles in the male enhancement niche. Test your signature and put yourself in the visitors shoes. My squeeze page light box pop up converts at 25-30%
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  • Profile picture of the author indiatext
    your decision should be based on the fact which make you write articles. If your purpose for writing behind articles is just to gain some backlinks, they it would be a worthless effort to be made.

    On the other hand, if you are promoting some product via those articles then it is a good idea to execute.
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  • Profile picture of the author caksut
    Many people who using article marketing hope their published article to drive traffic without doing nothing until the article go down from the first page. They syndicate article without promoting. Now this technique should be combined by other link building if the article get listed firmly in the first page
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  • Profile picture of the author CraigRC
    Originally Posted by Thorick View Post

    I have always thought it is way better to promote my site over my traffic generating assets any day. I know some people have assets that send traffic to their site. They promote those instead of their site. I always thought, why do this. Why not skip the middle man and send traffic straight to the site.

    But I have been noticing in my article stats on ezinearticles, that every once in a while I get a gem of an article with a good url click rate. I don't know if this is great or not, but I have an article with a 26% click rate, and another with a 30% click rate.

    Do you think it actually might be worth trying to promote these articles? Because they got these great conversions shortly after publishing. But now that they are not on the top page in ezine articles they don't get many views now. I figured I could promote them and keep the traffic viewing them.

    I don't know if I should do this, or if I should continue on with my current plan of promoting site first and skipping the middle man.

    Anyways, any insight into this is greatly appreciated.
    Not anymore.

    Promotion into the face of a slap isn't an effective use of time, I doubt driving backlinks or trying to force the ranking higher would net any result at all after last week's hit.

    If you mean driving actual traffic to them through some other method, I also wouldn't be in favor of it. Would rather see you place the articles on your blog, which YOU control, and then drive traffic to that.

    If it were 30 days ago the answer would be different. But the term "ranking articles" on EZA or any other 2.0 site has taken on a whole new meaning since 2/24.

    Best to go with it and ride the wave to another destination than to try and block it from the shore...
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    • Profile picture of the author Thorick
      Originally Posted by CraigRC View Post

      Not anymore.

      Promotion into the face of a slap isn't an effective use of time, I doubt driving backlinks or trying to force the ranking higher would net any result at all after last week's hit.

      If you mean driving actual traffic to them through some other method, I also wouldn't be in favor of it. Would rather see you place the articles on your blog, which YOU control, and then drive traffic to that.

      If it were 30 days ago the answer would be different. But the term "ranking articles" on EZA or any other 2.0 site has taken on a whole new meaning since 2/24.

      Best to go with it and ride the wave to another destination than to try and block it from the shore...

      hey craig. I was wondering what you mean by "Since 2/24" What happened then? Did I miss some important change to the internet marketing world?
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      • Profile picture of the author CraigRC
        Originally Posted by Thorick View Post

        hey craig. I was wondering what you mean by "Since 2/24" What happened then? Did I miss some important change to the internet marketing world?
        Google manually slapped EZA and several other "web 2.0" content aggregation sites, defining them as "content farms".

        Meaning their ranking capability has been reduced significantly.

        You can search "ezinearticles" and you'll find over a dozen threads on WF this week, with hundreds of posts, explaining all the gory details.

        To save you the time, basically there is no point to wasting time backlinking, promoting, or otherwise pushing submitted articles that are on the affected 2.0 sites.

        Much better to post everything to your blog from this point forward and push promotional efforts to that content instead.
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        • Profile picture of the author Thorick
          Originally Posted by CraigRC View Post

          Google manually slapped EZA and several other "web 2.0" content aggregation sites, defining them as "content farms".

          Meaning their ranking capability has been reduced significantly.

          You can search "ezinearticles" and you'll find over a dozen threads on WF this week, with hundreds of posts, explaining all the gory details.

          To save you the time, basically there is no point to wasting time backlinking, promoting, or otherwise pushing submitted articles that are on the affected 2.0 sites.

          Much better to post everything to your blog from this point forward and push promotional efforts to that content instead.

          Thanks this is very good info.
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          Check out my blog at cuylercallahan.com
          Eat More Lose More: Click Here For 7 Eating Tips to 6 Pack Abs

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  • Profile picture of the author Frank Marker
    The short answer is no.

    Promoting your article will be a waste of time and effort in the long run. Put the effort into your own site.
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  • Profile picture of the author Thorick
    Lots of great info here guys. thanks a lot. this really helped
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    Check out my blog at cuylercallahan.com
    Eat More Lose More: Click Here For 7 Eating Tips to 6 Pack Abs

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  • Profile picture of the author Jeremy Barker
    Personally I have been told that sending people to my landing page is the way to go but I have had some success in sending people to my blog which in turn links them to my landing page. My advice for you would be to make some testing in what you are doing. If you get more people by promoting an article, blog, etc do it!

    Every online marketer uses different sources for their marketing and each person is more successful at some types than others. Try it and see!
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