
How to implement this strategy without pissing off affiliates?
Some products on clickbank make you an initial offer, and then eventually a cheaper offer. They do this either by virtual sales pop-up or maybe via autoresponder.
I prefer autoresponder. But I don't want to offer my product any cheaper. I just want to take perceived risk away from the customer and offer a small fee up front with the remaining payment after 30 days. What I would like to do is pitch my product via autoresponder the "normal way", and then say after 7 or 8 email messages I would say:
SUBJECT: You can try out [product name] for only $5 today.
BODY would have intro and then,
"Listen - I know that on a logical level you understand that my product comes with no risk. This is because if I don't deliver, you'll ask for your money back. I've created a quality program so I know that won't happen, but how can you be sure I'll deliver on the guarantee? Let me make you an offer that takes your perception of risk and drops it to the floor. Using the link below you can buy my course (which regularly sells for $29) for a mere $5. That's all you'll pay today. and you still get the same money-back guarantee. Then, after you use the entire course for 30 days, you'll be billed the final $24 payment. I am extending this offer to make you more comfortable as a buyer, so please only use this if you plan to give me a fair shot"
(the copywriting is probably horrible, but you get the idea).
Has anyone tried this? I'd setup another product in clickbank to simply be $5 on day one and the rest after 30 days (recurring payment with only one recurring pay period).
Problem is this:
1) I can't track affiliate referrals with my autoresponder (aweber)
2) I don't want to piss off affiliates.
Possible solutions:
1) don't do this at all
2) wait 30 days from signup to make this offer so the affiliate referral credit would be zero anyway? Cookie expires ...this means any sales coming from the strategy would not have gone to the affiliate anyway?
I'd be grateful for any thoughts/advice here.
AWOL