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Is it Ok to send my EZA to my list?

by kingprosperity
4 replies
I know it's probably a stupid question but, is it fine if I send the my blog articles or EZA to my list?

I mean if I use EZA in email marketing? then is it fine?
#eza #list #send
  • Profile picture of the author Clubland
    I have never done it.

    But, i am sure if you write quality and it directed at the list, then i am sure they would be fine with you sending it to them.
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  • Profile picture of the author Marvin Johnston
    Originally Posted by kingprosperity View Post

    I mean if I use EZA in email marketing? then is it fine?
    One newsletter I used to get consisted of an original article followed by a number of EZA type articles.

    So, if I understand your question, it is fine as long as you leave the resource box in place.

    Marvin
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  • Profile picture of the author NicoleBeckett
    If I were you, I would send my list something that they couldn't get anywhere else. And if you're sending them stuff that's already been published on EZA or on your own site, they don't really *need* to be on your list; they can simply read the articles for themselves at their own leisure. Give them something of value that they can't get someplace else, and they'll be more likely to stick with you.
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    • Profile picture of the author JohnMcCabe
      Originally Posted by NicoleBeckett View Post

      If I were you, I would send my list something that they couldn't get anywhere else. And if you're sending them stuff that's already been published on EZA or on your own site, they don't really *need* to be on your list; they can simply read the articles for themselves at their own leisure. Give them something of value that they can't get someplace else, and they'll be more likely to stick with you.
      Nicole, while I agree with you in principle, I think there is a place for collecting, sorting and sending hand-picked, reviewed links to content available online.

      I get emails that say things like "a discussion of such-and-such popped up, and I wrote an article some time ago that still fits well. Here's the link..."

      I do find value in such, especially if I have an interest in the subject at hand.

      The flip side is that the people doing it have a pretty deep well of content to draw from, and it's not the only thing they send.

      kingprosperity, if you want to send your own blog posts/articles to your list, you won't be doing anything really wrong. But Nicole does have a good point...

      If the only thing you can send your list is recycled material, it can get old quick. Especially if you're still digging your "content well".

      Only send them recycled content that is dead-on appropriate and the best you are capable of. You do not want to become a 'so what' in your subscribers' email boxes.
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