Im Pretty Sure This Is The Best Marketing Video EVER

This offer is generating a TON of money right now, and getting huge traction as a content piece as well. It's well worth studying. The brilliant part is the appeal is so wide, they can run this on ad networks with almost *no* targeting whatsoever and still make money.

That's worth noting, because a lot of folks on the WF talk about how you must have "targeted traffic," like that's the only way to make sales. Targeting is expensive, and the most responsive traffic (search) is limited by how many people look for your keyword or phrase.

Competition is strong and getting stronger, and the free traffic game is largely over for expensive terms with search inventory. Besides, luck is no way to build a sustainable business.

On the other hand, an offer like this can be placed on a run-of-network basis, or with inexpensive category targeting, and still make a nice profit because the clicks are cheap. And the back end for a deal like this is usually far bigger then the $47 front end, which increases ROI by a factor of 3X - 5X.

Even if you don't like politics, or think this guy is a loon, study his process carefully. There's a lot to learn here.

Hi Andrei,

If you go to this link, let the video start playing, then click the top right X to close the browser/tab, you then get the exit pop up. Select 'cancel' on the exit pop up and you can read the sales letter as text in it's entirety at your leisure.

Of course, many types of people will come across this video/salesletter and will learn something from it, but in terms of his target, those are the people who are likely to sign up, who are also specifically those who have assets to protect.

With respect, you appear to be somewhat assuming that everyone has assets and money (ignoring the 'family' part). Is no one currently indebted/insolvent, but still functioning? Will there not be many more people who become insolvent in the event of a crisis, in particular those who have great 'wealth' now that exists as fiat currency or those with wealth invested in property, or shares? Check recent history for examples of how these things can suddenly change in value, particularly if their current value has been fabricated.

What's important to remember is that in terms of whole populations, those with assets are the minority. Therefore what's important to also note is that if you believe that the scenario presented (or something much like it) is going to occur, then it's not just about buying storeable food and investing in gold (for example). You also need to be able to hang onto it and utilise it.

It would be unwise to assume that those without wealth assets are not also planning to survive any upcoming crisis. Those with nothing to lose, have nothing to lose when it comes to making decisions about their survival. This is worth remembering and more importantly worth considering right now, as you go about your daily business, because what they may lack in terms of wealth, they may be making up for in terms of preparation.

Hahaha i didnt even notice that. Good pick up.

Total BS its not. Yes its hyped and yes its using fear tactic marketing. But its not BS. Id recommend you do a little research.

Just to help you out, start here:

1 - Zeitgeist: Addendum


3 - Inside Job | Documentary Heaven | Watch Free Documentaries Online

4 - U.S. cost of living hits record, passes pre-crisis high - USATODAY.com

5 - Cost of living in America hits record high according to Consumer Price Index | Mail Online

6 - The Financial Crisis Is Not Over. The Economic Recovery is "Not Real"

7 - The Weekend Interview with Paul Singer: Mega-Banks and the Next Financial Crisis - WSJ.com

Hi Jonathan,

I understand where you're coming from on the point you make above and my personal view is that there is something to be learnt from the majority of salesletters.

I wanted to highlight a couple of the things that you said and explain why I personally, would not go down this route and why I think that the average warrior either wouldn't, or can't -

It's as if you're thinking that no one who has responded is interested in the marketing and the psychology side of it - as if it just flew over our heads. I'm sure most of us know who you are, would like to emulate your success and value your opinion on any subject.

But surely you realise that for the 'average' warrior, this kind of thing is way out of peoples comfort zone and ability/authority level? I'm not trying to sound sheepish or unambitious, but I'm being realistic.

Take a look what a simple Google search brings up -

LINK - someone elses view on that previous issue

LINK - his own view

A snippet from the above link, regarding his explanation about what happened -

Without being an expert on these things, I would guess that he's coming close to the line of upsetting similar people with what he explains in this current salesletter.

He makes some big claims about himself/his business at the start of the salesletter.

I haven't verified whether this is the truth, but logic dictates that either -

a) he's telling big porky pies

or

b) he has a LOT of credibility

To clarify my point - I think that it IS worth spending time looking into the process used here. But I also think that there are obvious reasons why the 'average' warrior isn't about to try and emulate this.

When you say -

...I think the keyword is 'largely'.

I doubt that most warriors can make similar claims to authority as Stansberry does without being utterly dishonest. Therefore they lose one of the most important aspects of that salesletter immediately - which is why he put those claims at the start of the letter - he had to, in order to get people to watch such a long video/read such a long letter and to believe such a dramatic claim.

He's basically saying that he predicted the pinpoint areas to be affected by the 2008 collapse and told them how to profit from it. In all honesty, if this was absolutely true, a man would never have to work again if he had this ability and provided this information to a huge list - he would have a list full of multi-millionaires based purely on one of his editions!

Can you imagine a salesletter, that would have a similar theme and impact in the internet marketing arena?

It would have to be something along the lines of - 'Google is secretly planning to close down it's search engine and merge with Facebook and here's how you can profit from it.'

I get your point and I'm interested in your views on these things, but I think that perhaps you're doing the commenters here an injustice by suggesting that no one even thought to stop and examine the marketing process.

The process is this - someone with (allegedly) HUGE authority in a niche made some very attention-grabbing claims. They might even attract the attention of some people who's attention most people would like to avoid - but clearly, that's the price someone might pay when they make such claims. He's basically saying that the world is going to end, (in financial terms) but the government and everyone else is covering it up, feathering their own nests and leaving the majority of the US population to hang out to dry.

In our little biz opp world, people already ARE making outrageous claims on a daily basis. They ARE continually being extremely economical (some would say downright tight-fisted) with the truth. They ARE claiming huge authority left, right and centre - even when to do so is outrageously deceptive.

Personally, I would be more interested in examining someone in this market (or any other) who bucks the trend and builds huge credibility, authority and wealth WITHOUT any dishonesty or deception, but by 'delivering the goods' in terms of value on a consistent basis.

I have no idea how creditable Stansberry is, but he certainly knows how to make an impact! I just think that the majority of warriors here would be interested in examining this, but would not be looking to emulate this or do something like this. I think it's a case of apples and oranges for most of us.

I think that the lessons here are reasonably obvious - he has the ability to make huge claims about his level of authority in the niche he is in, therefore he also has the ability to trade off this authority and make these type of claims in his salesletter - ('the world is about to end, I am your saviour'.)

Whether those claims are anywhere near true or not, is another thing. Either way, the average warrior either -

a) has to tell huge lies

b) has to have the same authority and the same reach

Plus, either way, they need some big brass ones.

I've got some brass, but I can still walk without the aid of a wheelbarrow, unlike (presumeably) Mr. Stansberry.