Marketing To Spanish Speakers

4 replies
My business is opening up to the Spanish speaking market in the U.S. very soon, and eventually entire Mexico. I have a blog that gets decent traffic and is effective in building my business and making sales.

What can I do to grow into the Spanish market? Should I create an entire new blog and translate my posts into Spanish? Would that be worth it?

I really want to take advantage of this new market and the only way I can think to do this is to start a new blog, and translate my post. What do you guys think of this idea?
#marketing #spanish #speakers
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  • Profile picture of the author notjustseo
    Well, it is a fact that over 80 of Bi-Lingual speakers prefer to be engaged in their first language.

    Translation is tricky. Do NOT use Google translate, there are many gaps that will make you look uniformed to readers.

    While over 60% of US Spanish speakers are from Mexico, that doesn't mean that you can just use Mexican Spanish...

    You also may want to consider a different marketing approach than you do in English. Latin customers are generally more receptive to bright colors, so keep that in mind.

    I hope this helps, and if there is anything else I can do, hit me up on skype
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  • Profile picture of the author GanarDinero
    Originally Posted by mlmguru View Post

    My business is opening up to the Spanish speaking market in the U.S. very soon, and eventually entire Mexico. I have a blog that gets decent traffic and is effective in building my business and making sales.

    I really want to take advantage of this new market and the only way I can think to do this is to start a new blog, and translate my post. What do you guys think of this idea?
    What is your blog about?
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