Autoresponder squences need updating
Autoresponder squences are supposed to be "set it and forget it" but I've found that:
Over time, links get broken, data is incorrect, advise is outdated, etc.
If you had a sequence for the automotive market for example and one of your posts complained about $1.74 gas, people would think you were either crazy or they signed up to an old list.
If you were in the IM world and had a sequence post about Overture, then people would know pretty quickly your stuff is stale.
etc.etc.
That reminds me. I need to go view my autoresponder.
Over time, links get broken, data is incorrect, advise is outdated, etc.
If you had a sequence for the automotive market for example and one of your posts complained about $1.74 gas, people would think you were either crazy or they signed up to an old list.
If you were in the IM world and had a sequence post about Overture, then people would know pretty quickly your stuff is stale.
etc.etc.
That reminds me. I need to go view my autoresponder.
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