I was reading the sales letter for the Arbitrage Conspiracy today. The guy claims to make 50k to 100k per day by using PPC to drive traffic to CPA offers. Apparently there is way more money in this than "selling stuff".
The sales letter bugged me because he correctly brought up the question of "why would I teach this to you if it worked as well as I say it does, why not just keep it a secret". He goes on to explain that he's starting a CPA network himself, and wants to train people so they'll be his affilates on the network later. Fine.
But here is what bugged me.
He says he held a conference in Vegas and, I quote, " To help cover costs, we also allowed just 10 other people to pay to attend. They paid up to $10,000 for this 1-day seminar, and those seats sold out in 48 hours."
What? So let me get this straight. This guy makes at least 50k per day and up to 100k per day. That works out to $18.25 million per year, at the low end of his range.
So he decided to hold a conference in Vegas for a bunch of Gurus, and there was no cost to them ... but he also offered 10 spots at up to $10K each, to raise another $100k to "help cover costs".
This means two things:
1) A guy who makes $18M minimum per year is worried about recouping costs for a small conference, and is willing to invite total strangers to the conference in order to do this.
2) We are to believe that a conference for 150 free guests plus 10 paid guests (160 people total) over a ONE DAY period cost over $100k to put on? Hello? The last time I rented a beautiful facility to accomodate that many people the cost was only a few thousand dollars. Nothing even close to 100k.
So, my warrior friends ... I feel like calling HUGE B.S. on this guy's sales letter, but before I do, I'm interested in your thoughts.
Call me curious.