Amazon affiliates - What would you rather have?

by cweber
20 replies
EDIT: Ok, I'll try to reword this a bit.

I have the option between two affiliate programs right now, Amazon and another site.

I have made around $300 from Amazon the past few months but I'm looking to increase that more.

I'm wondering what you guys would prefer though when promoting physical products:

1. A 30 day cookie (instead of Amazon's 24 hour cookie)

or

2. The option to get commissions from all products that people buy when referred to Amazon through your links?

I'd love to know what option you guys would rather have when promoting physical products?
#affiliates #amazon
  • Profile picture of the author Frank Murphy
    I prefer offers that have a low price point, and payout higher commissions per sale. That way, it justifies my effort in promoting via low cost methods, and I can attain pretty good ROI as well, since people are less willing to spend big in these times, as you mentioned earlier.
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  • Profile picture of the author cweber
    Anyone else?
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  • Profile picture of the author aulia
    stick with amazon

    amazon is more reputable, so you can expect better conversion
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    • Profile picture of the author indie08
      Yes,

      I agree. Stick with Amazon. I highly recommend taking one of the courses provided on here such as Jan Roos' videos or Michael Franklin's coaching. I took both and I'm glad I did!

      Brian
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      • Profile picture of the author cweber
        Originally Posted by indie08 View Post

        Yes,

        I agree. Stick with Amazon. I highly recommend taking one of the courses provided on here such as Jan Roos' videos or Michael Franklin's coaching. I took both and I'm glad I did!

        Brian
        I have done their courses and have been making money with Amazon. However I have been promoting products in the power tool niche as I enjoy it. The other affiliate program that I have been asked to join is probably more reputable than Amazon in the power tool industry as they are a huge dealer of tools and I think anyone who is buying tools would sooner buy from this retailer rather than Amazon as they are more reputable in this particular niche.
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        • Profile picture of the author Hamida Harland
          Personally I would rather go with whichever was more profitable, and that's something you probably won't know without testing.

          I'd try Amazon for a month or two (which you seem to have already done), then change the links to the other site for the same period of time. I'm sure you'd then go with the option that made you the most money.

          amazon is more reputable, so you can expect better conversion
          Who says? How do you know you'd get a better conversion?

          Just because we as affiliate marketers know Amazon well doesn't mean that someone who's into tools wouldn't prefer to buy from a reputable tools website.

          It's possible that the tools website might convert better, and with a longer cookie period then that merchant would be the obvious choice.
          Signature
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          • Profile picture of the author cweber
            Originally Posted by Hamida Harland View Post

            Personally I would rather go with whichever was more profitable, and that's something you probably won't know without testing.

            I'd try Amazon for a month or two (which you seem to have already done), then change the links to the other site for the same period of time. I'm sure you'd then go with the option that made you the most money.



            Who says? How do you know you'd get a better conversion?

            Just because we as affiliate marketers know Amazon well doesn't mean that someone who's into tools wouldn't prefer to buy from a reputable tools website.

            It's possible that the tools website might convert better, and with a longer cookie period then that merchant would be the obvious choice.
            Thanks for the reply. I think I will do some testing and see how it goes. I think having a longer cookie will definitely help too.
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          • Profile picture of the author aulia
            Originally Posted by Hamida Harland View Post

            Personally I would rather go with whichever was more profitable, and that's something you probably won't know without testing.

            I'd try Amazon for a month or two (which you seem to have already done), then change the links to the other site for the same period of time. I'm sure you'd then go with the option that made you the most money.



            Who says? How do you know you'd get a better conversion?

            Just because we as affiliate marketers know Amazon well doesn't mean that someone who's into tools wouldn't prefer to buy from a reputable tools website.

            It's possible that the tools website might convert better, and with a longer cookie period then that merchant would be the obvious choice.
            Personally, i have no doubt when i order anything from amazon, if you aren't satisfied you can ship them back. How about another store ???

            just my thought
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            • Profile picture of the author cweber
              OK, so just so everyone knows, the site I have been asked to join as an affiliate is Makita Tools | Dewalt Power Tools | Porter Cable Tools | Milwaukee Tools | ToolKing.com. In this niche they are a huge player and are likely more reputable than Amazon.

              If you go somewhere like a construction site and asked people where they would rather buy xxx tool and offered them the choice of Amazon or ToolKing, I'm sure ToolKing would be an instant winner as it has more of a reputation in the tool niche industry.
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        • Profile picture of the author indie08
          That sounds very interesting! Sounds like you have alot of knowledge in that niche In that case you may want to consider a different network. I'm actually a fan of split testing. For example, I'm creating a Jan style site and a Michael Franklin style site in the same niche to see which one converts better.

          You shouldn't put all your eggs in the same basket anyways. In a few months I'm going to add sites to my network that promote physical products from commission junction etc..
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        • Profile picture of the author LilBlackDress
          Originally Posted by cweber View Post

          I have done their courses and have been making money with Amazon. However I have been promoting products in the power tool niche as I enjoy it. The other affiliate program that I have been asked to join is probably more reputable than Amazon in the power tool industry as they are a huge dealer of tools and I think anyone who is buying tools would sooner buy from this retailer rather than Amazon as they are more reputable in this particular niche.
          Well I think you answered your own question then
          Signature

          Pen Name + 8 eBooks + social media sites 4 SALE - PM me (evergreen beauty niche)

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  • Profile picture of the author patrickz
    I like the idea of the 30-day cookie!
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  • Profile picture of the author kurtistb
    To answer your question, I'd take the 30 day cookie. I think it would be give a huge boost in commission, which is why they would never do it. Especially now that Amazon Prime is thriving.

    I used to shop by adding up a bunch of small items to make 1 big purchase in order to save on shipping. This would result in a great commission. Now that I have Amazon Prime I may place a small order every other day. If I am on your cookie when I place a 100 dollar order you are good but if it happens to be on a day when I place a 5 dollar order you get screwed. If there was a 30 day cookie it wouldn't matter you'd get all the commission.
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    • Profile picture of the author cweber
      Originally Posted by kurtistb View Post

      To answer your question, I'd take the 30 day cookie. I think it would be give a huge boost in commission, which is why they would never do it. Especially now that Amazon Prime is thriving.

      I used to shop by adding up a bunch of small items to make 1 big purchase in order to save on shipping. This would result in a great commission. Now that I have Amazon Prime I may place a small order every other day. If I am on your cookie when I place a 100 dollar order you are good but if it happens to be on a day when I place a 5 dollar order you get screwed. If there was a 30 day cookie it wouldn't matter you'd get all the commission.
      Thanks and yeah that's a good point.
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  • Profile picture of the author Ehsan_am
    1- ToolKing has a 10$ shipping fee that amazon doesn't have.
    2- I just checked Toolking and searched for a couple of tools. Their prices are way higher than Amazon.
    3- Most tools come with other stuff like parts, stands, etc. I wouldn't give up a comission on other products that my vistor might buy.
    4- ToolKings comission is 5%. you can easily reach 6% on Amazon and go up to 8%

    I think it is pretty clear that Amazon wins the battle. However you should always try to test things out if you have doubts.

    By the way, let us know the result of your test.
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    • Profile picture of the author cweber
      Originally Posted by Ehsan_am View Post

      1- ToolKing has a 10$ shipping fee that amazon doesn't have.
      2- I just checked Toolking and searched for a couple of tools. Their prices are way higher than Amazon.
      3- Most tools come with other stuff like parts, stands, etc. I wouldn't give up a comission on other products that my vistor might buy.
      4- ToolKings comission is 5%. you can easily reach 6% on Amazon and go up to 8%

      I think it is pretty clear that Amazon wins the battle. However you should always try to test things out if you have doubts.

      By the way, let us know the result of your test.
      1 - Well the thing is with Amazon most products have free shipping but not all and some of the products I promote don't have free shipping. Plus ToolKing does have a coupon code for free shipping on any order over $50 which every product I promote is at least $100.

      2 - Their commission actually starts at 6% and then has performance increases as well like Amazon, i'm just not sure what they are yet.

      3 - Also I'm still waiting to find out if I receive commissions from other products that people may buy if I refer them to ToolKing

      But yes I will definitely test and see how it goes.
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      • Profile picture of the author Ehsan_am
        Originally Posted by cweber View Post

        1 - Well the thing is with Amazon most products have free shipping but not all and some of the products I promote don't have free shipping. Plus ToolKing does have a coupon code for free shipping on any order over $50 which every product I promote is at least $100.

        2 - Their commission actually starts at 6% and then has performance increases as well like Amazon, i'm just not sure what they are yet.

        3 - Also I'm still waiting to find out if I receive commissions from other products that people may buy if I refer them to ToolKing

        But yes I will definitely test and see how it goes.

        Well ToolKing affiliate pages says this

        "Earn 5% commission with performance tiers "

        So It seems that it starts at 5%. I'm not sure how the tiers work.

        However the biggest point for me stays the price. I just checked again on some tools that go for around 700-800 dollars and the difference is huge. Amazon prices are generally 60-70$ cheaper. Obviously if you don't care about the price and just go to ToolKing without comparing the price at different places this wouldn't be a problem but in this day and age I don't think anyone would buy without comparing the price at different websites and 60-70$ cheaper on a reputable site like Amazon sounds like a no brainer to me.
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        • Profile picture of the author cweber
          Originally Posted by Ehsan_am View Post

          Well ToolKing affiliate pages says this

          "Earn 5% commission with performance tiers "

          So It seems that it starts at 5%. I'm not sure how the tiers work.

          However the biggest point for me stays the price. I just checked again on some tools that go for around 700-800 dollars and the difference is huge. Amazon prices are generally 60-70$ cheaper. Obviously if you don't care about the price and just go to ToolKing without comparing the price at different places this wouldn't be a problem but in this day and age I don't think anyone would buy without comparing the price at different websites and 60-70$ cheaper on a reputable site like Amazon sounds like a no brainer to me.


          Here is their commission junction affiliate page where it says 6% + performance tiers:

          Affiliate Program with Commission Junction

          That is a good point with the prices and I checked some tools I'm promoting and ToolKing does seem quite a bit more expensive so we'll see how it goes. Thanks
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  • Profile picture of the author Victor Edson
    Amazon doesn't have a very good affiliate program, remember... they're an affiliate for those products too so they have to keep a cut for themselves after you sell the product.

    You can make better money with other retails often.

    Sure Amazon has a reputation, but who cares.. it's 2011 people buy stuff online all the time from sites that look great or like crap.

    Plus it's through ToolKing who's a well known Tool Supplier by lots of people.

    Of course as mentioned earlier, testing is the only way to know for sure.. but if you're sending traffic and getting sales, it's usually more profitable to go with the option that pays you more money.

    Quick edit... looks like Amazon pays better.
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  • Profile picture of the author Kevin McNally
    It's pretty simple, spilt test your affiliate offers and after 30 days you will at least have a good idea. You just need to redirect your affiliate links using a redirect, there are scripts that can do it or you can set up a file on your hosting and simply change the destination url after 15 days.

    Also remember that people will buy extra products from amazon so it's not just the power tools payment in some cases.
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