How do you manage your lists?

7 replies
I find myself building multiple lists and wonder if I'm just causing myself more problems than it's worth.

For example, I have a list for those that download my free reports from my site. I also, have a separate list for those that purchase my wso. Then I had some solo emails sent out and created a separate list for that because I knew those in that list were mainly into offline.

Anyways, I've got 12 different lists now and starting to regret it, because it's a lot of work to manage it and set up the autoresponders.

How is everyone else doing this? Did you build multiple lists or just one?
#lists #manage
  • Profile picture of the author Matt Morgan
    Originally Posted by mikeroosa View Post

    I find myself building multiple lists and wonder if I'm just causing myself more problems than it's worth.

    For example, I have a list for those that download my free reports from my site. I also, have a separate list for those that purchase my wso. Then I had some solo emails sent out and created a separate list for that because I knew those in that list were mainly into offline.

    Anyways, I've got 12 different lists now and starting to regret it, because it's a lot of work to manage it and set up the autoresponders.

    How is everyone else doing this? Did you build multiple lists or just one?
    Dont regret it, multiple lists is the way to go.

    Each list is more targetted, so you can target more laser precise products to them.

    It is better to have 3 smaller sub lists in these fields:
    1) Exersize supplements
    2) bodybuilding
    3) detoxifying the body

    Than one Huge list of Health and fitness.


    although it seems hard to manage many lists, it will pay off in the end
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  • Profile picture of the author John Williamson
    Aweber.....
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  • Profile picture of the author shireen
    Hi:

    I build multiple list for one website:

    1) I build a prospect list when they first visit my website. Normally I'll give them a 7 day free mini course.

    2) I set up another list to recruit affiliates in my affiliate page.

    3) Finally I set up another list after they bought from me & become my customers.

    Hope it helps :-)
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  • Profile picture of the author anthony2
    use aweber or getresponse my friend
    they make managing your list very simple
    and easy.
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  • Profile picture of the author darrenmonroe
    I agree with Matt I manage by targeted products and affiliate programs. PERIOD.
    Everything else like the general email signup is a crap shoot. Plus I killed my general list and voted to building customer lists and product/affiliate lists with a time table to get the sale.
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    GET HELP MESSAGE ME

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  • Profile picture of the author Shaun OReilly
    Originally Posted by mikeroosa View Post

    I find myself building multiple lists and wonder if I'm just causing myself more problems than it's worth.

    For example, I have a list for those that download my free reports from my site. I also, have a separate list for those that purchase my wso. Then I had some solo emails sent out and created a separate list for that because I knew those in that list were mainly into offline.

    Anyways, I've got 12 different lists now and starting to regret it, because it's a lot of work to manage it and set up the autoresponders.

    How is everyone else doing this? Did you build multiple lists or just one?
    I use multiple lists and segment my lists whenever it's
    practical.

    Sure, it's harder to manage more lists but it comes with
    the added bonus of sending subscribers information that
    is more laser-focused on their needs.

    Match your message to your subscriber more closely and
    you'll get higher opens, click-throughs and sales as well
    as seeing fewer unsubscribes because you're more relevant.

    A big mistake many list builders make is to build one big
    list and treat them all the same.

    No.

    Real list building pros segment their lists by subject area,
    products purchased, etc, and then send their subscribers
    more highly relevant content and offers.

    Yep - it takes extra effort but the better results make it
    more worthwhile, e.g. higher $ per subscriber values.

    Dedicated to mutual success,

    Shaun
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