Big G don't love me?!

by zannix
29 replies
Hello warriors!

As you can probably see from my signature, I own a website dedicated to jogging and jogging benefits, with a focus anchor on "jogging benefits".

It's a relatively new site, the domain is about a month old. If I've done my keyword research correctly I should be able to reach #1 spot for my term.

I went ahead and done onpage optimization, which boosted me from ranking on 6th page of google to intitally 4th, then to 3rd.

And what now?

Now I build backlinks on sites such as ezinearticles, goarticles, sooperarticles, etc. I have about 10 backlinks from those sites.

I even contacted and managed to get a link from a PR2 site that is ranking #2 for my search term on google! (a link exchange)

I posted my homepage on social bookmarking sites (digg,reddit,yahoo,delicious) a couple of times.

But big G doesn't care! It even dropped me down 2-3 places on the 3rd page.

Does anyone have any idea why this is happening?

If someone with extra knowledge and experience would take 2-3minutes of his time to check out my situation and give me tips on what I'm doing wrong, I'd be very grateful!

My domain is in my signature.

I'm relatively new to IM (2 months) so a simplistic, newbie-language friendly approach would be appreciated
#big #love
  • Profile picture of the author hybridmoment1904
    Hey man, its just what google does especially with a new site. All my sites have jumped around the first two months or so. Just keep backlinking and adding some good content while starting your next project.
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    • Profile picture of the author zannix
      There's nothing much I can add to the home page... I mean sure I will fill in other pages in my menu in time, but I'm currently trying to rank the home page...

      Since it is not a blog (in literal sense) but a fixed static page, there is not much content to be added (if I don't want to make it extremely big and uninteresting)

      However I can and I plan and I will work on other pages on my site (though I doubt that will help rank my homepage)
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  • Profile picture of the author Alex Williams
    I have a very good idea on WHY Google does not love it

    Seems like your site only has ONE page of content - is that right?

    Also, you do not have the keyword in H2 and H3 - add them there, that`s important.

    I suggest you to add AT LEAST 5 additional pages to your site. And do not just write all about the same thing - get WIDER in terms of content: make this site INTERESTING for the visitors.

    This is what Google wants - to make sure that the searcher, when visiting your site, really gets what he wants. So give the SEARCHER more! Make people spend MORE TIME on your site.

    Originally Posted by zannix View Post

    There's nothing much I can add to the home page... I mean sure I will fill in other pages in my menu in time, but I'm currently trying to rank the home page...
    )
    It does not matter that you only need your homepage to be ranking - Google`s business is to give the searcher the best searching experience - to give them the pages they will like, and spend time on reading. The bounce rate of your page is ALSO a factor that Google pays attention to: if people come to your site, and leave in 34 seconds, it might not be worth a higher position that the other site, where people go and read, and surf through the pages, for 10+ minutes.

    Originally Posted by zannix View Post

    However I can and I plan and I will work on other pages on my site (though I doubt that will help rank my homepage)
    You should do that ASAP.
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  • Profile picture of the author Icanwrite
    Try creating a Link Wheel. Google loves em

    Google is famous for the 'google dance' so your page will be up and down the serps a lot for few months. Keep at it - you are doing everything right. Just give Big G some time.

    Oh and as Alex said - Content is KIng ! So don't compromise on that. Add few pages with solid content and fit in your keywords naturally - Google will love you soon enough!
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    Adventure travel blogger & outreach expert - WanderWithJo.com
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  • Profile picture of the author IM Ash
    Everything looks good in terms of on-page optimization. You simply just need more links to your site. Spin the article you have already written an submit them to web 2.0 properties like Squidoo, Hubpages, Livejournal, Thoughts, Gather, Worldvillage!

    Guest post on health blogs to help drive traffic and there is also terrific SEO benefit from guest posts.

    Engage in blog commenting on relevent blogs.

    Increase your backlinks and your rank will increase as well.
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  • Profile picture of the author niffybranco
    Your on page optimization could still be better not saying just that will boost your rankings but every little helps,

    1. you have more than 1 H1 tag on your home page, Use H1 only one time.
    2. You do not have any H3 tags , you jumped from H2 straight to H5.
    3. The placement of your keyword in your H2 should be closer to the beginning it is too far to the end.
    4. Your keyword density is 6.11% which is a bit too high when compared with the average of the top 10 sites.
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    • Profile picture of the author zannix
      Originally Posted by niffybranco View Post

      Your on page optimization could still be better not saying just that will boost your rankings but every little helps,

      1. you have more than 1 H1 tag on your home page, Use H1 only one time.
      2. You do not have any H3 tags , you jumped from H2 straight to H5.
      3. The placement of your keyword in your H2 should be closer to the beginning it is too far to the end.
      4. Your keyword density is 6.11% which is a bit too high when compared with the average of the top 10 sites.
      I'm sorry but I'm a bit confused by your post.

      I do only have one h1 title, which is in the header area. And the h2 which contains my keywords is right under the introduction section.

      As for the h5 titles, I skipped h3 because in my opinion h5 look much more appropriate (considering visual style).

      And keyword density, 6%? If my math serves me well, I have about 11 keywords in the text(with alt image text), and maybe 4-5 additional "menu" keywords, while my content text is about 750 words, and with "menu" about 800 words.

      That's more equal to 2% keyword density. Remember - I'm trying to rank for "jogging benefits" not "jogging"
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      • Profile picture of the author simplybeastz
        You Only have 1 Page on content , all the other are "Coming Soon" That's going to get you no where. I bet if you write up all those Pages , you'll be On the first page.
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        • Profile picture of the author zannix
          Originally Posted by simplybeastz View Post

          You Only have 1 Page on content , all the other are "Coming Soon" That's going to get you no where. I bet if you write up all those Pages , you'll be On the first page.
          That's exactly my dillema!

          If I was 100% sure that this is the cause, I'd go ahead and spend majority of my time, filling up content on my site.

          Instead, I'm now focused on publishing articles and obtaining backlinks.

          I don't know what the optimal ratio of "content filling"-"backlinking" at my stage would be...
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          • Profile picture of the author Vogin
            The backlinks you are building are worthless. They will do their part, but you can't really count on having a couple of dozen PR0 links (yes, those links from article directories are in fact PR0, it has nothing to do with the homepage of Ezine Articles having like 7 or so) and one PR2 link.

            You need to get your hands on a couple of places where you could generate yourself several PR3 - PR5 backlinks. PM me if you are interested, I can probably give them to you.

            I would also suggest to create a Posterous network, i.e. a network of small sites where you can also get another backlink and what's much more important, leverage your content (and no, there is no duplicate content penalty).
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          • Profile picture of the author UMS
            Originally Posted by zannix View Post

            That's exactly my dillema!

            If I was 100% sure that this is the cause, I'd go ahead and spend majority of my time, filling up content on my site.

            Instead, I'm now focused on publishing articles and obtaining backlinks.

            I don't know what the optimal ratio of "content filling"-"backlinking" at my stage would be...

            At a bare minimum, you should be aiming for 3 or 4 pages with a minimum of 500 words each (500-1000 is better).

            Then you can start concentrating on backlinking.
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          • Profile picture of the author Alex Williams
            Originally Posted by zannix View Post

            If I was 100% sure that this is the cause, I'd go ahead and spend majority of my time, filling up content on my site.

            Instead, I'm now focused on publishing articles and obtaining backlinks.

            I don't know what the optimal ratio of "content filling"-"backlinking" at my stage would be...
            Zannix,

            No one can provide you a 100% guarantee. But after the latest Google algo update I saw a MAJOR increase in rankings of the sites that dropped due to the update, AFTER they had more content added to them.

            They had the best on-page optimization done, and a huge variety of backlinks from many different sources. After the update, they dropped a little, and started to climb up after the new, unique, fresh content was indexed. They are still climbing, and one of the most interesting things is that those new pages are raking even better than the ones with the original intention to rank for

            Just add the content. Ping it. Let some time pass, you can get another few backlinks here or there. I am 99% sure your site will climb up.

            On another note - you are saying you are adding articles to article directories. Add them to YOUR site first! This is your asset. Get them indexed on your site, and only then post to directories. Get them work to your advantage!
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            • Profile picture of the author zannix
              Originally Posted by Alex Williams View Post

              On another note - you are saying you are adding articles to article directories. Add them to YOUR site first! This is your asset. Get them indexed on your site, and only then post to directories. Get them work to your advantage!

              That's a great suggestion - should I build a "blog" page and stuff all my articles in there? And make like a REALLY REALLY long page?
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              • Profile picture of the author Liam Hamer
                Originally Posted by zannix View Post

                That's a great suggestion - should I build a "blog" page and stuff all my articles in there? And make like a REALLY REALLY long page?
                See my post above, why not just have your articles on your homepage? That's the way I usually do things, and it has served me well
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        • Profile picture of the author Liam Hamer
          Some great suggestions so far - I totally agree that you need to add more content covering different areas. It's a nice looking site and you're on the right track in terms of on page SEO. I had a look at the top 10 and pretty much none of them have the keyword in their title, description or H1 tag like you do.

          In terms of your description, it currently says:-

          All you need to know about jogging and jogging benefits for health!

          Personally, I'd have a little bit of a longer one with more of a 'call to action' aspect to it. Something like this:-

          Everything you need to know about the positive affect jogging can have in your life. Jogging Benefits is here to help you be healthier & happier.

          Just a quick example, but if you're going to be competing with the top 10 and are not in the number 1 position, you need to give searchers a good reason to click on you instead of the other sites

          In terms of backlinks, have you submitted your RSS feed to lots of aggregators? Have you written and submitted a press release to at least some of the many free sites out there? Do you regularly leave relevant and helpful blog comments on other sites in your niche? All that is going to really help you get to the top and stay there

          Good luck
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      • Profile picture of the author UMS
        Originally Posted by zannix View Post


        And keyword density, 6%? If my math serves me well, I have about 11 keywords in the text(with alt image text), and maybe 4-5 additional "menu" keywords, while my content text is about 750 words, and with "menu" about 800 words.

        That's more equal to 2% keyword density. Remember - I'm trying to rank for "jogging benefits" not "jogging"
        Your keyword density is 1.885% which is fine (could be a tiny bit higher, but it's still OK)

        I'll just reiterate what all the other posters have said about adding content.

        Google doesn't like sites that are light with their content. Make sure you put real content on your current pages that are empty at the moment.
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      • Profile picture of the author niffybranco
        Originally Posted by zannix View Post

        I'm sorry but I'm a bit confused by your post.

        I do only have one h1 title, which is in the header area. And the h2 which contains my keywords is right under the introduction section.

        As for the h5 titles, I skipped h3 because in my opinion h5 look much more appropriate (considering visual style).

        And keyword density, 6%? If my math serves me well, I have about 11 keywords in the text(with alt image text), and maybe 4-5 additional "menu" keywords, while my content text is about 750 words, and with "menu" about 800 words.

        That's more equal to 2% keyword density. Remember - I'm trying to rank for "jogging benefits" not "jogging"
        Yes i did check your density for jogging benefits i tried 2 different tools 1 gave me 6% another 3% so hey i was mistaken on that

        You do have 2 H1 tags check your source codes 1 has your heading the other one is empty.
        first H1 tag <h1 id="name-text" class="art-Logo-name">
        <a href="http://www.joggingbenefits.net/">Jogging Benefits</a></h1>

        second H1 <h1></h1>


        About jumping to h5 spiders read html and your source code do do nor check how good your sites look.
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        • Profile picture of the author Liam Hamer
          I just had a quick look at your keyword in the Google Keyword Tool, and I see quite a lot of related terms with low competition and a decent amount of searches that you could(and should!) be targeting with articles/posts on your site. I know you are desperately trying to rank for 'jogging benefits', but each new post/article on your site should ideally rank for it's own keyword phrase and bring you extra traffic on its own Also, as mentioned earlier - related content is what the search engines want to see.
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          • Profile picture of the author Alex Williams
            Originally Posted by Liam Hamer View Post

            ...related content is what the search engines want to see.
            Exactly - to provide the best searcher experience. Find the topics for related content using Google Wonder Wheel (no easier way to find out what Google sees as "related" )

            Originally Posted by zannix View Post

            should I build a "blog" page and stuff all my articles in there? And make like a REALLY REALLY long page?
            I would just add them as posts on your website, so you do not have that unnecessary "/blog/" thingy in your URLs, plus it`s easier to find it and reach it (the content I mean).

            No need to make a really really long page - 700-1000 words is good, and make sure you keep that content "on topic" (or keyword optimized) so that you rank those pages individually.
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            • Profile picture of the author zannix
              Originally Posted by Alex Williams View Post

              I would just add them as posts on your website, so you do not have that unnecessary "/blog/" thingy in your URLs, plus it`s easier to find it and reach it (the content I mean).

              No need to make a really really long page - 700-1000 words is good, and make sure you keep that content "on topic" (or keyword optimized) so that you rank those pages individually.

              You got me confused :S My homepage already has 800 words. If I add my articles on the same page, it will extand into the abyss, counting 5000 or more words, making the page extremely large and incomprehensible...?

              Isn't it better to make a blog? I don't know... I've never done any of it, it's just my opinion...
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  • Profile picture of the author simonbuzz
    Banned
    keep building backlinks...and add some new posts....my new site is also having this problem..so there is nothing to worry about...
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  • Profile picture of the author Alex Williams
    I`m sorry if it sounded confusing...

    You are using Wordpress. So you add new content as POSTS (preferably) or PAGES. This way each piece of content gets a dedicated URL, which is being seen as a different, additional page on your website, by the search engines.

    So if for example, you write about "is jogging fun?" - create a new post for it. Write about "what is better for health - jogging or swimming?" - create a new post for it. And so on.
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  • Profile picture of the author Steven Miranda
    Your site is still very new to Google. You need to build consistent backlinks.
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  • Profile picture of the author Rob Marr
    Google had recently changed their algorithm and I believe it's to take out low-quality content and it made a huge impact of 12% on the search results. So, all I can say is to keep optimizing your website as much as possible until you tweaked it right. Next in line is wait for a few days until you see any difference on the search engine. But make sure you don't tweak your site until it has been indexed by google and made their changes. The best tool to keep an eye on your ranking is use Reload Audit for Iphones (Free) Iphone only. If you believe google already ranked you for the keyword you want to rank high for, tweak it again. This time use some backlink building strategies. Then in the next few days see if the search engine had indexed those links and made any changes on your ranking. Then wash rinse repeat...

    I'm not sure how the other guys gets their result of 6% keyword density. But it seems like that is the total percentage of the whole keywords you use....

    But I can tell you the exact 3 keyword phrase density that you have
    Keywords Count Density
    jogging benefits jogging 3 13.04 %
    jogging benefits need 2 8.70 %
    benefits need know 2 8.70 %
    jogging benefits body 2 8.70 %
    heart rate zone 2 8.70 %
    tunes privacy policy 2 8.70 %
    jogging tunes privacy 2 8.70 %
    jogging diet jogging 2 8.70 %
    diet jogging equipment 2 8.70 %
    jogging equipment jogging 2 8.70 %
    equipment jogging tunes 2 8.70 %

    If you want to know how to calculate the keyword density manually PM me as I'm more than happy to help.

    For your 2 keyword phrase ....now that's a long story as there's a few to list...but you do have 33.33% keyword density on jogging benefits.
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    • Profile picture of the author Alex Williams
      Originally Posted by Rob Marr View Post

      But I can tell you the exact 3 keyword phrase density that you have
      Keywords Count Density
      jogging benefits jogging 3 13.04 %
      jogging benefits need 2 8.70 %
      benefits need know 2 8.70 %
      jogging benefits body 2 8.70 %
      heart rate zone 2 8.70 %
      tunes privacy policy 2 8.70 %
      jogging tunes privacy 2 8.70 %
      jogging diet jogging 2 8.70 %
      diet jogging equipment 2 8.70 %
      jogging equipment jogging 2 8.70 %
      equipment jogging tunes 2 8.70 %
      Where`d you get these numbers from?
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      • Profile picture of the author zannix
        33%?

        That keyword density is a bit too keyword density pumped up considering keyword density, don't you think? Keyword density.

        I don't believe my site sounds like this
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      • Profile picture of the author ryodante
        Originally Posted by Alex Williams View Post

        Where`d you get these numbers from?
        SEO Quake can do this easily...
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        • Profile picture of the author Liam Hamer
          To be honest, you sound like you are having a bit of trouble being open to ideas and suggestions - you have received some good advice in this thread. You said you are a newbie, so you really have to be open to ideas and suggestions
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          • Profile picture of the author zannix
            Sorry if I'm sounding arrogant, wasn't my intent. I'm thankful for every piece of advice I get.

            EDIT: I took your advice on changing the site description and changed it
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