Video Game Niche & Aweber

Have you considered having your newsletter focused on how to get good video game deals? You could review services like gamefly too. These wouldn't be time specific.

As far as sending out a review on a new game, you could use broadcasts for that.

I wouldn't suggest waiting 20 emails to sell, that's a bit long in my opinion. Plus, if you are promoting a game on amazon or something, i bet people won't even realize you are selling to them

Matt

Do you have any specific games targeted?
Since your in the pro gaming niche and I was there at some point, I recommend giving them strategies and stuff.

Ex: I made a few $$ by sending free strategies to counter-strike players that wanted to pro and stuff...since I was a pro player myself and participated in alot of international competitions it was easy to give them some free advice and then direct them to a an counter-strike strategy ebook.

You could try to interview some of the well known players in different games and send them that.

Yea, 20 emails is way to long. You do not want to email them something everyday, even that would take 20 days, 20 days for a sale??

All your emails in your autoresponder should not be "time" specific. But emails should relate to your site. In this niche you could offer wholesale/discounted pricing on to your subscribers (that way you prequalified them for a purchase), and then send them to places that you are an affiliate with that sells games at a lower price anywhere else. OR even carry games yourself and sell them at discounted prices. You can usually find wholesale lots of used and NEW games on ebay, and all over the net (this works good if you have the cash to spend for them).
Another thing, if you are targeting the "pro" gamer, is you can compile a directory of every place out there (or near every place), that offers at home game testing, or game testing in their area. There are actual products out there for this, you may want to invest in one, see if its any good, or if you DO ACTUALLY know where to get into the pro gaming field, then you can sell your own product, and make more money (and maybe even recruit some affiliates).

Here is another reason why you do not want to wait 20 emails. The most common thing in sales, is that it takes about 5 - 7 times before a customer will buy. So he/she will see a product he/she wants, and usually will not buy it until they have researched/seen something about it about 5 - 7 times. So if you do not offer them something until the 20th email, you will still on average have to send it to them 5 - 7 more times, before they buy. So thats, 27 emails.
Hope this all helps.

--Jeff

Thanks for the interesting post,
Love to find more uncovered niches, like such