I'm going to make this quick because I know you're all busy (or should be!)
I want to briefly explain why so many marketers FAIL at article
marketing and how YOU can make sure it works for you every single
Essentially, article marketing is one of the simplest forms of
promotion you can use online. All you need to do is create some
free content and submit it to some of the most popular websites on
the Internet, which in turn can attract hundreds or thousands of
However, from my experience - around 90% of marketers who "try" and
make it with article marketing simply FLOP. Why? Well it's simple:
>> They Don't Have A "Purpose" For Their Articles <<
Let me explain.
ANYONE can write and submit articles - I wouldn't be surprised if my
Grandma had to be honest.
However, it's not the fact that you "can" submit articles which is
going to earn you money. It's how well you use the articles you
create to market to your clients.
Whenever I write an article, I ALWAYS without fail examine exactly
what I want to achieve from it and then work my hardest to make
sure the article DELIVERS that goal to me.
This way, I can adpot a writing style and structure which will
either earn me direct sales from the article OR attract a bunch of
visitors to my site.
So many marketers simply write for writing's sake and "forget" to
market to their visitors. It's CRAZY because I see it time and time
So my advice to you is this: next time you sit down to write some
promotional articles, think about what you want to achieve from
each one and then write to make sure it deliveres.
Looking at it now, this principle actually works for most aspects
of marketing. Instead of just running around like a headless
chicken and getting nothing done, if you set out to achieve little
steps with each piece of marketing you put out there, you'll not
only become more productive but also more successful.
Would you agree?