Do You Know Who Your Customer Is?

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One of the most important aspects of business is knowing who your customer is so that you can do what is necessary to keep your customer happy. Think about this one for a minute.

If you are an affiliate marketer, the end buyer is not your customer. Your customer is the product creator. The product creator is paying you to drive traffic to their site.

I think it's important to make that distinction so that you can be a successful marketer.

What does everyone else think?
#customer

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