I've been working really hard on creating a guide to getting clients from LinkedIn.
At the moment, i've written it to suit small businesses. This is what I assumed my target market was.
Thinking about it more, I noticed that people seem to do well by targetting a particular niche. One I had in mind was "creative freelancers".
I assume by doing that I can make the marketing of the product more tailored...
Do any of you have experience of this kind of thing?