I'm sending about 39% of my traffic to a Clickbank product as hops. Should the numbers improve?

9 replies
I averaged 690 visitors/day to one of my blogs for the past 30 days and I managed to send 270 hops to a Clickbank product sales page for every 690 of those visitors, making it roughly 39% of the traffic. I like to make money as much as the next guy, but I don't want to make the site too promotional either. Is 39% a good enough number or should I be a little more aggressive in promoting the product? I would love to get the opinion and the advice from anyone who's willing share some info on this. I don't participate much in the forum, because I'm still learning all of these, but I always enjoy reading up on all your opinions. Thanks everyone for all your help.
#39% #clickbank #hops #improve #numbers #product #sending #traffic
  • Profile picture of the author JamesGw
    39% is pretty good. You should be aiming for at least 20-30%, so you're probably a bit above the fold.
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  • Profile picture of the author ajm5050
    Thanks for sharing your opinion on this James. It's just that I've been told by a few people here that they get about 30% CTR for their articles on ezine, but I only average 15% for my entire ezine stats. So seeing as some people averaged a real solid 30% on ezine, I thought I should probably do better on my own blog. I did a lot of testing to get that 39% average, I was thinking that I should improve on that number, but I guess it was a pretty good number after all.
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    • Profile picture of the author Alexa Smith
      Banned
      Originally Posted by ajm5050 View Post

      Thanks for sharing your opinion on this James. It's just that I've been told by a few people here that they get about 30% CTR for their articles on ezine, but I only average 15% for my entire ezine stats.
      These are two very different things.

      You can't really (or "shouldn't really") compare an EZA CTR with the CTR to a hoplink from your blog.

      Your 39% seems absolutely fine to me, for well targeted traffic.

      It's guesswork, but I'd say that it's a reasonable assumption that the CTR from your blog to the hoplink will probably be proportional to the number of sales you make of the Clickbank product concerned.

      That's certainly not the case with an EZA CTR.

      In fact even the opposite can be the case in this instance (I make far, far more sales from an 18% average CTR from EZA now than I did when I used to have a 38% average CTR, the point being that they may be different people).

      It's tempting - but often completely wrong! - to assume that if a CTR increases, it still includes all the "original people" together with more. In reality, this can easily not be so at all, which is exactly why quantitative approaches of this kind can be fundamentally flawed).

      You are building a list, aren't you?
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      • Profile picture of the author Kwin
        Originally Posted by Alexa Smith View Post

        These are two very different things.

        You can't really (or "shouldn't really") compare an EZA CTR with the CTR to a hoplink from your blog.

        Your 39% seems absolutely fine to me, for well targeted traffic.

        It's guesswork, but I'd say that it's a reasonable assumption that the CTR from your blog to the hoplink will probably be proportional to the number of sales you make of the Clickbank product concerned.

        That's certainly not the case with an EZA CTR.

        In fact even the opposite can be the case in this instance (I make far, far more sales from an 18% average CTR from EZA now than I did when I used to have a 38% average CTR, the point being that they may be different people).

        It's tempting - but often completely wrong! - to assume that if a CTR increases, it still includes all the "original people" together with more. In reality, this can easily not be so at all, which is exactly why quantitative approaches of this kind can be fundamentally flawed).

        You are building a list, aren't you?
        Fantastic! You just answered a question I've been wondering about TY
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  • Profile picture of the author PalmBayChuck
    You're numbers will be good if the traffic is targeted. If you're blindly leading visitors to a Clickbank product that has nothing to do with why they are on your site, then you're numbers are going to be bad or 0.00. If you're preselling them, then sending them on, then they should be good.
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  • Profile picture of the author ajm5050
    Hey Alexa I was hoping you would chime in on this and now that I got your attention, I have few more questions for you if you can please answer them.

    I've been thinking about building a list for a while, but unfortunately I never got around it. My first website was about quitting smoking, I still have it and it brings in about 1k visitors/mo. I never built a list for that site, because I thought a list of people trying to quit smoking didn't really seem profitable.

    My second website is about free offers and that site gets about 6k visitors/mo, but I thought what do you sell to people who want freebies lol.

    My third website is the site that averaged 690 visitors/day and is in the "ex back" niche. I make 1 sale for every 80 hops I send and this conversion rate is for a specific product that is by far the best converting product among the plethora of ex back systems out there. I've done months of split testing to find the best converting system. Anyways, I never got around building a list for this site because I felt that I would be holding on to a dead list once these people got back with their ex or once they got over them. What do you think? Do you think a list for this niche can be valuable?

    My fourth website is in the weight loss niche and it got a steady 2k visitors/mo for about a year, but last month it finally cracked top 3 for couple of key phrases that get searched 52k/mo collectively and I'm starting to see a big boost in organic traffic. So I've been doing some reading on this forum to see which auto responder service is most liked by IMers and it seems like almost everyone likes Aweber.

    I would love know your recommendation for an auto responder provider if you don't mind, I think you recommended Aweber on one of the post here, but I can't be sure. Also, do you think I should use one of those virtual mail forwarding service to have their address be displayed on my emails? Or do you think using my home address would be fine? I'm sorry to be taking so much of your time Alexa, but I would really love your take on this matter. Thanks so much.
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    • Profile picture of the author Alexa Smith
      Banned
      Originally Posted by ajm5050 View Post

      I never built a list for that site, because I thought a list of people trying to quit smoking didn't really seem profitable ...
      ... but once you subscribe to Aweber (or equivalent) you can afford to let yourself maybe be wrong about that and give it a try anyway? I mean ... you already have the website and the traffic; it costs nothing to try, right?

      Originally Posted by ajm5050 View Post

      My second website is about free offers and that site gets about 6k visitors/mo, but I thought what do you sell to people who want freebies lol.
      An information-service which costs them only a few dollars a month and gives them information on 5,000 freebies they'd never even heard of (providing a good proportion of them are US-residents)? I know someone who does really well out of this (I'll p.m. you later today - don't worry, I know you can't reply to p.m.'s yet) ... you already have the website and the traffic; it costs nothing to try, right?

      Originally Posted by ajm5050 View Post

      My third website is the site that averaged 690 visitors/day and is in the "ex back" niche. Anyways, I never got around building a list for this site because I felt that I would be holding on to a dead list once these people got back with their ex or once they got over them. What do you think? Do you think a list for this niche can be valuable?
      Oooh, well, let's see: I think a lot of people here won't thank me for mentioning to you that it can be extremely valuable! Anyway, once you subscribe to Aweber (or equivalent) you can afford to let yourself maybe be wrong about that and give it a try anyway? I mean ... you already have the website and the traffic; it costs nothing to try, right?

      Originally Posted by ajm5050 View Post

      My fourth website is in the weight loss niche and it got a steady 2k visitors/mo for about a year, but last month it finally cracked top 3 for couple of key phrases that get searched 52k/mo collectively and I'm starting to see a big boost in organic traffic.
      Excellent ... well we both see that you need a list for that. And once you have the facility to build a list, you have at least three more with sites and traffic there awaiting some list-building, too.

      Originally Posted by ajm5050 View Post

      I would love know your recommendation for an auto responder
      Personally, I strongly recommend Aweber, but there are other perfectly decent ones.

      I would urge you on no account to use a free autoresponder, but the last time I said that to someone, and mentioned my perception of some of the heavy-duty disadvantages of using them, the owner of one of them (whose service I hadn't mentioned at all in the thread!) decided to post there just to accuse me (entirely wrongly, as it happened!) of attacking his company.

      So, if you'll excuse me, no further comment from me on that subject at all, other than the suggestion that you might want to have a look around and see what respected Warriors are saying, especially Shaun O'Reilly (who knows a lot about this subject), in many threads like this one.
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  • Profile picture of the author ajm5050
    WOW! Alexa, I can't thank you enough for such an informative and thorough answer. You really go out of your way to help everyone and I'm a real big fan of yours . I'm going to put into action all the advices you've given me and I'm definitely going with Aweber. I have to agree with you, at some point my list will grow to include thousands of people and I don't know if I want to depend on a free service to manage something that will probably allow me to quit my day job. Thanks so much Alexa
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  • Profile picture of the author Coby
    You should definitely check out paid plugin like DigiListBuilder to utilize that traffic...

    This plug-in will put your opt-in EVERYWHERE on your blog! You can even add an exit pop!

    however, I like to use a $7 plugin called WpLapDance for most exit pops because it allows you to add really cool html type popups (even videos!)

    Now take the Alexa's advice and get on that list building!

    Imnica Mail is another great AR company... Aweber is great for beginners too! (I started with Aweber, but not use Imnica)
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