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I am about to launch a site that will be reviewing a specific product (running shoe) and I have two questions about which URL would be best. First, if I take an exact domain match, say www.addidasairX24.com, is there a danger that Addidas might come knocking on my door for copyright infringement? If I were to use www.addidasairX24review.com instead, would that be as search engine friendly and might it also lessen the chance of hearing from Addidas?

Thanks,
Mark
#question #url
  • Profile picture of the author PatriciaJ
    It would be copyright infringement whichever you use and not worth doing. You would be better off using running shoes, running trainers, running apparel or something similar for your domain. That also means that you aren't restricting yourself to one style of running shoe when something else may come along that's grows more popular.
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