Have I Sold You Lately That I Love You?

1 replies
You often hear people say that you should give to your subscribers in order to receive. But there are a load of different ways to do this.
  • Marketer A might give and give and give to his list, and get little in return.
  • Marketer B might sell something in every mail, and get loads in return.
Marketer B might still be the one with the most satisfied subscribers.

"Anyone" can get people to opt in to a list, but what is your long term strategy for:
  • Getting get the most satisfied long term subscribers possible
  • While earning the most possible from your list
  • With the least amount of work possible
Personally, I've found it easiest to write e-mails where I talk about actual day to day business stuff I do, and explain why I do it.

Many subscribers seem to find this helpful, and it is easy to write about for me.

What do you do?
#love #sold

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